Campaign Asia-Pacific

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Campaign Asia-Pacific Each day, our editorial team around the region delivers insider news stories, case studies, campaign videos, new data and opinion pieces.

Reporting on the marketing & ad industry in Asia - news, trends, research and analysis to help you stay ahead of the world's fastest growing communications market. The Campaign Asia-Pacific portfolio also includes the Campaignasia.com network of sites, including a Pan-regional site plus regional sites for Greater China, Southeast Asia and India. Our online archive has more than 70,000 searchable a

rticles. Plus you can search videos, blogs, polls and galleries, and comment, contribute and debate industry issues. To receive daily news bulletins for Campaign or a weekly Digital round-up, register here. As well as covering the latest developments in the industry, our Spotlight conferences focus on the most pressing industry sector and discipline topics, bring together first class speakers, training workshops, new research and insight.

SEPTEMBER MEDIA RANKINGS | Starcom rises to top of the new-business league as Initiative and PHD make leaps. Meanwhile, ...
19/09/2025

SEPTEMBER MEDIA RANKINGS | Starcom rises to top of the new-business league as Initiative and PHD make leaps. Meanwhile, Omnicom leapfrogs fellow holding companies.
https://buff.ly/IpfsusB

Asia-Pacific Power List 2025: Yukiko Otani, Nissan Motor Corporation. Otani is steering Nissan’s brand transformation th...
19/09/2025

Asia-Pacific Power List 2025: Yukiko Otani, Nissan Motor Corporation. Otani is steering Nissan’s brand transformation through data-driven storytelling, legacy reinvention, and sustainability-led collaboration.
https://buff.ly/8Lbkx35

Amazon launches new AI creative partner in ads console: The fully automated ads can be served across products and format...
19/09/2025

Amazon launches new AI creative partner in ads console: The fully automated ads can be served across products and formats in Amazon’s arsenal, including Sponsored Brands, Sponsored Display, Brand Stores and even the Amazon DSP.
https://buff.ly/oVnyN6K

Wrap up your week with the biggest moves and wins: FCB Ulka, Singapore Tourism Board, Pernod Ricard India, Changan, Heli...
19/09/2025

Wrap up your week with the biggest moves and wins: FCB Ulka, Singapore Tourism Board, Pernod Ricard India, Changan, Helium and more making headlines.
https://buff.ly/7rBhfkE

Nadhanicha Rathie honed a unique style, drawing on Paint after school in her architect dad's office. Now, the motion gra...
19/09/2025

Nadhanicha Rathie honed a unique style, drawing on Paint after school in her architect dad's office. Now, the motion graphic designer at Vero Bangkok weaves artistry into every animation.
https://buff.ly/foPs25J

“Yes, we want to see sales growth. But generating sales and selling are not the same thing,” writes TBWA\Australia's Zac...
19/09/2025

“Yes, we want to see sales growth. But generating sales and selling are not the same thing,” writes TBWA\Australia's Zac Martin, who argues that persuasion isn’t the point of brand advertising—memory is.
https://buff.ly/T8aGwuK

PayPal win extends Publicis Groupe's lead in holding company new-business league. Meanwhile, Starcom surges amidst a sha...
19/09/2025

PayPal win extends Publicis Groupe's lead in holding company new-business league. Meanwhile, Starcom surges amidst a shake-up in the individual agency rankings.
https://buff.ly/t8Rf3CW

M+C Saatchi Group forecasts 'mid-single digit' revenue drop for 2025, led by the Australian market.https://buff.ly/eLXZi...
19/09/2025

M+C Saatchi Group forecasts 'mid-single digit' revenue drop for 2025, led by the Australian market.
https://buff.ly/eLXZiVr

This week’s marcomms movers and shakers: See the latest appointments from Changan, LinkedIn, Uniqlo, SEC Newgate, Within...
18/09/2025

This week’s marcomms movers and shakers: See the latest appointments from Changan, LinkedIn, Uniqlo, SEC Newgate, Withings, Maybank, and more in our weekly roundup.
https://buff.ly/Emwuirk

Asia-Pacific    #2025 Yajuan Wang    From a user-generated content shopping guide to an emerging lifestyle platform, Zhi...
18/09/2025

Asia-Pacific #2025 Yajuan Wang
From a user-generated content shopping guide to an emerging lifestyle platform, Zhiheng has steered RedNote's brand balance of content with commerce in China and across new global markets.
https://buff.ly/3Mw9C39

Hula Hoops and McCoy’s owner awards $110 million global media account to     Group's global media account switches agenc...
18/09/2025

Hula Hoops and McCoy’s owner awards $110 million global media account to Group's global media account switches agency.

Intersnack Group's global media account switches agency.

What started as a humble $500 million industry in 2021 will explode to $16.2 billion by 2030, with advertising set to dr...
18/09/2025

What started as a humble $500 million industry in 2021 will explode to $16.2 billion by 2030, with advertising set to drive more than half the pie.

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The Campaign Asia-Pacific portfolio includes the Campaignasia.com network of sites, including a Pan-regional site plus regional sites for Greater China, Southeast Asia and India. Each day, our editorial team around the region delivers insider news stories, case studies, campaign videos, new data and opinion pieces. Our online archive has more than 70,000 searchable articles. Plus you can search videos, blogs, polls and galleries, and comment, contribute and debate industry issues. As well as covering the latest developments in the industry, our Spotlight conferences focus on the most pressing industry sector and discipline topics, bring together first class speakers, training workshops, new research and insight.