09/09/2026
Sometimes the strongest answer starts with: “Could I take a different angle to that?”
Filming with the University of Exeter recently, that was exactly what happened.
Interviews work better when the questions are there to open a conversation, not control it.
One of the most useful moments came when a contributor moved away from the expected route and started joining the dots herself - what hadn’t worked, what she discovered she enjoyed, the opportunities that followed, and how that eventually shaped her career.
The brief still gets covered.
But instead of asking people to deliver the message, we try to create enough room for the story to reveal it.
Human stories, made with documentary craft.
BTS photography: Richard Barrow
