SixtyTwo

SixtyTwo We are a group of digital product strategists & designers, driven to craft positive & impactful digital experiences. Drop us a line at [email protected]!

We're best reached at Instagram and LinkedIn.

One thing we’ve learned from years of research: good insights do not automatically lead to action.Turning research into ...
08/06/2026

One thing we’ve learned from years of research: good insights do not automatically lead to action.

Turning research into decisions requires a different skill set: making findings relevant, memorable, and meaningful for the people who need to act on them.

Over three days with the team at OCBC Indonesia, we explored exactly that. Working with real research, we unpacked ways to synthesize, frame, and communicate insights so they can create momentum across teams and stakeholders.

Thank you to everyone who joined the sessions and generously shared their perspectives.

We wanted to understand why retirement in Indonesia often feels different from the way it is usually planned.On paper, l...
28/05/2026

We wanted to understand why retirement in Indonesia often feels different from the way it is usually planned.

On paper, later life is framed through pensions, investment returns, health coverage, and senior-friendly facilities. But for many people, the day-to-day reality is more practical and more relational: a small side income, a family house, gold saved for later, BPJS processes, and familiar places like pengajian, church, or local shops.

Our retirement report looks at these realities more closely, and asks what financial services, healthcare, and hospitality could learn from them.

Read here: bit.ly/62AgingWell

We recently had the chance to work with CIMB on a design thinking workshop for teams across design, product, and stakeho...
19/05/2026

We recently had the chance to work with CIMB on a design thinking workshop for teams across design, product, and stakeholder roles.

The session started from a simple challenge: how do you keep design decisions aligned when each team sees the product from a different angle?

Through guided exercises, we helped the team frame problems together, build and adjust ideas, and connect the work to tools like Storybook and Chromatic so the ideas could connect back to the team’s daily product workflow.

Thank you to the CIMB team for bringing honest questions and real constraints into the session.

If your team needs support running practical design thinking workshops or training, we’d be happy to help.

Buying a concert ticket should feel like a simple transaction, but ticket war turns it into a test of timing, attention,...
11/05/2026

Buying a concert ticket should feel like a simple transaction, but ticket war turns it into a test of timing, attention, and trust.

This reflection started from 's own experience trying to get tickets, then looking back at the behaviors around it: people entering the same queue with very different intentions, fans hoping for one seat, resellers looking for margin, and scammers waiting for panic to set in.

When the system treats all demand the same, the experience becomes tense for the people who have the most emotional stake in the outcome. Designing for this context means paying closer attention to how fairness, access, and uncertainty are felt

🔗 Read more at bit.ly/62ticketwar

How often do you fail to unlock your own phone because it does not recognize you right away?We kept coming back to how f...
30/04/2026

How often do you fail to unlock your own phone because it does not recognize you right away?

We kept coming back to how familiar that feeling is.
You know this is your device. You should be able to get in.

That problem is part of why we wanted to explore login more closely, especially for older adults, whose everyday experience can make memory-heavy access feel even more demanding.

The question became how to design a login that feels more supportive under real conditions. Check out our full article here : bit.ly/62inclusivelogin

As voice AI gets more attention in financial services, the bigger question is not whether the feature sounds promising. ...
15/04/2026

As voice AI gets more attention in financial services, the bigger question is not whether the feature sounds promising. It is whether it fits the realities of everyday life.

In this piece, Victoria Simansjah looks at what voice could mean for women managing money while juggling work, caregiving, and other routines that do not pause for a screen. She also stays honest about the limits. Inclusion does not come from adding new technology alone. It depends on trust, relevance, and systems built with real contexts in mind.

Read here : bit.ly/62voiceAI

Many retirement products we've seen is designed for one person. But in Indonesia, aging has always been held up by the p...
09/04/2026

Many retirement products we've seen is designed for one person. But in Indonesia, aging has always been held up by the people around you. We wrote a report on what that means for finance, healthcare, and hospitality.

If this is something your organization is sitting with, it's worth a read: bit.ly/62AgingWell or link in bio.

Responsible innovation is clear in theory, but a constant battle in practice.Last week at , our Co-Founder, Vilia , join...
03/04/2026

Responsible innovation is clear in theory, but a constant battle in practice.

Last week at , our Co-Founder, Vilia , joined Dr. Sabrina Anjara, PhD to discuss a hard truth: Inclusion does not equal safety. A huge thank you to Dr. Joanna for the kind invitation and for creating the space for this vital conversation.

The stakes of this discussion are visible in real-time. In Indonesia, the rise of judol (online gambling) and pinjol (predatory lending) illustrates what happens when products are deployed faster than people can navigate them. This is the Collingridge Dilemma in action: by the time we recognize the harm, the technology is often too embedded to change.

At Sixty Two, we’ve turned this challenge into our North Star question: Who carries the risk here, and are we truly designing for them?

What does responsible innovation look like in your daily practice?

What makes a Sharia banking experience feel intuitive during Ramadan?For many people, Ramadan is not only a time of refl...
21/03/2026

What makes a Sharia banking experience feel intuitive during Ramadan?

For many people, Ramadan is not only a time of reflection. It is also a moment when financial priorities become sharper. THR comes in, spending patterns shift, giving increases, and long-term goals start to feel more immediate.

Hajj is one of those goals.

In this case study, we explored how a Sharia banking app could better support that moment through clearer navigation, AI-powered search, and a lighter registration flow. The focus was simple: help people act on meaningful intentions with less friction and less mental load.

Because in moments like these, good design is not only about usability. It is also about timing, context, and respect for what matters to people.

Wishing everyone celebrating a blessed Eid al-Fitr.

We started with a simple observation from the earlier post: trust does not appear the moment someone starts using digita...
16/03/2026

We started with a simple observation from the earlier post: trust does not appear the moment someone starts using digital payments.

For many merchants, certainty still takes work.

That became the starting point for the redesign. How do you make the app easier to return to throughout the day, not only to receive payments, but to understand what is going on?

From there, the design focused on four areas: a clearer view of daily money, smoother daily operations, insight that helps with business decisions, and support that stays within reach.

Read more at : bit.ly/62merchantapp or link in bio!

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