28/06/2022
Produced by .tv “Hong Kong has always been a pearl of the orient to me. Neon signs and jewellery and gold shops were my first impression of Hong Kong – they remind me of a bustling era back in the eighties. When I was seven, I used to see my mother working busily at her jewellery shop, talking with customers who were almost like friends to her. The JOYCE x Melitta Baumeister capsule collection takes me back to that glamorous time. Although fewer people go to jewellery shops to buy fine goods today, I wanted to capture the moment – which I think lends itself to the energetic, urban essence of New York-based label Melitta Baumeister, too. You will never know what will happen tomorrow, but we can always live in the moment and treasure what we have today.” – Merry Lamb LambShop the exclusive JOYCE capsule collection by New York-based German designer Melitta Baumeister, in stores now.
