Research Live

02/06/2023

Market research, customer and employer experience technology firm Forsta and digital insights business Cint have agreed a partnership to combat survey fraud and improve data quality across the insights industry:

https://www.research-live.com/article/news/forsta-and-cint-partner-on-ghost-completes/id/5112983

Market research, customer and employer experience technology firm Forsta and digital insights business Cint have agreed a partnership to combat survey fraud and improve data quality across the insights industry.

01/06/2023

What can the blend of science and art in marketing mix modelling offer the wider industry? By Jamie Parks-Taylor:

https://www.research-live.com/article/opinion/why-now-is-the-golden-age-of-marketing-measurement-/id/5112972

01/06/2023

Experience management firm Qualtrics has opened its Europe, Middle East and Africa headquarters in Dublin:

https://www.research-live.com/article/news/qualtrics-opens-dublinbased-emea-hq/id/5112952

Experience management firm Qualtrics has opened its Europe, Middle East and Africa (Emea) headquarters in Dublin.

26/05/2023

Consumer insights company Rival Group has named siblings Jennifer Reid and Andrew Reid as co-chief executives:

https://www.research-live.com/article/news/rival-group-appoints-siblings-as-coceos/id/5112783

Consumer insights company Rival Group has named siblings Jennifer Reid and Andrew Reid as co-chief executives.

24/05/2023

From the latest Impact magazine, peer-to-peer interviews have documented the rich heritage of black and Afro women in Ecuador, to recognise and share knowledge as part of an oral history project:

https://www.research-live.com/article/features/lived-experiences-capturing-the-heritage-of-ecuadorian-women/id/5112132

24/05/2023

Los Angeles-headquartered insights and strategy agency Hypothesis has appointed Judy Mahtaban to its leadership team as chief growth officer:

https://www.research-live.com/article/news/former-qualtrics-exec-joins-hypothesis/id/5112663

Los Angeles-headquartered insights and strategy agency Hypothesis has appointed Judy Mahtaban to its leadership team as chief growth officer.

23/05/2023

The Irish Data Protection Commission has fined Meta €1.2bn after an investigation into the transfer of personal data by Facebook between the US and the European Union:

https://www.research-live.com/article/news/meta-fined-12bn-by-irish-data-protection-commission/id/5112633

The Irish Data Protection Commission has fined Meta €1.2bn after an investigation into the transfer of personal data by Facebook between the US and the EU.

23/05/2023

From the latest Impact magazine, Jane Simms sits down with Andrew Carter, chief executive of wine producer Chapel Down, to talk leadership, building brands and buying British:

https://www.research-live.com/article/features/chapel-down-ceo-andrew-carter-is-counting-on-a-new-appreciation-of-english-wine/id/5112142

22/05/2023

Dr Parves Khan, chief executive at Esomar, will leave her role at the end of June:

https://www.research-live.com/article/news/esomar-chief-executive-to-leave-next-month/id/5112573

Dr Parves Khan, chief executive at Esomar, will leave her role at the end of June.

22/05/2023

It is important to recognise and embrace the benefits of working in the market research industry, writes Louise McLaren:

https://www.research-live.com/article/opinion/the-joy-in-our-work-the-benefits-of-research/id/5112603

19/05/2023

Consumer confidence in the UK has continued its recovery with a three-point increase to -27 in May, according to GfK’s Consumer Confidence Index:

https://www.research-live.com/article/news/uk-consumer-confidence-rises-in-may/id/5112533

Consumer confidence in the UK has continued its recovery with a three-point increase to -27 in May, according to GfK’s Consumer Confidence Index.

17/05/2023

Greater clarity around the use of nationally representative samples and a greater focus on data analytics best practice are included in the Market Research Society’s updated 2023 code of conduct:

https://www.research-live.com/article/news/mrs-publishes-2023-code-of-conduct/id/5112403

Greater clarity around the use of nationally representative samples and a greater focus on data analytics best practice are included in the MRS’s updated 2023 code of conduct.