Digital blezz

18/01/2025

The journey didn’t stop there. Over the years, I’ve had the privilege of working with a variety of businesses across multiple industries, each offering a unique challenge and opportunity to grow. From app promotions for food delivery services to driving leads for work abroad and study abroad consultancies, every project has taught me something new.

I’ve collaborated with companies in banking services, insurance, travel support, and educational back-up services, tailoring strategies to meet their specific needs. Venturing into D2C, I’ve managed campaigns for products like hair sprays, serums, and apparel shopping, and worked on SEO for industries like stock marketing, e-commerce (spices and masalas), and even hospitality.

My team at Digital Blezz and I have had the chance to produce content, run performance marketing campaigns, and deliver paid ads for resorts, garden centers, and beyond. Each project has reinforced my belief that success in digital marketing isn’t about following a one-size-fits-all formula—it’s about understanding each business, its audience, and its goals.

As we approach 2025, my story—and Digital Blezz’s story—is still being written. This isn’t just about running campaigns or delivering results; it’s about building partnerships, growing alongside our clients, and constantly pushing boundaries to achieve more.

The journey from an unsure beginner to where I stand today wasn’t smooth, but every challenge, lesson, and success shaped Digital Blezz into what it is now—a passionate, adaptive, and client-focused agency.

To anyone chasing a dream or feeling unsure where to start, remember: every small step forward counts. Keep learning, keep growing, and trust the process. 💪

Here’s to new milestones, new challenges, and new stories in the coming year! 🚀✨

17/01/2025

True story of Digital Blezz, In 2018, I began my journey as a digital marketing trainer for a diploma program—without any experience! 😅 Back then, I was struggling and completely unsure about where to start. One of my biggest challenges was presenting in front of college students. That’s when I realized I needed to deepen my knowledge in digital marketing.

Determined to improve, I connected with digital marketing experts across Chennai, Bangalore, Thrissur, and other cities, taking every opportunity to learn. I explored both free and paid courses from various sources to gain insights and skills.

Now, as 2024 comes to a close, I’m looking back on this journey with gratitude. From an inexperienced trainer to running my own agency, Digital Blezz, the experiences have been incredible. ❤️

31/12/2024

🎯 Our Journey Through 2024 – A Year of Growth and Transformation! 🌟

As 2024 comes to a close, we at Digital Blezz reflect on an incredible year of milestones, challenges, and achievements. Here's a glimpse into our journey:

✨ Expanding Our Expertise
We embraced diverse projects—from driving D2C sales for hair care brands to performance marketing for study abroad consultancies, solar solutions, and interior design companies.

✨ Going Global
We strengthened our presence beyond borders, targeting GCC countries and collaborating with clients in Australia, India, and beyond.

✨ SEO Milestones
Our strategic efforts helped clients rank higher, generate more leads, and increase their digital footprint, whether through performance marketing, content creation, or technical optimizations.

✨ Creative Breakthroughs
This year, we took a big leap by starting production work! From professional reels to engaging video content, we’ve created impactful visuals that bring brands to life.

✨ AI-Driven Evolution
This year also marked our transformation into an AI-powered agency, leveraging tools and technologies to elevate creativity and performance.

Every challenge we faced fueled our growth, every project shaped our expertise, and every milestone brought us closer to our vision.

A heartfelt thanks to our clients, partners, and team for making this year unforgettable! Here’s to an even brighter 2025. 🚀

18/12/2024

Our mission is simple: to help businesses scale with strategies that deliver measurable ROI. From creating impactful campaigns for D2C brands to driving lead generation for service-based companies, our work speaks for itself.

💼 Explore our projects and success stories:
🌐 www.digitalblezz.in


Let’s connect and take your business to the next level!
[Today, we specialize in Performance Marketing, D2C Marketing, and Service-Based Business Growth, offering end-to-end solutions, including production services.

06/12/2024

✨ From Freelancer to Agency Owner ✨

In 2018, I started as a solo SEO freelancer, passionate about helping businesses grow online. Over the years, this small beginning has grown into Digital Blezz, an AI-driven digital marketing agency based in Kottayam, Kerala. 🌟

Today, we deliver cutting-edge services in SEO, performance marketing, website design, and training. The journey has been challenging yet rewarding, filled with learning, evolving, and building meaningful partnerships. 🚀

Grateful for every step taken and excited for what’s ahead. Cheers to new milestones and digital transformations! 💻🌐

23/06/2024

Shopify:
✅ Ease of Use: Shopify is a fully hosted platform designed specifically for e-commerce. It offers an intuitive interface, drag-and-drop website builder, and built-in features like payment processing, shipping, and inventory management, making it a great choice for beginners or those who want a hassle-free setup.

WordPress (with WooCommerce)
✅Flexibility and Customization: WordPress is a more flexible platform with endless customization options. With WooCommerce, a powerful e-commerce plugin, you have full control over your store's design and functionality.

Ultimately, the best way to decide is to try out both platforms (Shopify offers a free trial) and see which one feels more comfortable and aligns with your goals and budget.

23/03/2024

In-stream ads: These appear before, during, or after other videos on YouTube and Google video partner websites.

Skippable in-stream ads: Viewers can skip after 5 seconds, making them ideal for longer messages or brand awareness campaigns. (No maximum length)
Non-skippable in-stream ads: Must be watched entirely, best for short, high-impact messages (up to 15-20 seconds).
Discovery ads (In-feed video ads): These appear alongside other videos viewers might be interested in, like search results or suggested videos. Great for driving consideration and product discovery.

Bumper ads: Short, catchy video ads (up to 6 seconds) that grab attention and build brand recognition. Perfect for quick, memorable messages.

Outstream ads (mobile only): These video ads appear on mobile websites and apps within the Google video partner network, not on YouTube itself. Ideal for expanding your reach beyond YouTube.

Masthead ads (limited availability): These premium video ads appear at the very top of the YouTube homepage for 24 hours. High visibility but also the most expensive option.

18/03/2024

Search Ads: These are text ads that appear at the top or bottom of Google search results when users search for specific keywords related to your product or service.

Display Ads: These are image or multimedia ads that appear on websites within Google's Display Network, which includes millions of sites across the internet. They can target specific demographics, interests, or remarketing lists.

Video Ads: Google offers video advertising through YouTube, the world's largest video-sharing platform. Video ads can appear before, during, or after YouTube videos, or as display ads within YouTube.

Shopping Ads: These ads appear on Google Search when users search for products to buy. They include an image, title, price, store name, and more, and are linked directly to the product page on your website.

App Ads: Google allows advertisers to promote their mobile apps across its various platforms, including Google Search, Google Play, YouTube, and the Google Display Network.

Discovery Ads: These ads appear in feeds across Google properties such as Gmail, YouTube, and the Google Discover feed. They're designed to reach users as they explore content relevant to their interests.

Smart Campaigns: These are automated campaigns designed for small businesses. Google's machine learning algorithms optimize targeting, bidding, and ad creatives to maximize results with minimal input from advertisers.

Local Ads: These ads help businesses promote their physical locations to nearby customers. They appear in Google Search, Maps, and other relevant locations when users search for local businesses or services.

16/03/2024

✅Awareness Campaigns:

Brand Awareness: Designed to increase familiarity and recognition of your brand among a broad audience.
Reach: Aimed at maximizing the exposure of your ads to as many people as possible within your target audience.

✅Consideration Campaigns:

Traffic: Directs users to a specific destination such as a website, app, or Messenger conversation.
Engagement: Encourages users to interact with your content, such as likes, comments, shares, or event responses.
App Installs: Promotes the installation of your mobile app.
Video Views: Optimized to increase the number of views on your video content.

✅Conversion Campaigns:

Conversions: Focuses on driving specific actions such as website purchases, form submissions, or app installs.
Catalog Sales: Utilizes dynamic ads to promote relevant products to users based on their browsing behavior.
Store Traffic: Encourages people nearby to visit your physical store location.

✅Specialized Campaigns:

Lead Generation: Collects leads directly from Facebook and Instagram without the need for a website.
Messages: Drives conversations with customers through Messenger, WhatsApp, or Instagram Direct.
Post Engagement: Boosts engagement on a specific post, such as likes, comments, or shares.
Event Responses: Promotes attendance and engagement for an event you've created on Facebook.

✅Dynamic Campaigns:

Dynamic Ads: Utilizes user behavior data to automatically promote relevant products or services to individuals who have shown interest.
Dynamic Creative: Optimizes ad creative elements (such as images, headlines, and descriptions) to deliver personalized experiences to users.

13/03/2024

10/03/2024

By using different keyword types strategically, you can control the relevancy and reach of your ads, ensuring they appear for the most relevant searches while avoiding irrelevant ones.