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We are Cognitive We stand for a world of ideas. We connect people to bold ideas through creative storytelling & stell

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02/07/2025

We’ve all been there: 60 minutes, 40 slides, and one big blur. Meetings don’t have to be this forgettable.

Every key insight, breakthrough moment, and meaningful connection—captured in a rich visual story your team can revisit, share, and build upon long after the meeting ends.

That’s the power of scribing. It’s not new—it’s ancient. The Egyptians did it. So did cave painters. Why? Because visual storytelling is one of the most powerful ways we’ve ever learned and communicated.

And today, in our overstimulated, information-saturated world, this ancient practice has never been more relevant. Especially in education, where multimodal learning—engaging multiple senses—boosts retention and understanding.

The future of learning and collaboration might just lie in the oldest language we know: visuals.

We're always here to answer your scribing questions, just send us a message or book a call (link in bio).

28/06/2025

What skills do you really need to be effective in visual storytelling? (Hint: It’s not just about being able to draw.)

In fact, brilliant drawing skills aren’t even the most important part. What really matters is this:
- Nuanced listening: Can you hear what’s really being said, beneath the surface?
- Information organisation: Can you distill complex conversations into clear, structured meaning?
- Creative interpretation: Can you use metaphor, imagination, and visual thinking to elevate the message?

Early in our scribing careers, James Baylay and Andrew Park realised something. If they weren’t bringing their creative lens and artful thinking into the room, then what were they really adding?

It’s not about copying what’s said, it’s about transforming it. That’s where the value lives. Whether you're a visual practitioner or just someone who wants to communicate with more clarity and impact, these skills matter more than ever.

Our expert creative team are ready to bring clarity, creativity and collaboration to your event. To get started, just send us a message or book a call: https://www.wearecognitive.com/contact

Sometimes, less is more—just ask Saul Bass. This Vertigo poster is a perfect example of visual restraint. It captures th...
11/10/2024

Sometimes, less is more—just ask Saul Bass. This Vertigo poster is a perfect example of visual restraint. It captures the essence of the movie without overwhelming you with unnecessary details.

In design, showing just enough keeps people curious, engaged, and focused.

So, when it comes to visuals (and performance load), remember: simplicity doesn’t just look good—it works. Let your message breathe!

Think you’re being more productive by juggling multiple tasks at once? Think again! Multitasking increases performance l...
11/10/2024

Think you’re being more productive by juggling multiple tasks at once? Think again! Multitasking increases performance load, making it harder to focus and slowing you down in the long run. The secret to better results? Focus on one thing at a time.

Switch gears from multitasking to single-tasking and watch your efficiency skyrocket. Let’s stop trying to juggle it all—because less is definitely more.

Ever feel like you’re carrying just one too many tasks, and then—snap! It’s the classic case of the straw that broke the...
11/10/2024

Ever feel like you’re carrying just one too many tasks, and then—snap! It’s the classic case of the straw that broke the camel’s back. When you’re overloaded with information, tasks, and decisions, it doesn’t take much to push you over the edge.

But here’s the thing: you don’t have to let it get that far. By reducing your performance load and focusing on what really matters, you can prevent the cracks from forming in the first place.

Let’s keep that camel standing strong!

More info doesn’t always mean better decisions. In fact, the opposite can be true—too much data can leave us stuck in an...
10/10/2024

More info doesn’t always mean better decisions. In fact, the opposite can be true—too much data can leave us stuck in analysis paralysis. When we’re overwhelmed by endless options, clear thinking takes a hit.

So, what’s the fix? Simplify. Streamline. Focus on the essentials to make smarter, faster decisions. It’s time to rethink our approach to data. Let’s cut through the noise!

Ever feel like you're carrying a heavy load that slows you down? Fact: high performance load can lead to mistakes and t...
10/10/2024

Ever feel like you're carrying a heavy load that slows you down?

Fact: high performance load can lead to mistakes and tank your productivity. But here’s the good news—simplifying tasks and visuals is the ultimate hack for boosting focus and efficiency.

It's not about doing more; it’s about doing smarter. So, why not lighten the load? Cut the clutter and watch your productivity soar.

Who’s with us?

Ever feel like you're drowning in data, details, and a never-ending flow of information? We’ve all been there! The trick...
10/10/2024

Ever feel like you're drowning in data, details, and a never-ending flow of information? We’ve all been there! The trick isn’t in absorbing everything—it’s in knowing when to push back. When too much comes at you, simplifying the load can be the smartest move.

Picture this: by saying “no” to overload, you’re saying “yes” to clarity. It’s not about ignoring the info; it’s about cutting through the noise and focusing on what really matters. Less clutter, more brainpower. Ready to stop the flood?

Ever feel like your brain is overgrown with too many ideas, tasks, and information? It might be time for some mental pru...
09/10/2024

Ever feel like your brain is overgrown with too many ideas, tasks, and information? It might be time for some mental pruning. Just like a tree needs to be trimmed to grow stronger, our minds need clarity and focus to flourish.

Cutting back on unnecessary thoughts and distractions frees up space for the things that truly matter. Simplifying your mental load isn’t about losing ideas—it’s about letting the best ones thrive.

Ready to make room for innovation?

"Design is the fundamental soul of a man-made creation." – Jonathan Ive. Design isn’t just about making things look bea...
09/10/2024

"Design is the fundamental soul of a man-made creation." – Jonathan Ive.

Design isn’t just about making things look beautiful; it’s about creating something with purpose and intention. Whether it's a product, a space, or even an experience, design shapes how we interact with the world. When done right, it speaks to us on a deeper level, engaging not just our eyes but our minds.

So, what’s the soul of your creation?

Ever feel like you’re juggling just a bit too much? George A. Miller nailed it with his "Magic Number 7 ± 2" theory. Our...
09/10/2024

Ever feel like you’re juggling just a bit too much? George A. Miller nailed it with his "Magic Number 7 ± 2" theory. Our brains can only hold so much—about seven items in our working memory at any given time. So if you’re trying to manage 20 different things at once, no wonder you’re feeling overwhelmed!

The key to productivity? Simplifying the load. Focus on what really matters and leave the rest behind. Because let’s face it, our minds were never designed to be supercomputers, and that’s okay.

Ever wonder how to make your data not only look good but actually work for you? Edward Tufte's The Visual Display of Qua...
08/10/2024

Ever wonder how to make your data not only look good but actually work for you? Edward Tufte's The Visual Display of Quantitative Information is a masterclass in doing more with less. His genius lies in showing us how to reduce cognitive load while still offering depth. It's all about simplicity and clarity—because when you cut the clutter, your message hits harder and your visuals get smarter.

Whether you’re designing a chart, a report, or a presentation, remember that less is often more. Tufte proves that great design isn’t just aesthetic, it’s functional.

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https://presentation-pulse.scoreapp.com/

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