
11/04/2025
There’s much hype about the ability of artificial intelligence to raise an organisation’s efficiency. But that is not necessarily so. Technology adoption is not simply a technical process.
Stuart Mills and David A Spencer write that if AI is used to carry out what they call “bullsh*t tasks”, it will lead at most to “efficient inefficiency”. Organisations must look beyond existing tasks and consider how they should change.
There’s much hype about the ability of artificial intelligence to raise an organisation’s efficiency. But that is not necessarily so. Technology adoption is not simply a technical process. Stuart Mills and David A Spencer write that if AI is used to carry out what they call “bullsh*t tasks”,...