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12/06/2021

Be the unicorn in the field of horses.


What's the first thing that comes to your mind when you hear about something new?"Let me Google this."This shows the imp...
17/03/2021

What's the first thing that comes to your mind when you hear about something new?

"Let me Google this."

This shows the importance of listing your business on Google.



How does email marketing help you connect with your audience and develop a relationship with prospects and customers?   ...
25/12/2020

How does email marketing help you connect with your audience and develop a relationship with prospects and customers?



What is Buyer's Journey?A path that represents the journey of a brand, product, or service.
25/12/2020

What is Buyer's Journey?

A path that represents the journey of a brand, product, or service.


Plan your monthly calendar that defines the purpose of what the brand stands for.
10/11/2020

Plan your monthly calendar that defines the purpose of what the brand stands for.



17/09/2020

Got negative customer feedback?

The companies who ignore negative feedback are expected to suffer. Luckily, businesses that respond to negative feedback promptly can even benefit from negative feedback because every angry customer is an opportunity for massive referrals and brand loyalty.

How can you achieve that? Let’s dive right in!

>> Be the first to identify and take proactive steps
>> Check review authenticity
>> Listen carefully
>> As it is all about personalization, address the customer by name
>> Respond as quickly as possible
>> Don’t hesitate to apologize if needed
>> Offer a gift
>> Don’t hesitate to ask the customer to change the feedback
>> Follow-up to show you care

It will certainly spend a lot of time to respond to negative feedback from dissatisfied clients. And yes, it is worth it!



16/09/2020

Waiting for Your Cat to Bark?

Cats still rule in Marketing.

Want to know how?

Well, check out these 7 interesting reasons why you should include cats in your B2B Marketing campaigns.

🐱 Grab our attention
🐱 Emotional appeal
🐱 Can Help You Build Engagement
🐱 Cat memes and videos go viral
🐱 Using cats gives B2B marketing more authenticity
🐱 Cats appeal to people in different age groups
🐱 Cats are memorable

When you use cats in B2B marketing campaigns, you prove that you’re in the same shoes of your audience, earning their trust, and have a greater chance to show your objectives are in line with them.



16/09/2020

The customer funnel is a model which represents a customer’s ideal journey from having never heard of a product before to ultimately purchasing it. This journey involves the following steps:

🎯 Awareness
🎯 Discovery
🎯 Purpose
🎯 Evaluation
🎯 Purchase

This funnel is a piece of the marketing strategy for both B2B and B2C brands across every industry.



When it comes to Facebook marketing, what are the different types of ad formats used?Will all the mentioned format work ...
06/09/2020

When it comes to Facebook marketing, what are the different types of ad formats used?

Will all the mentioned format work for every objective?

Well no, it depends on the placements chosen.



26/08/2020

When you create Facebook ads, the settings include ad placements.

The default option is to place an ad automatically, the easiest option avail.

But, is that best choice?

No!

Then how can we tackle the irrelevant deployments of the ad due to automatic placements?



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