Suresh De Silva : Wordsmith - Value Creator

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๐ŸŽฏ Creative Consultancy ๐ŸŽฏ Brand Strategy ๐ŸŽฏ Business Insights & Intelligence
๐ŸŽฏ Business, Professional, Technical Writing ๐ŸŽฏ Content Marketing ๐ŸŽฏ Creative & Art Direction ๐ŸŽฏ Artwork & Designs

After 7 years of writing, my third book - '๐’๐“๐ˆ๐†๐Œ๐€๐“๐ˆ๐™๐„๐ƒ: ๐ฅ๐ž๐ฌ๐ฌ๐จ๐ง๐ฌ ๐Ÿ๐ซ๐จ๐ฆ ๐ฆ๐ฒ ๐ฌ๐ญ๐จ๐ซ๐ฆ๐ฌ' is finally complete and shall be unveile...
12/10/2025

After 7 years of writing, my third book - '๐’๐“๐ˆ๐†๐Œ๐€๐“๐ˆ๐™๐„๐ƒ: ๐ฅ๐ž๐ฌ๐ฌ๐จ๐ง๐ฌ ๐Ÿ๐ซ๐จ๐ฆ ๐ฆ๐ฒ ๐ฌ๐ญ๐จ๐ซ๐ฆ๐ฌ' is finally complete and shall be unveiled on Thursday 6th November!

It is a deeply personal work: part memoir, part โ€œanti-memoirโ€ - where I share my lifeโ€™s darkest storms, deepest scars, most profound struggles, and valuable lessons.

It is raw and honest, sometimes heavy, but written with the hope that it may offer strength or solace to anyone navigating their own trials.

I touch on family, history, tragedy, a few triumphs, and the journey of pulling myself out of difficult places. It also reflects who I am today - my ideals, mindset, and perspective.

This has been one of the hardest things Iโ€™ve ever done, and I hope you will honor me with your presence at the official book launch.

You are all welcome (providing of course that you are in Colombo, Sri Lanka during that time) to attend the launch, witness a few chapter readings by a select group of personalities who have been an instrumental part of my life's journey - and IF you so choose can procure a personally signed copy for yourself.

๐Ÿ“– Price: LKR 3,500 per copy (overseas orders will include shipping).

โœจ All of you who pre-order will receive a personally signed copy at the launch or sent to you directly.

You can hit up +94777287776

This amazing artwork is by Madhri Samaranayake

The tome is edited by Marianne David

Layout by EvilCat Lab

๐“๐ก๐ž ๐›๐จ๐จ๐ค ๐ฅ๐š๐ฎ๐ง๐œ๐ก ๐ข๐ฌ ๐จ๐ง ๐“๐ก๐ฎ๐ซ๐ฌ๐๐š๐ฒ ๐Ÿ”๐ญ๐ก ๐๐จ๐ฏ๐ž๐ฆ๐›๐ž๐ซ ๐š๐ญ ๐Œ๐š๐ข๐ง ๐’๐ฉ๐จ๐ซ๐ญ๐ฌ ๐๐š๐ซ & ๐‘๐ž๐ฌ๐ญ๐š๐ฎ๐ซ๐š๐ง๐ญ, ๐‡๐š๐ฏ๐ž๐ฅ๐จ๐œ๐ค ๐‚๐ข๐ญ๐ฒ ๐Œ๐š๐ฅ๐ฅ, ๐Ÿ”.๐Ÿ‘๐ŸŽ๐ฉ๐ฆ-๐Ÿ๐ŸŽ๐ฉ๐ฆ.

Know the difference. One inspires excellence through trust and respect in your teamโ€™s skills and experience. The other r...
01/10/2025

Know the difference.

One inspires excellence through trust and respect in your teamโ€™s skills and experience. The other reduces every effort to nitpicking, draining passion and breeding frustration.

๐†๐จ๐ฅ๐ ๐Ž๐ง๐œ๐ž ๐€๐ ๐š๐ข๐ง for The Overseas School of Colombo๐Ÿ† has done it again -  winning back-to-back Gold at the prestigious In...
27/09/2025

๐†๐จ๐ฅ๐ ๐Ž๐ง๐œ๐ž ๐€๐ ๐š๐ข๐ง for The Overseas School of Colombo๐Ÿ†

has done it again - winning back-to-back Gold at the prestigious International ARC Awards in New York for the 2023/24 Annual Report, ๐—ง๐—ถ๐—บ๐—ฒ๐—น๐—ฒ๐˜€๐˜€ ๐——๐—ฒ๐—ฑ๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป: ๐—–๐—ฒ๐—น๐—ฒ๐—ฏ๐—ฟ๐—ฎ๐˜๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐—™๐—ฎ๐—ฐ๐—ฒ๐˜€ ๐—•๐—ฒ๐—ต๐—ถ๐—ป๐—ฑ ๐—ข๐˜‚๐—ฟ ๐—ฃ๐—ฟ๐—ผ๐—ด๐—ฟ๐—ฒ๐˜€๐˜€.

The ARC Awards are the Oscars of the AR awards around the world!

Thrilled to share that my consultation firm ๐€๐ข๐จ๐ง ๐’๐ญ๐ซ๐š๐ญ๐ž๐ ๐ฒ in collaboration with were behind the concept creation, cover design, and in fleshing out the concept story of the award winning AR.

For a small school on a small island, to be recognised alongside global giants like Samsung, DHL, Abbott, Lufthansa, and Alibaba is truly remarkable.

Yet, this honour is about more than a trophy. It is a tribute to OSC's people - the passion, professionalism, and heart that bring OSC to life every single day โค๏ธ

Explore the award-winning report here: https://osc2023-24.annualreport.plus

๐†๐จ๐ฅ๐ ๐Ž๐ง๐œ๐ž ๐€๐ ๐š๐ข๐ง ๐Ÿ๐จ๐ซ The Overseas School of Colombo๐Ÿ†The Overseas School of Colombo has done it again -  winning back-to-b...
27/09/2025

๐†๐จ๐ฅ๐ ๐Ž๐ง๐œ๐ž ๐€๐ ๐š๐ข๐ง ๐Ÿ๐จ๐ซ The Overseas School of Colombo๐Ÿ†

The Overseas School of Colombo has done it again - winning back-to-back Gold at the prestigious International ARC Awards in New York for our 2023/24 Annual Report, Timeless Dedication: Celebrating the Faces Behind Our Progress.

๐€๐ข๐จ๐ง ๐’๐ญ๐ซ๐š๐ญ๐ž๐ ๐ฒ; particularly EvilCat Lab and Yours Truly are delighted to have played a part in the concept creation, cover design, and story of the AR.

For a small school on a small island, to be recognised alongside global giants like Samsung, DHL, Abbott, Lufthansa, and Alibaba is truly remarkable.

Yet, this honour is about more than a trophy. It is a tribute to OSC's people - the passion, professionalism, and heart that bring OSC to life every single day โค๏ธ

Explore the award-winning report here: https://osc2023-24.annualreport.plus

It isnโ€™t rocket science.No matter your chosen vocation or where you stand along your professional journey, one principle...
27/09/2025

It isnโ€™t rocket science.

No matter your chosen vocation or where you stand along your professional journey, one principle holds true: always treat people with patience, kindness, and respect - especially strangers.

You never know when life will set you on a winding, perilous road, or when you may once again cross paths with those you once mistreated, disrespected, or dismissed.

Showing others respect and benevolence is not just courtesy; it is an investment.

And in truth, there is no greater investment than the goodwill of people who will stand by you when lifeโ€™s storms arrive.

We often invest a great deal of time and energy trying to help people who seem perpetually trapped in the same cycles an...
08/08/2025

We often invest a great deal of time and energy trying to help people who seem perpetually trapped in the same cycles and loops - the same drama, the same self-inflicted chaos.

Thereโ€™s no doubt that offering support to someone in need is a noble and selfless act. Itโ€™s an instinct rooted in empathy. Thereโ€™s no argument there.

But life, work, and relationships sometimes throw us into the orbit of people who donโ€™t actually want solutions. They crave attention, validation, and thrive on dysfunction. They wear their problems with pride, letting their problems define who they are - attracting the same chaos over and over again.

And these are the people who will drain you.

Who will pull you into their emotional quicksand and keep you there.

The ones who embody the phrase โ€œmisery loves company.โ€

Youโ€™re far better off letting them go.

They could be your boss. A peer. A time-serving โ€œfriend.โ€ A client.

Sometimes, they may even talk the talk, and walk an impressive walk; wear lavish clothes, have a sizeable, fancy budget - yet bring nothing but toxicity, disrespect, and ego into the room.

After over two decades in the creative industry, Iโ€™ve learned this:

Iโ€™d rather walk away from a lucrative but toxic client than watch my team be undervalued, disrespected, and crushed under unrealistic demands.

Because hereโ€™s the truth no one tells you:

We are ๐’๐’๐’• obligated to carry the weight of problems others choose to create for themselves.

We are ๐’๐’๐’• responsible for fixing what people refuse to acknowledge.

It is ๐’๐’๐’• our role to bite every bullet, mend every ego, or rewrite every narrative.

Some people just love their problems.

Theyโ€™re not looking for solutions.

Theyโ€™re looking for an audience.

Stop being part of their stage.

Reclaim your peace of mind. Own how you choose to manage and spend your time.

Focus on what truly matters - and who actually values you.

'๐ผ โ„Ž๐‘Ž๐‘ฃ๐‘’ ๐‘“๐‘Ž๐‘™๐‘™๐‘’๐‘› ๐‘“๐‘Ÿ๐‘œ๐‘š ๐‘”๐‘Ÿ๐‘Ž๐‘๐‘’, ๐‘Ž๐‘›๐‘‘ ๐‘š๐‘ฆ ๐‘Ž๐‘ โ„Ž๐‘’๐‘  ๐‘Ž๐‘Ÿ๐‘’ ๐‘ ๐‘๐‘Ž๐‘ก๐‘ก๐‘’๐‘Ÿ๐‘’๐‘‘๐‘๐‘œ ๐‘™๐‘œ๐‘›๐‘”๐‘’๐‘Ÿ ๐‘œ๐‘“ ๐‘๐‘Ž๐‘ ๐‘ ๐‘–๐‘œ๐‘› ๐‘Ž๐‘›๐‘‘ ๐‘“๐‘™๐‘’๐‘ โ„Ž๐‘€๐‘ฆ ๐‘“๐‘™๐‘Ž๐‘š๐‘’ ๐‘–๐‘  ๐‘Ž๐‘™๐‘–๐‘ฃ๐‘’, ๐‘กโ„Ž๐‘œ๐‘ข๐‘”โ„Ž ๐‘š๐‘ฆ ๐‘ค๐‘–๐‘›๐‘”๐‘  โ„Ž๐‘Ž...
23/07/2025

'๐ผ โ„Ž๐‘Ž๐‘ฃ๐‘’ ๐‘“๐‘Ž๐‘™๐‘™๐‘’๐‘› ๐‘“๐‘Ÿ๐‘œ๐‘š ๐‘”๐‘Ÿ๐‘Ž๐‘๐‘’, ๐‘Ž๐‘›๐‘‘ ๐‘š๐‘ฆ ๐‘Ž๐‘ โ„Ž๐‘’๐‘  ๐‘Ž๐‘Ÿ๐‘’ ๐‘ ๐‘๐‘Ž๐‘ก๐‘ก๐‘’๐‘Ÿ๐‘’๐‘‘
๐‘๐‘œ ๐‘™๐‘œ๐‘›๐‘”๐‘’๐‘Ÿ ๐‘œ๐‘“ ๐‘๐‘Ž๐‘ ๐‘ ๐‘–๐‘œ๐‘› ๐‘Ž๐‘›๐‘‘ ๐‘“๐‘™๐‘’๐‘ โ„Ž
๐‘€๐‘ฆ ๐‘“๐‘™๐‘Ž๐‘š๐‘’ ๐‘–๐‘  ๐‘Ž๐‘™๐‘–๐‘ฃ๐‘’, ๐‘กโ„Ž๐‘œ๐‘ข๐‘”โ„Ž ๐‘š๐‘ฆ ๐‘ค๐‘–๐‘›๐‘”๐‘  โ„Ž๐‘Ž๐‘ฃ๐‘’ ๐‘๐‘’๐‘’๐‘› ๐‘ โ„Ž๐‘Ž๐‘ก๐‘ก๐‘’๐‘Ÿ๐‘’๐‘‘
๐‘‡โ„Ž๐‘’๐‘ฆ ๐‘™๐‘Ž๐‘ฆ ๐‘š๐‘ฆ ๐‘๐‘œ๐‘‘๐‘ฆ ๐‘ก๐‘œ ๐‘Ÿ๐‘’๐‘ ๐‘ก
๐‘€๐‘ฆ ๐‘ ๐‘๐‘–๐‘Ÿ๐‘–๐‘ก ๐‘–๐‘  ๐‘๐‘Ÿ๐‘’๐‘Ž๐‘กโ„Ž๐‘–๐‘›๐‘”, ๐‘š๐‘ฆ ๐‘ ๐‘’๐‘›๐‘ ๐‘’๐‘  ๐‘Ž๐‘Ÿ๐‘’ ๐‘๐‘ข๐‘Ÿ๐‘’
๐ฟ๐‘–๐‘˜๐‘’ ๐‘Ÿ๐‘’๐‘–๐‘›๐‘๐‘Ž๐‘Ÿ๐‘›๐‘Ž๐‘ก๐‘–๐‘œ๐‘›, ๐‘š๐‘ฆ ๐‘ ๐‘œ๐‘ข๐‘™ ๐‘ค๐‘–๐‘™๐‘™ ๐‘’๐‘›๐‘‘๐‘ข๐‘Ÿ๐‘’

๐ต๐‘Ž๐‘๐‘˜ ๐‘œ๐‘› ๐‘’๐‘Ž๐‘Ÿ๐‘กโ„Ž
๐‘‡โ„Ž๐‘’ ๐‘ ๐‘๐‘–๐‘Ÿ๐‘–๐‘ก, ๐‘–๐‘ก ๐‘›๐‘’๐‘ฃ๐‘’๐‘Ÿ ๐‘™๐‘’๐‘ก๐‘  ๐‘”๐‘œ!'

To give a little perspective, if not for Ozzy, and his three brothers Tony, Geezer, and Bill having formed the mighty Black Sabbath in Birmingham, in 1968 - the world most likely would be a very different place... especially musically.

It's not just mourning the loss of a great poet, singer, frontman, and a true Rock 'n Roll rebel, but also a man who was symbolic of a great many things, to a great many generations.

From revolutionary artists to creative visionaries, to aspiring performers, and budding vocalists, Ozzy carved a name for himself with remarkable niche branding and epitomizing one's artistry while remaining truly authentic, and unique in a convoluted and homogenous world.

OZZY did things differently, and always followed his own heart.

The man lived life the way life ought to be lived; with risks taken, controversy, unfiltered leaps, momentous choices, and always with a big be***al smile.

He brought joy, depth, and smiles to so many people around the world.

Long live the King, the King is dead!

May you rest with power & might,

Your legacy lives on in all of us ๐Ÿ”ฅ๐Ÿค˜๐Ÿป

๐‘๐ž๐ ๐…๐ฅ๐š๐ ๐ฌ: ๐Ÿ๐ŸŽ ๐“๐ฒ๐ฉ๐ž๐ฌ ๐จ๐Ÿ ๐‚๐ฅ๐ข๐ž๐ง๐ญ๐ฌ ๐ญ๐จ ๐’๐ญ๐š๐ฒ ๐€๐ฐ๐š๐ฒ ๐…๐ซ๐จ๐ฆ (๐‘๐ž๐ ๐š๐ซ๐๐ฅ๐ž๐ฌ๐ฌ ๐จ๐Ÿ ๐‡๐จ๐ฐ ๐†๐จ๐จ๐ ๐ญ๐ก๐ž ๐Œ๐จ๐ง๐ž๐ฒ ๐Œ๐š๐ฒ ๐’๐ž๐ž๐ฆ ๐š๐ญ ๐ญ๐ก๐ž ๐“๐ข๐ฆ๐ž)1. ๐”๐ง๐œ๐ž๐ซ๐ญ๐š๐ข๐ง: Do...
12/06/2025

๐‘๐ž๐ ๐…๐ฅ๐š๐ ๐ฌ: ๐Ÿ๐ŸŽ ๐“๐ฒ๐ฉ๐ž๐ฌ ๐จ๐Ÿ ๐‚๐ฅ๐ข๐ž๐ง๐ญ๐ฌ ๐ญ๐จ ๐’๐ญ๐š๐ฒ ๐€๐ฐ๐š๐ฒ ๐…๐ซ๐จ๐ฆ (๐‘๐ž๐ ๐š๐ซ๐๐ฅ๐ž๐ฌ๐ฌ ๐จ๐Ÿ ๐‡๐จ๐ฐ ๐†๐จ๐จ๐ ๐ญ๐ก๐ž ๐Œ๐จ๐ง๐ž๐ฒ ๐Œ๐š๐ฒ ๐’๐ž๐ž๐ฆ ๐š๐ญ ๐ญ๐ก๐ž ๐“๐ข๐ฆ๐ž)

1. ๐”๐ง๐œ๐ž๐ซ๐ญ๐š๐ข๐ง: Doesn't know what one wants. Has no clear-cut understanding of one's own brand, business purpose, vision, mission, strategic intent and objectives.

2. ๐“๐ก๐ž ๐€๐ซ๐ซ๐จ๐ ๐š๐ง๐ญ: The '๐ผ๐‘ก'๐‘  ๐‘€๐‘ฆ ๐‘Š๐‘Ž๐‘ฆ ๐‘œ๐‘Ÿ ๐‘กโ„Ž๐‘’ ๐ป๐‘–๐‘”โ„Ž๐‘ค๐‘Ž๐‘ฆ' people. Allegedly knows everything, but is unable to implement anything on one's own. Refuses to pay heed to constructive advice, feedback, and critical insight.

3. ๐“๐ก๐ž ๐ƒ๐ž๐ฆ๐š๐ง๐๐ข๐ง๐ : Requires everything to be finished ASAP - done at whatever time of day or night it is needed. Zero respect for anyone else's time, talent, and efforts.

4. ๐ˆ๐ง๐๐ž๐œ๐ข๐ฌ๐ข๐ฏ๐ž: Keeps changing one's mind constantly and perpetually. No focus. No structure. No strategy.

5. ๐“๐ก๐ž ๐‹๐จ๐ฐ-๐๐ฎ๐๐ ๐ž๐ญ/๐๐จ-๐๐ฎ๐๐ ๐ž๐ญ ๐๐ซ๐ข๐ ๐š๐๐ž: Expects castles in the sky, with a shoe-string budget that might avail a single, small castle in the sand.

6. ๐Œ๐จ๐ซ๐ž ๐’๐š๐ฅ๐ž๐ฌ & ๐Ž๐ง๐ฅ๐ฒ ๐’๐š๐ฅ๐ž๐ฌ!: The brilliant minds who skip over strategy, marketing, and long-term planning - obsessed only with leads and quick wins. ๐น๐‘œ๐‘๐‘ข๐‘ ๐‘’๐‘‘ ๐‘œ๐‘› ๐‘ โ„Ž๐‘œ๐‘Ÿ๐‘ก ๐‘ก๐‘’๐‘Ÿ๐‘š ๐‘๐‘Ÿ๐‘œ๐‘“๐‘–๐‘ก๐‘  ๐‘Ž๐‘›๐‘‘ ๐‘›๐‘œ๐‘ก ๐‘™๐‘œ๐‘›๐‘”-๐‘ก๐‘’๐‘Ÿ๐‘š ๐‘”๐‘Ÿ๐‘œ๐‘ค๐‘กโ„Ž ๐‘œ๐‘Ÿ ๐‘๐‘’๐‘›๐‘’๐‘“๐‘–๐‘ก๐‘ .

7. ๐ƒ๐ข๐ฌ๐ก๐จ๐ง๐ž๐ฌ๐ญ: Fibs about values, fakes the sustainability badge, and fudges the numbers. Very swift to slander the competition - and disturbingly comfortable trash-talking their own team. If they lie to others, theyโ€™ll lie to you.

8. ๐“๐ก๐ž ๐†๐ฅ๐ข๐ญ๐ญ๐ž๐ซ๐š๐ญ๐ข: All talk, all shimmer. Masters of smoke and mirrors. They chase image over integrity, sparkle over substance, and pomp over patience. Loud, noisy, and full of swag but zero substance.

9. ๐ƒ๐ข๐ฌ๐จ๐ซ๐ ๐š๐ง๐ข๐ณ๐ž๐: No solid plans. No clear timelines. No proper briefs, content, or corporate documentation. Lots of chaos and confusion with famed phrases like '๐‘‚โ„Ž, ๐‘กโ„Ž๐‘’ ๐‘‘๐‘’๐‘Ž๐‘‘๐‘™๐‘–๐‘›๐‘’ ๐‘ค๐‘Ž๐‘  ๐‘ฆ๐‘’๐‘ ๐‘ก๐‘’๐‘Ÿ๐‘‘๐‘Ž๐‘ฆ.'

10. ๐“๐ก๐ž '๐ˆ ๐š๐ฆ ๐’๐จ๐ซ๐ซ๐ฒ, ๐๐š๐ฒ๐ฆ๐ž๐ง๐ญ ๐–๐ข๐ฅ๐ฅ ๐๐ž ๐‘๐ž๐š๐๐ฒ ๐๐ž๐ฑ๐ญ ๐–๐ž๐ž๐ค' ๐‹๐ž๐ ๐ž๐ง๐๐ฌ: Will push for work through sun, rain, funerals, and storms. However when it comes to payments will choose to settle everyone including the company cat, but delay 'supplier' or 'third party' payments for months on end with stories ranging from ๐‘๐‘œ๐‘Ÿ๐‘๐‘œ๐‘Ÿ๐‘Ž๐‘ก๐‘’ ๐‘ก๐‘Ÿ๐‘Ž๐‘”๐‘’๐‘‘๐‘ฆ & ๐‘๐‘’๐‘Ÿ๐‘’๐‘›๐‘›๐‘–๐‘Ž๐‘™ โ„Ž๐‘œ๐‘Ÿ๐‘Ÿ๐‘œ๐‘Ÿ to โ„Ž๐‘–๐‘”โ„Ž ๐‘“๐‘Ž๐‘›๐‘ก๐‘Ž๐‘ ๐‘ฆ.

๐‘‡โ„Ž๐‘’ ๐‘๐‘’๐‘ ๐‘ก ๐‘กโ„Ž๐‘–๐‘›๐‘”๐‘  ๐‘–๐‘› ๐‘™๐‘–๐‘“๐‘’ ๐š๐ซ๐ž ๐‘“๐‘Ÿ๐‘’๐‘’.I call BS. No, I do. Weโ€™re conditioned to believe that love, friendship, core values, a...
11/06/2025

๐‘‡โ„Ž๐‘’ ๐‘๐‘’๐‘ ๐‘ก ๐‘กโ„Ž๐‘–๐‘›๐‘”๐‘  ๐‘–๐‘› ๐‘™๐‘–๐‘“๐‘’ ๐š๐ซ๐ž ๐‘“๐‘Ÿ๐‘’๐‘’.

I call BS.

No, I do.

Weโ€™re conditioned to believe that love, friendship, core values, and inner resilience exist outside the realm of cost. That theyโ€™re noble, virtuous, and freely available to those who simply open themselves to them.

But that belief is exactly why so many of us are left disillusioned and broken.

Because the truth is - none of these things come without a price.

๐ฟ๐‘œ๐‘ฃ๐‘’? It tests your patience, it invokes your pain.

๐น๐‘Ÿ๐‘–๐‘’๐‘›๐‘‘๐‘ โ„Ž๐‘–๐‘? It demands loyalty through storms.

๐‘‰๐‘Ž๐‘™๐‘ข๐‘’๐‘ ? They must be upheld even when it's easier to betray them.

And ๐‘–๐‘›๐‘›๐‘’๐‘Ÿ ๐‘ ๐‘ก๐‘Ÿ๐‘’๐‘›๐‘”๐‘กโ„Ž? It is forged in fire, and tempered in furnaces.

Everything meaningful in life has to be earned.

You donโ€™t just have love - you fight for it.

You donโ€™t just receive respect - you prove you're worthy of it.

You donโ€™t just hold on to friendships - you nurture them through trials.

You donโ€™t just possess values - you make mistakes and learn what they are.

These things matter because they come with struggle.

They come with โ„Ž๐‘’๐‘Ž๐‘Ÿ๐‘ก๐‘๐‘Ÿ๐‘’๐‘Ž๐‘˜, ๐‘ ๐‘Ž๐‘๐‘Ÿ๐‘–๐‘“๐‘–๐‘๐‘’, ๐‘๐‘’๐‘Ÿ๐‘ ๐‘’๐‘ฃ๐‘’๐‘Ÿ๐‘Ž๐‘›๐‘๐‘’, ๐‘Ž๐‘›๐‘‘ ๐‘”๐‘Ÿ๐‘œ๐‘ค๐‘กโ„Ž.

Like a seed buried in the earth, cracked open by pressure, nurtured in darkness and light - it takes time, effort, and care to become something strong, enduring, and life-giving.

And so it is with the best things in life.

They require tough decisions.

Discipline. Discomfort. Disruption. Compromise. Sacrifice. Daily effort. And often, pain.

Thatโ€™s what makes them beautiful.

What makes them rare, and valuable.

That's what gives them their significance and meaning.

Thatโ€™s what makes them worth fighting for.

If you want the best things in life, then be prepared to fight for it.

To suffer for it. And to pay a price for it.

๐‘‡โ„Ž๐‘’ ๐‘๐‘’๐‘ ๐‘ก ๐‘กโ„Ž๐‘–๐‘›๐‘”๐‘  ๐‘–๐‘› ๐‘™๐‘–๐‘“๐‘’ ๐’‚๐’“๐’†๐’'๐’• ๐‘“๐‘Ÿ๐‘’๐‘’.

Sometimes, the deepest betrayals donโ€™t come from enemies or competition - they come from those we hold close to us, or f...
05/06/2025

Sometimes, the deepest betrayals donโ€™t come from enemies or competition - they come from those we hold close to us, or from those we ๐‘™๐‘’๐‘Ž๐‘ ๐‘ก expect.

Walk away from toxic relationships - even professional ones - ๐‘”๐‘Ÿ๐‘Ž๐‘๐‘’๐‘“๐‘ข๐‘™๐‘™๐‘ฆ, but ๐๐ž๐œ๐ข๐ฌ๐ข๐ฏ๐ž๐ฅ๐ฒ. Step out of environments and situations that offer no value, no growth, and no inner peace.

Stop surrounding yourself with bootlickers, sycophants, and chronic people-pleasers.

Keep your circle ๐‘ ๐‘š๐‘Ž๐‘™๐‘™, ๐‘ ๐‘Ž๐‘๐‘Ÿ๐‘’๐‘‘, and ๐‘ ๐‘–๐‘›๐‘๐‘’๐‘Ÿ๐‘’.

Donโ€™t rent out your trust to just anyone and everyone. Let it be earned.

Guard your integrity. Preserve your dignity.

But always share your knowledge with those who seek to learn and grow with genuine intent.

And when you rise - whether in ๐‘ ๐‘š๐‘Ž๐‘™๐‘™ ๐‘ ๐‘ก๐‘’๐‘๐‘  or ๐‘”๐‘Ÿ๐‘’๐‘Ž๐‘ก ๐‘™๐‘’๐‘Ž๐‘๐‘ , always pay close attention.

Stay ๐‘ฃ๐‘–๐‘”๐‘–๐‘™๐‘Ž๐‘›๐‘ก.

Notice who inspires you to be better. Who corrects you constructively when you're wrong. Who has your back when you're trudging through the mud, and rain. Who cheers for you when you win, without envy or pretense.

It may sound ๐จ๐ฆ๐ข๐ง๐จ๐ฎ๐ฌ, but itโ€™s ๐ญ๐ซ๐ฎ๐ž:

Some people only consume your light from the shadows.

They dim your glow silently - because every time you rise, you illuminate what they fear ๐‘š๐‘œ๐‘ ๐‘ก:

The truth of their own inaction.

Their unfulfilled dreams.

The things they could have been, had they dared to brave the storms and do the work.

So ๐‘ โ„Ž๐‘–๐‘›๐‘’ ๐‘œ๐‘›, boldly.

And let your light be a mirror they can no longer ignore.

Been there.It took me nearly two decades in the advertising and marketing industry to finally understand a crucial truth...
03/06/2025

Been there.

It took me nearly two decades in the advertising and marketing industry to finally understand a crucial truth:

There are things in this line of work that can be negotiated; your professional fees, your role, your working hours, your adaptability to outdated systems, your willingness to bend for legacy mindsets and ego, cultural rewrites, and impossible timelines.

Letโ€™s just call all that part of the journey. A series of necessary stepping stones in learning the DOs and DONโ€™Ts of oneโ€™s professional path.

But then, there are some things that should ๐‘›๐‘’๐‘ฃ๐‘’๐‘Ÿ be up for negotiation. Things no one - and I do mean ๐’๐’ ๐’๐’๐’† - should be allowed to take from you.

๐˜๐จ๐ฎ๐ซ ๐–๐ž๐ฅ๐ฅ-๐๐ž๐ข๐ง๐ :

Whatโ€™s the point of climbing the corporate ladder, racking up wins, and generating revenue if youโ€™re sacrificing your mental, emotional, and physical health? Organizations will move on. People will be replaced. Even the โ€œindispensableโ€ will be forgotten.

๐˜๐จ๐ฎ๐ซ ๐•๐š๐ฅ๐ฎ๐ž:

All the awards, the big accounts, the industry praise - none of it truly matters if youโ€™re not seen, heard, or appreciated for the sleepless nights you stayed up, the ideas you bled, the drama and corporate politics you dealt with, and the fire you poured into every deliverable.

And one day, when you pause to look back, you might realise that the best parts of your life passed you by while you were too busy chasing a version of success that was never really yours, but someone else's smoke and mirror illusion.

Youโ€™ll see the time you ๐‘‘๐‘–๐‘‘๐‘›โ€™๐‘ก ๐‘ ๐‘๐‘’๐‘›๐‘‘ ๐‘ค๐‘–๐‘กโ„Ž ๐‘™๐‘œ๐‘ฃ๐‘’๐‘‘ ๐‘œ๐‘›๐‘’๐‘ .


The passions you ๐‘๐‘ข๐‘Ÿ๐‘–๐‘’๐‘‘ ๐‘“๐‘œ๐‘Ÿ ๐‘๐‘’๐‘Ÿ๐‘“๐‘œ๐‘Ÿ๐‘š๐‘Ž๐‘›๐‘๐‘’ ๐‘Ÿ๐‘’๐‘ฃ๐‘–๐‘’๐‘ค๐‘ .

The bridges you ๐‘๐‘ข๐‘Ÿ๐‘›๐‘’๐‘‘ ๐‘Ž๐‘›๐‘‘ ๐‘กโ„Ž๐‘’ ๐‘‘๐‘Ÿ๐‘’๐‘Ž๐‘š๐‘  ๐‘ฆ๐‘œ๐‘ข ๐‘ โ„Ž๐‘’๐‘™๐‘ฃ๐‘’๐‘‘.


And most painfully, ๐‘กโ„Ž๐‘’ ๐‘š๐‘œ๐‘š๐‘’๐‘›๐‘ก๐‘  ๐‘ฆ๐‘œ๐‘ข ๐‘ก๐‘Ÿ๐‘Ž๐‘‘๐‘’๐‘‘ ๐‘Ž๐‘ค๐‘Ž๐‘ฆ - ๐‘›๐‘’๐‘ฃ๐‘’๐‘Ÿ ๐‘ก๐‘œ ๐‘Ÿ๐‘’๐‘ก๐‘ข๐‘Ÿ๐‘›.

You'd have burnt so many bridges in life, and lost opportunities to grow in areas that would have made the most of your precious resources: ๐‘™๐‘–๐‘“๐‘’ ๐‘Ž๐‘›๐‘‘ ๐‘ก๐‘–๐‘š๐‘’.

Protect your peace. Honour your worth. Because some things in life are truly non-negotiable.

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