Clapperton Media Associates

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Clapperton Media Associates The Media Mentor / media training business of Clapperton Media Associates.

A varied and possibly multi-lingual audience won't welcome "clever" speeches.
07/08/2026

A varied and possibly multi-lingual audience won't welcome "clever" speeches.

You have seconds before an audience decides whether you're worth listening to or not when you're presenting.
31/07/2026

You have seconds before an audience decides whether you're worth listening to or not when you're presenting.

Clear or clever? For a media interview there's a very easy answer.
24/07/2026

Clear or clever? For a media interview there's a very easy answer.

Knowing - your - stuff - is - good - but - memorising - whole - sentences - works - less - well - and - sounds - robotic...
17/07/2026

Knowing - your - stuff - is - good - but - memorising - whole - sentences - works - less - well - and - sounds - robotic - in - media - interviews!

Media interviews: the more you elaborate, the further off-beam you could go.
10/07/2026

Media interviews: the more you elaborate, the further off-beam you could go.

A podcast on coding without coding for your commute home? Part one of the final interview in the current run of the Near...
08/07/2026

A podcast on coding without coding for your commute home? Part one of the final interview in the current run of the Near Futurist podcast is out, in which I talk to Kate Wokasch, product engineering lead at Name, about vibe coding.

Good news - if you need an app or website for your business you no longer need to understand coding as you used to. There's this thing called Vibe Coding which enables you to ask AI to code it for ...

A podcast on coding without coding for your journey into work, if you're not wfh? Part one of the final interview in the...
07/07/2026

A podcast on coding without coding for your journey into work, if you're not wfh? Part one of the final interview in the current run of the Near Futurist podcast is out, in which I talk to Kate Wokasch, product engineering lead at Name, about vibe coding.

Good news - if you need an app or website for your business you no longer need to understand coding as you used to. There's this thing called Vibe Coding which enables you to ask AI to code it for ...

A podcast on coding without coding for your commute? Part one of the final interview in the current run of the Near Futu...
06/07/2026

A podcast on coding without coding for your commute? Part one of the final interview in the current run of the Near Futurist podcast is out, in which I talk to Kate Wokasch, product engineering lead at Name, about vibe coding.

Good news - if you need an app or website for your business you no longer need to understand coding as you used to. There's this thing called Vibe Coding which enables you to ask AI to code it for ...

A podcast about coding-free coding, you say? Part one of the final interview in the current run of the Near Futurist pod...
05/07/2026

A podcast about coding-free coding, you say? Part one of the final interview in the current run of the Near Futurist podcast is out, in which I talk to Kate Wokasch, product engineering lead at Name, about vibe coding.

Good news - if you need an app or website for your business you no longer need to understand coding as you used to. There's this thing called Vibe Coding which enables you to ask AI to code it for ...

What if you could code without actually coding? Part one of the final interview in the current run of the Near Futurist ...
04/07/2026

What if you could code without actually coding? Part one of the final interview in the current run of the Near Futurist podcast is out, in which I talk to Kate Wokasch, product engineering lead at Name, about vibe coding.

Good news - if you need an app or website for your business you no longer need to understand coding as you used to. There's this thing called Vibe Coding which enables you to ask AI to code it for ...

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