Media First

18/11/2025

here’s an ongoing debate among our camera techs — are you Team Sony or Team Canon? 👀📸
Tommo’s firmly in the Sony camp (and not shy about saying so!), but the debate is far from settled. Where do you stand?

14/11/2025

Congratulations to Lucy, one of our fabulous camera techs who recently got married. Here she is living her best life with some of the team!

10/11/2025

We get invited into some pretty incredible spaces to deliver our training — including a few listed buildings! ✨
Always a privilege to step inside places with so much history and character while helping teams grow their communication skills.

07/11/2025

A quick stop at the stunning Grand Place before heading off for some crisis comms training. Always finding a moment to explore between sessions — and Brussels never disappoints.

04/11/2025

Last week was a busy one at HQ — we delivered a three-day, back-to-back training course completely in French! 🇫🇷
Yes… we can do that too. 😉 Always proud of the team for showing up with energy, expertise, and impact.

31/10/2025

A little throwback to this time last year when some of the team were working out in beautiful Salamanca, Madrid. 🇪🇸✨ Great vibes, great views, and even better teamwork!

29/10/2025

As camera techs, Tommo and Lucy are often jetting off around the world to deliver media training — but this time, they swapped the studio for something a little different… Lucy’s wedding in sunny Cyprus! 🇨🇾✨
Congratulations to Lucy and her husband Sam from all of us at HQ. ❤️

24/10/2025

23/10/2025

Can AI deliver human-quality media training feedback? After 340+ interviews, I'm either right or delusional. You decide.

I'm doing something that feels either brave or stupid.

I'm posting one of my AI media training interviews publicly. Not my best one. Just a recent one where I scored 87%.

Here's the context: Over the past 18 months, I've completed 343 practice media interviews using Thirty Seven - our AI-powered media training tool. That's not a typo. Three hundred plus media interviews.

Why? Because Media First has spent 40+ years delivering media training, crisis management, and executive coaching. We know what makes spokespeople effective.

Thirty Seven is that expertise, codified and powered by Yoodli's technology.

And if I'm confident enough to build a product on our methodology, I'm confident enough to show you the results.

The feedback in this video is based on decades of real-world experience training executives, spokespeople, and leaders. Media First didn't guess at this - we built it from 40+ years of knowing what works.

But here's what I want to know from you: If you're a PR director, comms consultant, media trainer, or journalist:

👉 Watch the interview (it's 5 minutes long)
👉 Look at the feedback Thirty Seven provides (Skip to 5:31 onwards to see this)
👉 Tell me: Does this match the quality of feedback you'd give (or expect)?

We've stress-tested this methodology for decades in real media scenarios. Now we've made it scalable through Thirty Seven.

I'm not asking if it works - we know it does.

I'm asking: Does this meet YOUR standard?

20/10/2025

We absolutely love visiting clients at their own offices and venues — it’s such a great way to mix things up and see how different teams work their magic. And just look at this stunning space we got to call “office” for the day! It’s inspiring to be out and about, learning, training, and connecting in new environments. Here’s to more days like this with amazing clients and fresh perspectives! 🙌🏢✨

16/10/2025

Today’s office — getting work done with a side of friendly football chat. Just another day keeping it balanced. ⚽️🙂

14/10/2025

TV Talks — the home of media training, round table events, podcasts, meetings, and so much more. It’s also where the BCF Group records the Sound Leadership Podcast. A truly versatile room built for all kinds of creativity and connection. 🎙️🎥🤝