Different Gravy Digital

11/08/2022

Lead generation ads allow us to find people who may be interested in your products or services. Once clicked on our ads they are then processed to either Facebook instant form or a personalised landing page. Using these forms we will collect relevant data, such as contact information such as name, email address, phone number etc.

By targeting our Ads and using the
demographic feed back Facebook provides the contacts we gain will be what’s called quality leads more likely to convert to your business proposition. Click here to book a call back on building a digital campaign.

08/08/2022

91% of executives predict their social media marketing budget will increase by more than 50% over the next three years.

E-commerce has been a major focus for
platforms on the product development front, as online shopping accelerates with the shuttering of retail stores due to COVID-19. Facebook, Instagram, Pinterest and TikTok are among the apps that have put a premium on building out their social commerce capabilities in recent
months. Almost all (95%) of executives polled said they believe brands will rely more heavily on social media to identify business opportunities — including those outside of marketing — over the next three years.

Click here to book a call back on building a digital
campaign

04/08/2022

A major advantage of digital has over print is that it is a variable cost form of advertising, meaning that an ad campaign is more easily scalable compared to the flat fees associated with
running a print ad.

Digital advertising can also reach a wider
and more specific demographic. Whereas traditional print advertising is often more effective at driving business at a local level such a local job ads. Full-page colour advertisements are
often used within niche markets such as paint company ads within and interior magazine. The big different between print and digital is that print is much harder to measure compared to
real time results of digital.

Click here to book a call back on building a digital campaign.

01/08/2022

To build a community of consumers who like and follow your brand consists of crafting quality content and starting conversations on social channels.

The goal is to share valuable content with your target audience, so as to position you as a thought leader in the industry. Some of customers may turn into brand advocates. And who couldn’t use more of those?

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30/07/2022

To build a community of consumers who like and follow your brand consists of crafting quality content and starting conversations on social channels.

The goal is to share valuable content with your target audience, so as to position you as a thought leader in the industry. Some of customers may turn into brand advocates. And who couldn’t use more of those

29/07/2022

🥰International Day of Friendship🥰

To prompt the idea that friendship between peoples, countries, cultures and individuals can inspire peace efforts and build bridges between communities.

25/07/2022

21/07/2022

Creating content and dumping it onto the web may get you traffic. But your visitors may not be what’s called quality leads and won’t convert, making your ad spend and time a waste.

Lead generation takes a highly targeted approach to content creation. Everything that is written for your brand — from the website to the digital ads — is crafted to resonate with each audience and gain specific high quality leads.

This ultimately leads to conversions and sales. Talk to Different Gravy Digital to get quality leads.

21/07/2022

91% of executives predict their social media marketing budget will increase by more than 50% over the next three years.

E-commerce has been a major focus for
platforms on the product development front, as online shopping accelerates with the shuttering of retail stores due to COVID-19.

Facebook, Instagram, Pinterest and TikTok are among the apps that have put a premium on building out their social commerce capabilities in recent months. Almost all (95%) of executives polled said they believe brands will rely more heavily on social media to identify business opportunities — including those outside of marketing — over the next three years.

Click here to book a call back on building a digital
campaign

21/07/2022

Display Ads are online advertisements that combines text, images, and a URL that links to your website. These ads can be
static or animated with multiple images, video, or changing text (also called rich media ads). Display advertisings is so popular that experts predict that the total global digital ad spend will
surpass $220 billion by 2022!

Display ads remain particularly suitable for targeting potential customers still in the awareness stage of the marketing funnel - meaning that the users seeing display ads aren’t searching for
specific products and services, its a bit like cold calling visually.

The benefits are that they get outstanding reach - the google display network reaches 90% of all internet users. It is excellent for raising brand awareness, allows you to target your audience
and gives measurable insight to your campaign’s performance.

Click here to book a call back on building a digital campaign.

20/07/2022

The UK’s mobile commerce market is the third biggest globally, preceded only by China and the US.

Namely, in 2018, Britain’s mobile e-commerce market was valued at €55.9 billion compared to China’s 652.6 billion and America’s 183.2 billion Euros.

Click here to book a call back on building a digital campaign.

13/07/2022

40% of British consumers think that the high street hasn’t accept new technology fast enough. (Inter-parcel)

Most high street retailers realize the importance of digital shopping and marketing as smartphone usage across the country grows rapidly. 48% of consumers online shop further emphasizing the value of adopting digital marketing. Don’t be left out in the cold like some of the UK’s biggest high street stores!

12/07/2022

Brand engagement is extremely important for consumers. 84% of customers expect brands to create content that is entertaining and engaging.

Not giving your consumers the best experience of your brand - talk to us today.

11/07/2022

With the astronomical rise of new features across all social media networks, advertising online has never had a bigger reach than it does today.

Which network is right for your business?

Facebook is great for your ads due to sheer number of users. YouTube is very popular but doesn’t suit every business LinkedIn excels in B2B marketing Instagram visual businesses perform well here, fashion, art etc Twitter valued for customer service response.

10/07/2022

90% of consumers read online reviews before visiting a business. (Bright Local)

Customer reviews also influence 67.3% of purchasing decisions. Interestingly, people trust them as much as personal recommendations, which makes them extremely important for all businesses, especially those that work locally. Talk to us about how to build positive online review status.

09/07/2022

One of advertising’s least fun facts is that small businesses represent a natural target for hackers.

These companies usually have minimal security infrastructure and are easy prey for data sharks.

Cyber attacks can be extremely destructive, which is why both large and small companies should do everything they can to protect themselves.

At Different Gravy we offer all our clients a FREE security package and we are vigilant with our confidentiality.

08/07/2022

Small businesses earn an average of £2.20 in revenue for every £1.20 they spend on Google Ads.

(PowerTraffick)When it comes to pay-per-click investment on internet ads, businesses can usually make double what they spend on Google ads. If your business’s return is significantly lower than this, maybe it’s time to get some help.

The average click-through rate on paid search ads using AdWords is about 2%. Talk to us about getting the returns you need and want on your Google Ads.

07/07/2022

The online market is more competitive than ever before, which means quality online advertising is vital to any business’s success.

While some show loyalty to certain brands, most potential customers NOW prioritize the best products and the lowest prices above brands they know.

Be certain to catch your potential customers with the best online ads - talk to our experts at Different Gravy Digital.