05/06/2025
NEWSFLASH!
Our thoughts on news that Meta wants AI to create and run your ads by 2026.
Yes, that includes the copy. The creative. The targeting. All of it.
As creatives, media planners, and ad buyers, you should panic only if your entire strategy is Ctrl+C, and hope for the best lol
But here’s the fun bit: AI isn’t coming for your job. it’s coming with your job.
In the future of work, there'd be no room for resisting automation; it’s about elevating with it.
Meta’s AI ad tools will soon do the heavy lifting - generating content, selecting placements, optimizing spend - all in nano moments.
So what’s left for us humans?
Plenty...Strategy. Big ideas. Cultural relevance. Brand intuition.
And yes, being the intelligent in Artificial Intelligence.
If you’re in creative design, media planning or campaign management, now is the time to stop asking “Will AI replace me?” and start asking “How can AI make me 10x better at what I do?”
Because in 2026, the winners won’t be the ones who fought AI.
They’ll be the ones who fed it great prompts, trained it smartly, and paired it with real insight.
This isn’t the end of the job. It’s the upgrade.
Welcome to the future of work, where you + AI = unstoppable.