Bridging Points Media Pvt. Ltd.

16/08/2025

A picture is worth a thousand words, but a logo can be worth a lot more. When you think of the ‘tick mark,’ it is highly likely that you might think of the Nike logo. Designed in 1971 by a student Carolyn Davidson, The Swoosh was initially created for $35, and is today worth millions of dollars.

Like the best of logos, Nike’s Swoosh has some feature’s that makes it stand out from the crowd and makes it instantly recognisable. And you don’t even have to be a multi-billion dollar company to have a good logo – all you need are some good designers, some creative ideas, and the willingness to take risks.

Let us break down the science and psychology behind what it takes to have a good logo, and get inspired.

Take a look at how your brand can design a logo that becomes iconic and symbolic of what your business stands for...

15/08/2025

🌸✨ Wishing you a blessed and joyful Janmashtami! ✨🌸
May Lord Krishna’s flute fill your heart with love, peace, and happiness.
From all of us at Bridging Points Media, may this day bring you endless blessings and divine joy. 🙏💛



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15/08/2025

🇮🇳 Happy Independence Day! 🇮🇳
Today, we celebrate the spirit of freedom, unity, and progress that defines our great nation. Let’s honor the sacrifices of our heroes by building a brighter, stronger, and more inclusive India for generations to come.
Wishing you a day filled with pride, joy, and hope - from all of us at Bridging Points Media.
































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09/08/2025

Your logo says a lot about your company. It’s the face of your brand and also one of the most crucial elements for the branding of your company. A logo can help you quickly grab your consumer’s attention and differentiate yourself from others in the market.

Not only this, a logo can help you build long-lasting brand awareness and communicate your company’s core values interestingly. We can identify a company just by having a look at its logo. It is also, quite often, the first thing a customer notices about the company.

A well-designed logo makes your company look professional and trustworthy. It is common for people to judge your company by its appearance and designing a stunning logo can help you take your company to the next level.

Designing a stunning logo for your company is also very important keeping in mind the importance of having websites for online presence and even visiting cards and other marketing collaterals. And guess what? While it’s appreciated, it’s not always necessary to hire a professional graphic designer to design a logo for your company.

You also don’t need Adobe Photoshop or other similar and expensive software programs. There are many tools available for free that can help you with all your worries related to logo making. Not only they are free-to-use, but they also help you reduce costs and save time.

Here’s our list of the Top Tools for designing a stunning logo for your company.

07/08/2025

Salesforce is a leading cloud-based Customer Relationship Management (CRM) platform designed to help businesses manage sales, service, marketing, commerce, and more in one place. In simple terms, Salesforce lets organizations create a 360-degree view of each customer by unifying data across departments.

It provides tools for sales automation, customer service, marketing campaigns, e-commerce, analytics, and AI – all on one integrated platform.

Salesforce positions itself as the “ #1 AI CRM,” meaning it builds artificial intelligence (Einstein) and automation into its core apps so that sales, service, and marketing teams can work smarter and serve customers better with Salesforce.

At its heart, Salesforce is a suite of “cloud” applications running on Salesforce’s own infrastructure. Companies subscribe to Salesforce by user, typically on a monthly or annual basis. This model frees businesses from installing servers or managing updates – they simply configure Salesforce online to fit their processes.

Salesforce also emphasizes low-code and no-code tools (Lightning App Builder, Flow Builder, etc.) so that admins and even non-technical users can build custom apps, reports, and automation with minimal coding.

In short, Salesforce gives businesses an all-in-one CRM platform with powerful automation and integration capabilities to streamline their operations and improve customer relationships.

Salesforce reports that implementing its CRM platform can boost win rates by 26% and sales revenue by 28%. It’s been found that many employees only utilize...

06/08/2025

Salesforce is widely regarded as one of the most powerful and customizable Customer Relationship Management (CRM) platforms available today.

With capabilities spanning sales, service, marketing, analytics, and automation, it’s no surprise that businesses across the globe invest in Salesforce to improve productivity and drive growth. But here’s the truth: the success of Salesforce doesn’t come from features alone – it comes from Salesforce user adoption.

A CRM system, no matter how robust, becomes ineffective if employees don’t fully embrace it. Unfortunately, Salesforce user adoption is one of the most persistent challenges organizations face during and after Salesforce implementation.

In this article, we’ll explore the most common Salesforce user adoption challenges and offer proven strategies to overcome them – ensuring your Salesforce investment delivers lasting results.

Why Salesforce User Adoption Matters

CRM tools like Salesforce are designed to centralize customer data, streamline operations, and provide critical business insights. But without consistent and enthusiastic user engagement, the platform becomes a digital filing cabinet with poor data, low visibility, and missed opportunities.

Improving Salesforce user adoption leads to –

Higher data quality and accuracy

Better forecasting and reporting

Increased sales productivity

Enhanced collaboration between teams

Greater return on CRM investment

In this article, we’ll explore the most common Salesforce user adoption challenges and offer proven strategies to overcome them - ensuring your Salesforce...

05/08/2025

A domain name is the address people type into their browser to visit a website. A domain name is the human-friendly address of a website.

It’s a unique, easy-to-remember string (like google.com, wikipedia.org, chat.openai.com, or yourbrand.in) that points to a computer’s numeric IP address on the Internet.

It’s the human-readable name that maps to the server’s IP address (e.g., 172.217.6.46). In other words, a domain name is like a phonebook entry: instead of dialing a number, you type a name.

For example, Cloudflare explains that “DNS translates domain names to IP addresses so browsers can load Internet resources”. Using domain names means people can remember example.com instead of an address like 198.51.100.23. Anyone can register a domain by paying a small annual fee to a domain registrar.

Domain Name Structure (Subdomain, SLD, TLD) or Parts of a Domain Name

A domain name has a clear hierarchical structure. It usually consists of three parts: a subdomain (optional), a second-level domain (SLD), and a top-level domain (TLD). For instance, in blog.example.com –

The subdomain is blog, which can point to a specific section of the site (e.g. a blog section). A subdomain is optional, can be anything like blog.example.com. Creates sections of a site (e.g., shop.yoursite.com)

The second-level domain is example in www.example.com, which is the unique name you register. It typically represents your brand or site name. For example, in domain.com, “domain” is the SLD. It’s your main brand or identity.

The top-level domain (TLD) is the suffix after the dot. .com, .org, .net, .in, etc. In domain.com, the TLD is .com.



https://www.bridgingpointsmedia.com/a-comprehensive-guide-to-domain-names/

Learn everything about domain names in this beginner-friendly guide. Understand how domains work, compare registrars and TLDs, explore use cases for blogging, business, and e-commerce, and dive into technical aspects like DNS, WHOIS, and domain transfers.

04/08/2025

Booking a truly free domain name typically comes with some conditions, as fully free domains without any cost or limitations are rare. However, there are ways to get domain names at no upfront cost or for a limited time through promotions, bundled services, or specific providers.

Here’s how you can approach it based on common options available as of April, 2025 –

Use Hosting Plans with Free Domain Offers

Many web hosting companies offer a free domain name for the first year when you sign up for an annual hosting plan. After the initial period, you’ll need to pay for domain renewal, but this is a great way to start without an immediate domain cost.

Steps:

Search for hosting providers like Hostinger, Bluehost, or IONOS (check their latest offers).

Choose a plan (usually Premium or Business tiers qualify).

During signup, select or search for your desired domain – they’ll waive the first-year fee.

Complete the hosting purchase, and the domain is yours to use.

Note: Extensions like .com, .net, or .tech are often included, but availability depends on the provider.

Explore Free Subdomains

If you’re okay with not owning a top-level domain (e.g., .com), some platforms provide free subdomains (e.g., yourname.wordpress.com). These are ideal for testing or personal projects.

Examples:

WordPress.com: Sign up and get a free subdomain.

Wix: Offers a free subdomain with their site builder (e.g., yourname.wixsite.com).

GoogieHost: Provides free subdomains like yourname.cu.ma with their free hosting.

Steps:

Register on the platform.

Pick a subdomain name during setup.

Start using it immediately – no payment needed.



https://www.bridgingpointsmedia.com/how-to-get-a-free-domain-name/

Booking a truly "free" domain name typically comes with some conditions, as fully free domains without any cost or limitations are rare. Free domain name...

28/07/2025

Want to build a website without spending a dime? A domain name is key to your online identity. But what if you’re just starting out and cash is tight? Getting a free domain sounds amazing, doesn’t it?

The cost of a domain can be a real issue when launching a new project. Luckily, there are ways to get a free domain name. You can actually get one without breaking the bank.

Getting a free domain is doable. It just takes knowing the compromises and what other options exist. Let’s find you a domain!

Understanding Domain Names and Their Value

A domain name is more than just a web address. It’s your online identity. Think of it as your street address on the internet. It guides people straight to your website. It’s vital to know what they are and why they are important.

What is a Domain Name?

A domain name is the address people type to find your website. For example, “google.com” is a domain name. It replaces the long, complicated IP address that computers use. It is way easier to remember!

The Importance of a Custom Domain

Having your own domain builds your brand. A custom domain looks more professional than a generic one. It boosts memorability and helps with search engine optimization (SEO). It helps folks remember you. It can also help you rank higher in search results!

Common Domain Extensions (.com, .org, .net, etc.)

Domain extensions, also known as top-level domains (TLDs), come in different forms. The most common is “.com,” often used for commercial sites. “.org” is typically for non-profits. “.net” was originally for network-related sites. Each has its own purpose.



https://www.bridgingpointsmedia.com/what-does-free-domain-mean/

Alright, let’s dig into getting a free domain. Several ways exist to score one, but each has its own quirks. Let's find the right solution for your needs!

22/07/2025

This app was initially developed in 2012 as an internal communication platform for Sterwart Butterfield’s company while creating an online game. Slack was officially launched in 2013. Slack is super helpful for sharing files, assignments, projects and other work related things.

It’s actually a short form for Searchable Log of All Communications and Knowledge (Slack). If you’re unfamiliar with the platform as an employer or an employee, this article will help you understand how to use Slack for project management effectively.

But before any of this, let’s take a look at why it will be beneficial for you to use the platform and you also need to know how to best use Slack as a project management tool.

Why is it helpful to use Slack as a project management tool?

It’s important to understand why and how to use Slack for project management. Often, in large workspaces, colleagues may not be present in the same space and hence, that leaves a gap for communication within the team.

And if you’re working on projects together on more than one occasion, you know how important it is to communicate with the teammates so that work is done in accordance with the specific requirements.

Slack is flexible, easy to use and approachable. You can use it on your mobile phone (iOS or Android, suitable for both) as well as it’s web version. Additionally, it’s imperative to be organized while working especially if your role entails more than one job.

Slack is a great organizer for workplaces and it’s different tools assist you to organize your work day into a well laid out schedule.

On the other hand, if your work is distributed, then Slack is a great platform where you can not only communicate with your team but also with your managers and others who are involved in distributing your work. So how do you figure out if Slack is suitable for you and your team? Here’s how…

You don't know much about Slack yet? Here we detail the tips on how to best use Slack as a project management tool. Your ultimate project management guide...

21/07/2025

Learning. It’s one of the few important things on almost everyone’s bucket list especially after the Covid pandemic first broke out. Now, educating yourself isn’t much of a problem online but handling the coursework efficiently? That can be a real task!

That’s why Google’s G-suite for Education which was founded on an urgent note for Italy’s Education Minister, has now become an important tool for many educators around the world. Since it’s inception in the education world, G-Suite has managed to take over the e-learning space.

Nearly 40 million students and educators are taking advantage of the Google Classrooms tool on G-Suite for various purposes like assignment submission, class reminders, meetings, etc.

What is G-Suite?

Google workspace, earlier known as G-suite, is as Google calls it, a digital platform for teams to work together. In technical terms, it’s a cloud-based service by Google that enables you to use and work on it from anywhere.

Apart from being fully functional for office use, G-Suite has many other tools within the workspace with functions and use for classroom and education purposes as well.

With G-suite for education, you can easily handle classroom related tasks like allotting classwork, assessment distribution, giving feedback to students and much more. Imagine doing all of this without having to note it down on a piece of paper.

You log into your account and all of your work is well organized according to your convenience. If you’re a mentor, an educator or a teacher, G-Suite is definitely a sigh of relief from all that extra work.

Get organized, co-ordinate with students, assess classroom work on G-Suite for Education. It's a new, easy learning platform for educational organizations!...

19/07/2025

Have you ever thought about how different the internet feels today compared to its early days? For your information, what we know and use so easily now didn’t happen overnight.

After the early static pages of Web 1.0, the internet took a huge leap and became more alive, social, and interactive – and this new phase is what we all know as Web 2.0.

So, let’s break this down step by step. By the end, you’ll know exactly what Web 2.0 is, when it started, what makes it special, how it changed design, which tools and technologies it includes, how it connects to SEO, and even what people mean when they talk about Web 2.0 backlinks.

And for your information, we will also add a simple Web 2.0 glossary at the end.

What is Web 2.0? The Simple Meaning and Definition

First things first – what exactly is Web 2.0? If we put it simply, Web 2.0 is the second generation of the World Wide Web where websites stopped being just static pages and became places where people could interact, share, and create their own content.

So, while Web 1.0 was all about reading, Web 2.0 is all about reading and writing. You don’t just look at a page anymore – you comment, post, upload photos, and join conversations.

For your information, the term “Web 2.0” was popularized in the early 2000s by Tim O’Reilly and Dale Dougherty. They used it to describe how websites were shifting from static HTML pages to more dynamic, user-driven platforms.

When Did Web 2.0 Start?

If you’re wondering when this big shift began, here’s what you need to know. Web 2.0 didn’t start on one exact day, but most people agree that the transition happened between 1999 and 2004. During this time, sites like Friendster, MySpace, and later Facebook showed the world what it meant to be social online.

So, for your information, by the mid-2000s, Web 2.0 was fully in motion. Blogs, social networks, wikis, and sharing platforms had changed the internet into the interactive space we know today.

Discover what Web 2.0 really means, when it started, its key characteristics, top tools and technologies, popular examples, and how Web 2.0 links help SEO.