Corona Design & Communication

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Corona Design & Communication We are a full service PR and Marketing Agency that specialises in the dental sector.

Dental Websites
Social Media
Search Engine Optimisation
Online Advertising
Award Entry Copy-writing
Public Relations
Services for both Dental Practices & dental sector

📱✨ Social Media: One Practice, Many Audiences✨📱Not all patients are the same — and neither are the platforms they spend ...
30/12/2025

📱✨ Social Media: One Practice, Many Audiences✨📱

Not all patients are the same — and neither are the platforms they spend their time on.
That’s why getting your social media right means showing up in the places your patients already hang out… and speaking their language when you do.

Here’s the beauty of using a mix of platforms:

👩‍⚕️ Instagram – Perfect for 18–40s who love visuals. Smile makeovers, before & afters, reels, behind-the-scenes and team personality go far. These patients want to see what you can do.

📘 Facebook – A favourite for 30–60+. Great for longer explanations, updates, offers, educational posts and community connection. These patients want reassurance, details and trust.

🎥 TikTok – Ideal for younger adults and teens. Short, punchy, fun content works best. These patients want quick tips, humour, transformations and authenticity.

🔗 LinkedIn – For the professionals. Great for recruitment, business achievements, awards and showcasing your expertise.

The goal?
To meet patients where they are, not where you prefer to post.

Different people want different things:
⭐ Some want education
⭐ Some want reassurance
⭐ Some want entertainment
⭐ Some want proof you’re the best choice

A strategic social media plan lets you deliver all of that — to the right people, in the right way, at the right time.

Need help mapping out your platforms, content and patient journey?
We can handle it for you. 🚀

🎄✨Merry Christmas from all of us!✨🎄Wishing you a day filled with festive cheer, good food, bad crackers, cosy naps, and ...
25/12/2025

🎄✨Merry Christmas from all of us!✨🎄

Wishing you a day filled with festive cheer, good food, bad crackers, cosy naps, and just enough family chaos to keep things interesting. 😄🎅

Whether you're rocking a sparkly Christmas jumper, hiding from the mince pies, or pretending you didn’t see that last chocolate in the tin… we hope you have the most magical day.

Thank you for being part of our community this year — we can’t wait to see what 2026 brings!

🎁 Merry Christmas, everyone!
✨ Stay merry, stay bright, and keep smiling! ✨

🎄

📱😅 Yes, We’re Talking About Social Media… AGAIN.But hear us out.Over the Christmas holidays, do a little experiment:Just...
23/12/2025

📱😅 Yes, We’re Talking About Social Media… AGAIN.
But hear us out.

Over the Christmas holidays, do a little experiment:
Just look around you.

How many people are glued to their phones at any given moment?
Gran scrolling Facebook.
Your cousin deep into TikTok.
Your brother checking Instagram instead of watching the film he insisted on putting on.
And you?
Well… maybe make a note of how often you check yours too. 👀

Is it a good thing?
Probably not.
Is it going to get worse?
Undoubtedly.

But unless you’re planning to throw your phone into the nearest lake and move to an internet dead zone…
Social media is here to stay.
In your life.
In your patients’ lives.
In EVERYONE’S lives.

So you might as well use it for something worthwhile.

✨ Like letting patients know you’re here for them — and their families — when it comes to their dental care.
✨ Like showing the community your expertise, your values, your results and your personality.
✨ Like building trust before they even step through your door.

If you want meaningful, ethical, patient-focused social media marketing — we’d love to help.
If you’re only interested in squeezing every penny out of people,…
Please don’t contact us. 🥰

For everyone else: let’s make your practice visible, trusted and chosen in 2026.

📞 0845 370 2211
📩 [email protected]
🌐 www.coronadental.co.uk

🔍💻 If You Don’t Keep Up Your SEO… Your Website Basically Goes Crooked Again 💻🔍Here’s the thing about SEO:It’s not a “do ...
22/12/2025

🔍💻 If You Don’t Keep Up Your SEO… Your Website Basically Goes Crooked Again 💻🔍

Here’s the thing about SEO:
It’s not a “do it once and forget about it” kind of job.
(If only life were that simple. 😅)

Your website might look beautiful, modern and fully polished…
…but if you don’t keep up with SEO — updating content, tracking rankings, refreshing keywords, monitoring performance, fixing backend issues — it slowly starts sliding down Google like a patient who stopped wearing their aligners.

And you know what you’d say to that patient:
“That was silly… you’ve undone all your hard work!”

Well… 👀
The same applies to your website.

Without regular SEO work, your online visibility drifts…
➡️ Page 1 becomes Page 2
➡️ Page 2 becomes Page 7
➡️ And before you know it, you’re basically invisible — the dental equivalent of hiding behind a pot plant.

SEO needs consistency.
Maintenance.
Monitoring.
The digital version of wearing your retainers.

And let’s be honest — you don’t have time to juggle patients, paperwork, compliance, team management AND Google’s ever-changing rulebook.

That’s why we do it for you.
We keep your website healthy, visible and working hard…
while you get on with the dentistry (and telling patients NOT to skip their retainers).

🦷✨ You keep smiles straight.
We keep your Google ranking straight.

📞 0845 370 2211
📩 [email protected]
🌐 www.coronadental.co.uk

✨🦷 Marketing Tips Every Dental Practice Should Know: Build a Brand Patients Remember 🦷✨Your dental practice isn’t just a...
18/12/2025

✨🦷 Marketing Tips Every Dental Practice Should Know: Build a Brand Patients Remember 🦷✨

Your dental practice isn’t just a place where people get their teeth sorted — it’s a brand.
And a strong brand helps patients feel confident, connected and ready to choose you over the competition.

Here are the essentials every practice should nail:

🔤 1. Brand Name
Choose something clear, memorable and easy to spell.
Nothing too fancy — patients shouldn’t need autocorrect to find you.

🎨 2. Logo
This is your visual signature.
It should be clean, modern and instantly recognisable (even in a tiny Instagram circle!).

📜 3. Mission Statement
Why do you exist?
What difference do you make to patients' lives?
Keep it short, meaningful and authentic.

💙 4. Brand Values
Your values guide your team and reassure patients.
Think: kindness, transparency, excellence, innovation, gentle care.

🔠 5. Typography
Consistent fonts make your brand look polished.
Pick two fonts max — one for headings, one for body text — then stick to them everywhere.

🎨 6. Brand Colours
Colours set the tone.
Soft neutrals feel calming, blues feel clinical and trustworthy, bold colours feel modern and energetic.
Choose a palette of 2–4 and use them consistently.

📸 7. Brand Imagery
Use real photos where possible — your team, your patients, your practice.
Authenticity builds trust faster than stock photos of overly happy people holding toothbrushes.

🗣️ 8. Brand Voice
Friendly? Reassuring? Professional? Fun? Warm?
Decide how you want your practice to sound and use that tone across your website, emails and social media.

When all these elements align, your practice becomes more than a service — it becomes a brand patients recognise, trust and return to.

Need help building a brand that truly reflects your practice?
We can help you look brilliant online and offline.

🦷✨ Every dental practice needs a website. And not just the ‘Here’s our phone number, please call us’ kind…We’re talking ...
17/12/2025

🦷✨ Every dental practice needs a website. And not just the ‘Here’s our phone number, please call us’ kind…
We’re talking about a proper website. A website with personality, purpose and a pulse.

Because let’s be honest…
Patients don’t just want to know what time you open.
They want to know WHO you are.

Your website should tell people:

👩‍⚕️ **About your team** – the faces behind the masks
💙 **Your ethos** – what you stand for, how you care
🎓 **Your expertise** – why you’re brilliant at what you do
💫 **Your treatments** – explained clearly and confidently
📅 **Your plans, fees & finance** – because transparency builds trust
⭐ **Your reviews** – proof from real patients that you’re the one
🏆 **Why they should choose you** over Dr Blog’s Bargain Dentistry down the road

(A lovely man, we’re sure — but does he have a website that actually works? 🤷‍♂️)

In 2025 (and beyond), your website is your front door.
If it doesn’t welcome people in, educate them, and reassure them that you're the right choice…
…they’ll simply click away to someone else who does.

🌐 Need a website that actually converts?
That shows off your practice, your personality and your strengths?
That brings in new patients while you get on with running your business?

📞 0845 370 2211
📩 [email protected]
🌐 www.coronadental.co.uk

🔍😄 SEO: Because Being Invisible on Google Isn’t a Superpower 😄🔍Let’s be honest — when someone needs a dentist, they’re n...
16/12/2025

🔍😄 SEO: Because Being Invisible on Google Isn’t a Superpower 😄🔍

Let’s be honest — when someone needs a dentist, they’re not strolling through the streets hoping to bump into one.
They’re Googling.
On their sofa.
In their pyjamas.

And if your practice doesn’t show up?
Well… that new patient is now sitting in someone else’s chair. Probably Dr SparkleSmiles down the road (lovely chap, annoyingly good at ranking).

That’s why SEO matters.
It gets you found. Seen. Chosen.
Visible — right where patients are looking.

But here’s the kicker:

🦷 You already have a full-time job.
It’s called dentistry.
And you do NOT have time to learn algorithms, track keywords, optimise meta tags and shout at Google Analytics when it inevitably misbehaves.

That’s where we come in.
✨ We handle the SEO.
✨ You handle the dentistry.
✨ And together… we create the beautiful cycle where your SEO brings in more patients, those patients pay for treatment, and that treatment pays for the marketing.
(A marketing love story, really. 💘)

Want to be found on Google without losing your mind — or your evenings?
Let us take SEO off your plate so you can get back to doing what you do best: fixing teeth, changing smiles… and making money to keep the lights (and marketing) on. 😉

📞 0845 370 2211
📩 [email protected]
🌐www.coronadental.co.uk

🎉🦷 Dental Event Days: Brilliant for Your Practice… Exhausting to Organise (Unless You Have Us!) 🦷🎉Invisalign Open Days, ...
12/12/2025

🎉🦷 Dental Event Days: Brilliant for Your Practice… Exhausting to Organise (Unless You Have Us!) 🦷🎉

Invisalign Open Days, Implant Events, Practice Anniversaries, Grand Openings — they’re all incredible for boosting visibility, attracting new patients and creating that buzz every practice wants.

But let’s be honest…
Organising one yourself?
It’s basically a second full-time job.

Invites, campaigns, posters, landing pages, emails, scripts, banners, booking management, follow-up sequences, staff prep, offers, signage, balloons (VERY important)…
All while still running a dental practice and trying to eat lunch at least once this week.

🥴 Exhausting.

That’s where we come in.
At Corona Dental, we take the stress, chaos and logistics off your hands so you get:

✨ A beautifully branded, fully promoted event
✨ Patients booked in advance
✨ Smooth, professional organisation
✨ Follow-up systems so leads don’t go cold
✨ A day where your team can actually *enjoy* it
✨ Results you can measure — and repeat

Whether it’s:
🦷 An Invisalign Day
🦷 An Implant Event
🎈 A Practice Birthday
🎀 A Grand Opening
📣 Or anything else worth celebrating…

We turn it into a polished, high-impact, well-marketed success — without giving you grey hairs in the process.

You focus on the dentistry.
We’ll handle the event magic. ✨

📞 0845 370 2211
📩 [email protected]
🌐 www.coronadental.co.uk

Let’s make your next event the one people remember (for all the right reasons!).

📩✨ Email Marketing: The Unsung Hero of Patient Communication ✨📩You might only see your patients twice a year…But a lot c...
10/12/2025

📩✨ Email Marketing: The Unsung Hero of Patient Communication ✨📩

You might only see your patients twice a year…
But a lot can happen between those visits — new treatments, special offers, team updates, helpful advice, exciting news and those little reminders that keep your practice front of mind.

That’s where email marketing works its magic. 🪄

It lets you:
💌 Keep patients informed
🦷 Share the latest dental tips & treatment options
🎉 Promote offers and events
👋 Stay connected with people who already know, like and trust you

Your existing patient base is one of your biggest assets — and regular, value-packed emails make sure they feel cared for, involved and up to date.

Because if you don’t tell them what’s new… they won’t know!
And nobody wants to be the practice with amazing services that their own patients have never even heard about.

So don’t be shy — show up in their inbox, stay relevant, stay helpful, and keep that relationship strong all year round. So when it comes to your next marketing project don't forget your email marketing!

Want help creating emails that actually *work*?
We’ve got you. 😉

🎄 Ahhh Christmas… that magical time of year when we all gather together to enjoy quality time with friends and family……w...
08/12/2025

🎄 Ahhh Christmas… that magical time of year when we all gather together to enjoy quality time with friends and family…
…while individually scrolling through social media on our phones like absolute champions. 😅📱

Let’s be honest — between the turkey, the telly and Auntie Carol’s questionable sherry intake, most people are quietly catching up on Facebook, Insta and TikTok.
And that’s exactly why having a strong social media presence matters.

Even if someone doesn’t like, comment or share, your posts appearing on their feed are still planting little seeds in their subconscious. 🌱
A familiar name. A memorable message. A dental practice they’ll think of first when they need treatment.

✨ So if you want to be one of the faces they scroll past this Christmas (in a good way!) now is the perfect time to get your practice in front of potential patients.
Corona Dental can manage your social media so you stay visible, relevant and consistently on their minds — even during the festive sofa-scroll marathon.

📞 0845 370 2211
📩 [email protected]
🌐 www.coronadental.co.uk

Let’s make 2026 the year your practice gets seen. 🚀

💻 4 Common Website Mistakes That Could Be Costing Your Dental Practice Patients🦷Your website is often the first impressi...
28/11/2025

💻 4 Common Website Mistakes That Could Be Costing Your Dental Practice Patients🦷

Your website is often the first impression a patient gets of your practice — and sometimes, the last if it’s not up to scratch. Here are the top website mistakes we see (and fix!) every day 👇

1️⃣ Not Built for Patients
Too many sites talk at people instead of to them. Your website should be friendly, welcoming, and written for real patients — not full of jargon.

2️⃣ Poor Mobile Experience
If your website isn’t easy to use on a phone, patients will click away faster than you can say “open wide.” Mobile optimisation is non-negotiable.

3️⃣ Slow Loading Times
A slow site doesn’t just frustrate visitors — it hurts your Google ranking too. A few seconds’ delay can mean a lost patient.

4️⃣ No Clear Call to Action
You’ve caught their attention… now what? Make it easy for patients to book, call, or message you. Every page should lead somewhere.

At Corona Dental Marketing, we create beautiful, fast, conversion-focused dental websites that attract patients *and* get them in the chair.

📞 0845 370 2211
📧 [email protected]
🌐 www.coronadental.co.uk
💬 Or DM the page to start transforming your site today

🚫 4 Common Marketing Mistakes That Could Be Holding Your Dental Practice Back 🦷Even the best dental teams can struggle t...
26/11/2025

🚫 4 Common Marketing Mistakes That Could Be Holding Your Dental Practice Back 🦷

Even the best dental teams can struggle to get results from marketing — and more often than not, it comes down to a few simple (but costly) mistakes. Here are the top four we see time and again 👇

1️⃣ No Clear Strategy
Posting randomly or running ads without a plan is like drilling into a wall without using a cable detector first — you might hit something, but probably not what you intended. A clear strategy gives direction, purpose, and measurable results.

2️⃣ Focusing on Quantity Over Quality
It’s not about how much you post, it’s about what you post. One engaging, well-thought-out campaign will always outperform ten rushed, generic ones.

3️⃣ Neglecting SEO
Your website might look great, but if it’s invisible on Google, potential patients won’t even know you exist. SEO isn’t optional anymore — it’s essential.

4️⃣ Ignoring Social Media
Like it or not, people buy people. If your practice isn’t showing up online, sharing your story, and building trust, you’re missing out on patients (and profits).

At Corona Dental Marketing, we help dental practices avoid these pitfalls with smart, tailored strategies that actually work — and get results that last.

📞 0845 370 2211
📧 [email protected]
🌐 www.coronadental.co.uk
💬 Or DM the page to chat about making your marketing work harder

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