Pulkit Jain

Pulkit Jain Scaling early-stage D2C brands from 0 to 1 by leveraging Performance & Growth Marketing

03/05/2026

Good things take time!

[Entrepreneurship, Marketing, founder, Business]

18/04/2026

No PR, No Free Gifts, still Celebrity buying it from the website using Tintbox’ products. Buy yours today

[Tintbox, Preity zinta, Priyanka chopra, coffee cup, water bottle]

Almost 80% of Indian D2C brands burnt Cash in 2025 - and the topmost reason has been ‘Excessive Ad Spend’ & Bad Unit eco...
01/01/2026

Almost 80% of Indian D2C brands burnt Cash in 2025 - and the topmost reason has been ‘Excessive Ad Spend’ & Bad Unit economics. Here I are the core reasons of burn and how you can save your money.
1. High CAC: Intense competition drives up ad costs on platforms like Meta and Google, making it hard to acquire customers profitably.
2. Unit Economics Crisis: High costs for shipping, packaging, returns, and logistics often negate decent gross margins, leading to losses.
3. Over-reliance on Platforms: Dependence on e-commerce marketplaces (Nykaa, Amazon, Flipkart) and ad platforms means high payouts, reducing net margins.
4. Lack of Differentiation: Many brands simply relabel existing products, making it hard to stand out and justify premium pricing.
D2C, Growth, Marketing, FMCG, Consumer Brands, Meta ads, Google Ads, Unit economics, CAC

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Jaipur

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+918239011211

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