CDL Agency

CDL Agency 𝗖𝗗𝗟 𝗔𝗴𝗲𝗻𝗰𝘆
360⁰ Marketing Solution
Since 2013
JKT - SUB - DPS - SGP

With an experienced team of more than 10 years in the business of design and creative, we realized that the challenging problem in a business is the rapid change in the market. To deal with those changes, business requires right solution to survive and even to win the market. In CreaZi, we developes innovation based on marketing strategy, marketing strategy and creative concept then we execute the concepts with outstanding design.

Many brands assume they have an attention problem. What they often have is a trust problem.Today's consumers are highly ...
05/06/2026

Many brands assume they have an attention problem. What they often have is a trust problem.

Today's consumers are highly fluent in marketing. They know when they're being sold to, and they know when a message feels genuine.

The brands that win aren't always the loudest. They're the ones that feel the most credible.

CDL helps brands build communication that earns attention by earning trust first.

Refine your brand communication with CDL. Click link in bio to start.


Some company stories deserve more than a timeline. They deserve to be remembered emotionally.For .id's 50th anniversary,...
29/05/2026

Some company stories deserve more than a timeline. They deserve to be remembered emotionally.

For .id's 50th anniversary, CDL developed a legacy video that celebrated the company’s journey, values, and new chapter through a more human storytelling approach.

With limited historical archives, the challenge was turning decades of memories into a story that still felt authentic and alive today. Through research, interviews, and archive collection, the final piece became more than a corporate video — it became a meaningful legacy for future generations.

A reminder that the most impactful brand stories are often the most human ones.


Brain Break is CDL Agency’s monthly agenda to step away from our daily routine for a bit and talk about literally anythi...
22/05/2026

Brain Break is CDL Agency’s monthly agenda to step away from our daily routine for a bit and talk about literally anything interesting.

Every session, a CDL Warrior gets 30 minutes to share something they’re passionate about — from knowledge and hobbies to random deep dives the team never knew they needed.

This time, turned the room into a mini perfume forum, sharing his love for scents, notes, and everything fragrance-related. Safe to say the perfume enthusiasts showed up fast 👀✨

A little reminder that sometimes, the best ideas and connections happen outside our daily routine.


The moment a brand starts sounding like a person, people stop judging it like a company.Reactions become more personal. ...
15/05/2026

The moment a brand starts sounding like a person, people stop judging it like a company.

Reactions become more personal. More emotional. Sometimes more divided too. Which is why having a tone-of-voice guideline alone isn’t always enough.

On social media — whether it’s Instagram, Threads, X (Twitter), or TikTok — the context around a post can change faster than any guideline can keep up. So the real skill isn’t just crafting the jokes, but knowing how to read the room.

Want to explore how brands can balance personality with awareness? Find the full perspective from CDL — link in bio.


Marketplace fees keep increasing and every increase quietly eats into your margin.That’s why more brands are starting to...
08/05/2026

Marketplace fees keep increasing and every increase quietly eats into your margin.

That’s why more brands are starting to push customers to buy directly from their own websites — where they control pricing, data, and the customer relationship.

Relying on marketplaces alone is becoming riskier each year.

Build your own website—your own sales channel—now before it's too late. Click link in bio to consult your website needs.


CDL Agency is on the lookout for a Content Specialist who knows how to turn ideas into content people actually stop for....
22/04/2026

CDL Agency is on the lookout for a Content Specialist who knows how to turn ideas into content people actually stop for.

If you’re curious, quick with ideas, and enjoy creating content that keeps audiences engaged, you might be the one we’re looking for.

Send your CV and portfolio to [email protected]. Let’s create something great together!

17/04/2026

Different industries come with different audiences, challenges, and expectations. That’s why marketing can’t rely on a one-size-fits-all approach.

At CDL, we’ve worked across sectors — from manufacturing to consumer goods — helping brands translate their business goals into strategies that actually move the market.

Because while every industry has its own dynamics, the principle stays the same: clear positioning, integrated ex*****on, and systems that support growth.

Whatever your business needs, CDL is ready to build the strategy around it.

Explore more by clicking the link in bio.


In a fast-moving world, it’s easy to stay busy yet feel like you’re chasing something unclear. Without values to hold on...
10/04/2026

In a fast-moving world, it’s easy to stay busy yet feel like you’re chasing something unclear. Without values to hold on to, hard work can quickly become momentum without direction.

At CDL, we believe growth should be guided by something deeper — values that reflect who we are as people and how we want to contribute through our work. They remind us that while we strive for excellence, we also strive to grow as individuals and as a team.

That’s why these values live not only in documents, but in our space. Printed as artworks in our lobby and hallway, they are part of what we see every day — quiet reminders of what matters, and where our energy should go.


The people buying from you today may not be the same people who built your brand years ago.As new generations become the...
02/04/2026

The people buying from you today may not be the same people who built your brand years ago.

As new generations become the dominant consumers, the way they discover brands, build trust, and decide to buy also changes. The product might stay the same — but how the market sees it can shift.

For business owners, the question isn’t whether your brand has history. It’s whether the next generation still feels it’s relevant to them.

CDL helps brands refine their strategy so they stay understood across generations. Explore how by clicking the link in bio.


Work brings us together. Moments like this bring us closer.Our Buka Bersama Bareng CDL brought CDL Warriors  . It was al...
18/03/2026

Work brings us together. Moments like this bring us closer.

Our Buka Bersama Bareng CDL brought CDL Warriors . It was all about slowing down, sharing good food, and good laughs behind the scenes.

Because stronger teams connect beyond projects.

Here’s to more moments like this 🍻🙌

Address

Nginden Intan Timur II A2 No 41
Surabaya
60118

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

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