Bite Me Marketing

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Bite Me Marketing

Stop guessing and start seeing results with Facebook Advertising. Why Facebook™ Advertising?

1. GET RESULTS BY SPENDING LESS! Not anymore.

We offer "Done-For-You" Facebook Marketing to help grow your business and find new customers, or training to bring you up to speed. YOUR CUSTOMERS ARE ON FACEBOOK

Over 1.8 Billion people use Facebook EVERY DAY! For many people, not checking Facebook daily is like not brushing their teeth. This is where your customers are, and this is where you need to be.

2. Up until recently, advertising was a

ll about big budgets! Done properly, Facebook Advertising is inexpensive and can be the most cost-efficient way of increasing sales.

3. PINPOINT ACCURATE TARGETING

Targeting on Facebook is mind-blowingly accurate! We can target your previous customers and your competitors' customers. Don't waste money advertising to the wrong people ever again! For further information visit --> https://www.bitememarketing.co.uk/

02/07/2025

Would you love to QUIT the incessant game of marketing WHACK-A-MOLE?

That constant game of posting, commenting, waiting, replying, DMing, and pouncing on anyone who shows the tiniest flicker of interest.

It’s frantic, reactive, and fricking exhausting.

Now... I’m not here to slam organic marketing. Posting without paying has its place.

But relying on it?

That’s like playing darts... blindfolded... in a wind tunnel...hoping you hit your dream client square in the face.

You’re showing up, churning out content, fingers crossed, and still wondering where the hell your next actual lead is coming from.

But, you know you have to be here.

I mean, FB and Insta are #1 and #3 slot in the social media charts (with 3.05 billion and 2B users, respectively).

Your dream clients are doom-scrolling, killing time in queues, 'accidentally' checking out their ex, or watching funny dog reels in the bath.

And yet, you’re only getting (on average) 3% organic reach.
THREE PERCENT!

That means 97% of your audience doesn’t even see that genius post you spent an hour writing (and they won't see this one either 🤣).

So you create more. And more. And more...
.. And you still end up in the same place 👉 playing content whack-a-mole and calling it strategy.

📢 You haven't got a visibility problem.
📢 It’s a distribution one.

That’s where ads come in. Not random boosts. Not messy targeting. Proper strategy. Proper testing. Proper results.

So if you're ready to stop playing the game and start actually growing, let's talk.

(Link’s in the comments. You know the drill.)

01/07/2025

✨ Once upon a scroll… ✨

There was a brilliant businesswoman named Sarah. CEO, mentor, powerhouse. But when it came to Facebook ads... a total non-believer.

She didn’t trust them.
She didn’t understand them.
She definitely wasn’t about to throw her hard-earned cash at them (well, not a lot, anyway!).

Until one day, someone whispered a name…
.. A name that echoed through inboxes and DMs like a legend: Sam from Bite Me Marketing.

Now Sarah, being a proud Yorkshire lass, wasn’t about to get swept up in the hype. But she figured, “What’s the worst that could happen?” So she handed over a modest £500 (plus our fees). Just so she could dip her toe ever-so-slightly into the water).

And then… 💥KABOOM💥 MAGIC HAPPENED.

Her tiny test budget turned into £96,000 in sales (Nope, not a typo).

That’s the power of strategic ads, client-aligned messaging, and a little 'Bite Me' fairy dust.

🪄 Here's what we threw into the couldron....

⚡ Got laser-sharp on her audience
⚡ Honed-in on the offer like a hawk
⚡ Spun scroll-stopping copy
⚡ Turned clicks into clients
⚡ Oh, and 3 jammy dodgers and a mug of tea (this is the secret sauce, don't tell ANYONE!!)

The moral of the story?

If your ads are more ‘chaotic potion’ than ‘money-making elixir’ then maybe it’s time for a proper spell caster.

💫 DM me to arrange a call. You bring the frogs' legs and I’ll bring the wand.

25/06/2025

🙈CONFESSION: Having just collated 25 pages of client testimonials (I'm not a narcissist, I swear - it was admin 😜), I noticed ONE GLARING THING...

A lot of clients come to us at the very last minute.

Which is fine - if you're into cortisol spikes, organised chaos, and installing pixels at 1am while mainlining Haribo Tangfastic.

But if you'd prefer September to be a sell-out (and not a stress-fest), NOW is the time to get things moving.

And I know what you're going to say:

🌴 “I’m off on holiday soon. I’ll start when I’m back.”
Perfect. But let’s get everything mapped and moving before you go.

🧠 “My brain is fried. I can’t think about September yet.”
Good. Don’t. That’s my job. You bring the brain fog, I’ll bring the structure.

💸 “Cashflow’s tight. I can’t invest right now.”
Then let’s change that. The right ads don’t cost money, they make it.

🫣 “I’m not ready yet…”
(aka perfectionism disguised as productivity)
No one is. And we can help you there.
'Done' is profitable → 'Delayed' isn’t.

🧒 “The kids are off school in 4 weeks – I’ll be juggling everything.”
Cool. I built this to work around that. Daily updates, WhatsApp support, and a strategy you don’t have to babysit (or take to the waterpark).

If you're serious about selling out in September...
✨LET'S TALK NOW✨

And not when you're two days from launch and panic-Googling,
"What even is a strapline?"

(I don’t mean the one you get when you nod off face-down on a sun lounger.)

Sam x

P.S. We offer a 30-day done-with-you funnel strategy sprint (to get you ready to launch) and a done-for-you Meta Ads package (to help you launch).

Let’s arrange a no-obligation chat.

20/06/2025

Feel like throwing your laptop out the window every time you open Business Manager? No matter what you try, you still can’t get [BLEEP] Business Manager to work.

(Insert your preferred expletive 😁)

Yeah, you’re not alone.

That platform has made stronger people than us cry.

Last week Fran came to me with exactly the same problem.

“Every time I try to run ads, it just errors out. But it won’t tell me why. It’s a complete circle of hell… I’m going round and round in circles trying to get support from Meta and it’s impossible. It’s made me feel like I must be missing something really obvious, like I’m just stupid.”

If you feel like you're in the same situation, listen up - THIS IS FOR YOU!

⚠️ Before I give you the steps to follow, you need to know this ONE THING ⚠️

Meta Business Manager is like the JUNK DRAWER in your kitchen:

Everything’s chucked in, piled on top of each other.

Half of it you don’t recognise, a few things you’re scared to touch, and at least one mystery object that’s probably important but no one knows why.

Meta’s ad platform is not intuitive. It’s not user-friendly. It's not you.

So when Fran came to me - unable to run ads and locked in an error-loop Meta wouldn’t respond to, I put my helmet on and joined her in the trenches.

🔧 THE FIX-UP CHECKLIST (aka "How to Rescue a Meta Mess")

1. We checked all Business Manager assets were actually connected – Ad accounts, Pages, Pixel, Insta. If even one of these isn't connected properly it can cause chaos.

2. Verified her 'Admin Access' and checked her security settings.

3. Switched it off and switched it on again 🤣 Not quite, but we disconnected her assets and then reconnected them.

4. Checked Billing

5. Checked for restrictions

6. Opened the official Meta support wormhole and got onto a call with Meta Support*

* I hate to say this is always my last resort. Some of Meta Support are great, some are not. It's pot luck who you get. We struck lucky with Cris.

And then we had a th*****me (CHEEKY! - not that sort!!) across Zoom, Microsoft Teams, and on the phone.

And after about 3 hours - SORTED!!!

Full access granted.

🥰HERE'S WHAT FRAN HAD TO SAY...

"Well Sam - you just about saved my life. You have certainly had a huge and positive impact on my business, and rescued me from descending into a soggy, weepy mess.

Absolutely when I needed it the most, you stepped in and sprinkled your fairy dust and resolved an impossible (for me) circular glitch on my Meta Account.

It's not just that you resolved it though. It's that you committed to resolving it, and generously gave of your time, and your effort to go round and round the circles and, eventually unwind them all and solve the problem. Genius at work!

You did it all with such grace and generosity - and demonstrated such skill and expertise - that I was beyond impressed.

CAN. NOT. RECOMMEND. SAM. HIGHLY. ENOUGH!😊😊😊"

If Business Manager is breaking your spirit one error message at a time - don’t bin your dreams just yet.

Send me a message.

I’ll bring the toolkit, the snacks, and the strategy.

(Just don’t ask me to speak to Meta Support again unless we’re summoning Cris.)

19/06/2025

🔥 11 Reasons you're going to want to get your sh*t sorted out before the summer holidays kick in...

1️⃣ You’re holding your funnel together with sticky tape, blobs of blue-tac, and sheer optimism. Everything technically “works,” but behind the scenes - It’s a hot mess.

2️⃣ You’ve got to where you are on sheer grit, willpower, and far too many late nights - and you're exhausted. Now you’re wondering, “Why the hell am I still doing everything?” What you want next is leverage.

3️⃣ You’re ready to buy back your time. You’re not here for another DIY course. You want someone who gets in the trenches with you, fixes the chaos, and hands you back a funnel that finally earns its keep.

4️⃣ You know ads won’t fix a broken funnel. Everyone’s shouting, “Just launch!” but you’re smart enough to know better. If your funnel’s full of holes, ads will just pour money into a sieve. This sprint plugs those leaks.

5️⃣ You’re not reaching the right people with what you have. You're getting leads, but when it comes to discovery calls they're not ready or can't afford you.

6️⃣ You’ve outgrown your setup. Your business has evolved, and your funnel is still wearing skinny jeans from 2020. You don’t need a patch job → you need a proper reset.

7️⃣ Your agency isn't cutting it. They’re pushing buttons, not strategy. You need a second brain, not a robot. Someone who gets your vision and helps bring it to life.

8️⃣ Your leads are all over the place. One week you’re fully booked and the next is Tumbleweeds. You want stability. Systems. Scale.

9️⃣ You are the bottleneck. You thought you outsourced but really, you just moved the chaos sideways. It’s time to get out of your own way and into your CEO seat.

1️⃣0️⃣ You’re overwhelmed with options. Run ads? Build a funnel? Launch a course? You’re spinning on your heels trying to decide where to start. You want a plan and an expert to walk you through it.

1️⃣1️⃣ You don’t need more theory. You’ve done the courses, read the guides, binged the freebies. You don’t need another marketing lesson. You need someone to help you do the thing. Now.

And that’s exactly why I created the 30-DAY PROFITABLE FUNNEL SPRINT.

You + Me + 30 days of focused, no-fluff funnel strategy and implementation so you can finally stop faffing and start converting.

💥 £1,500 + VAT
💥 We start next week

⚡ Move Fast or Miss Out
This offer closes in 48 hours and won’t reopen until mid-August.
If you want your funnel locked, loaded, and ready to smash your September launch - this is your window.

This is a high-touch, done-with-you sprint.

Just TWO spots. When they’re gone, they’re gone.

👉 DM me now, and I'll send you all the details.

P.S. Obviously the image is AI (which I love). It makes me look 10 years younger, 3 stone lighter, and I've never had a tummy that flat (even before pushing out 3 kids) 🤣

12/06/2025

The first time I had to speak in public was to a room full of half-cut holidaymakers 🥴🍻

At 18, my gap year travel buddy bailed last minute, so instead of backpacking, I became a holiday rep in Cyprus.

Full disclosure: I was really crap. And apologies to any tourists who travelled with Olympic Holidays to Protaras in the early 90s.

Every single week I had to get up and give a welcome speech to anywhere between 2 and 60 strangers.

I’ve had:

🧒 Kids screaming
😴 An old man snoring
👊 And a literal fight break out mid-speech

And still, I had to deliver the message. It was a total baptism of fire and I still gag a little when I think of Ouzo. But that 7 months as a rep is where I got my confidence.

So when I landed my advertising job interview at Channel 5 TV and they asked me to present - I was in my element.

Nailed it. Got the job 💥

Even to this day, I still get the wobbles (hi, introvert), but stick me on a stage and I love it.

Because when you’ve had to sell a coach trip to see lacemakers in the Troodos Mountains to a group of hungover Brits while a toddler hurls ketchup-dipped chicken nuggets at your head…

sharing marketing strategies to 100 people is actually quite relaxing. 😅

❓Where and how did you hone your skills???

Thanks to Enfys Maloney for letting me loose on her stage (in the pics)

04/06/2025

Case File #738: Patient K

Patient K came to us with last-minute launch anxiety.

She wanted to run ads, had the content ready, was all fired up and ready to go...

We could've held her hand, mopped her brow, taken her money, pressed a few buttons, and told her it would be OK.

But that's not what we do.

We knew the strategy wouldn't work.

So we rolled up our sleeves, scrubbed in, and got to work turning her twisted funnel into a profit machine before the ads even hit the feed.

It wasn’t neat. It wasn’t perfect.
It was scrappy and FAST.
And full of emails that started with “ok I’ve just had a thought…”

But it worked.

She launched. She sold. She made real money.

🩺 18.2x return on ad spend
🩺 3.3x return on investment (including our fees)

Not bad for a funnel that could’ve flatlined.

If your marketing is feeling shaky - or you're not even sure where the leak is - it's best not to wait until the last minute.

But if you do, I’ll still be here.

Scrubs on. Coffee brewed. Strategy loaded. Funnel M.D. is in session.

Let’s revive your results!

02/06/2025

How Marjolein went from “I Just Need Help With My Messaging” to fully armed and funnel-ready in 30 Days...

⏰ With the clock ticking and just one month until her launch, Marjolein knew something wasn’t right.

Her messaging felt off.
Her landing page didn’t land.
Everything technically worked… but it didn’t click.

She couldn’t quite put her finger on it, but that niggling voice kept saying, “This isn’t ready.”

When you’re that close to your own business, it’s almost impossible to see where things are going sideways.

So what do you do? Panic a delay your launch? Throw spaghetti at the wall and hope for the best? Or call in reinforcements?
(hi 👋)

So...

👉 We jumped on a call
👉 Extracted all that brilliance from her brain
👉 Mapped out the plan
👉 Blitzed her funnel
👉 Reworked her messaging from the ground up
👉 Crafted scroll-stopping ad copy
👉 Designed her ads
👉 Gave her emails a glow-up
🐈 Gave Lola (her cat) a virtual tickle under her chin
🚀 And gave her a launch asset she can now rinse and repeat

No waiting around. No “I’ll get back to you next week.” Pure momentum.

This is what The Profitable Funnel Sprint is all about.

30 days of: My brain + my team + your business + a several virtual mushroom-elixir-infused triple espressos with a shot of hazelnut syrup and a generous glug of get-sh*t-done.
..aka the cocktail your funnel’s been thirsting for.

❌ It's not a course. It's not yet another thing for you to learn and implement.

✅ It's high-impact, done-for-you support, built around you.
Fast, focused, and just the right amount of fun.

“Working with Sam Pilling means getting fast outcomes and loads of support. It was really, truly customised and I could feel in every call how committed she is to helping her clients... what came out of it was absolutely brilliant. If I were you, and you’re thinking of working with Sam, I wouldn’t think too long. Even Lola, my cat, really loves Sam.”

Want the same for your business?

Don’t let your funnel sit there leaking leads and burning time and money while you cross your fingers and hope for sales.

Drop me a DM and I’ll send you the deets.

29/05/2025

Last night, I went to see the new Mission Impossible film (and yes, I smuggled in two glasses and a half-bottle prosecco. I mean, what do you take me for, a rookie???).

As I sat there, sipping bubbles and watching Ethan Hunt try to stop a sentient AI from destroying the world, I had a bit of a marketing epiphany.

[Spoiler Alert] Grace (Ethan's new love interest) has literal seconds to trap “The Entity” , an all-powerful rogue AI before it infiltrates and BLOWS UP the world

Your ad? Same thing...

⏰You’ve got 2 seconds to capture attention.
💣 That’s it. No second chances.
🚶🏼‍♀️ Although (in your case) if you fail you've just burnt ad budget and not incinerated the entire human population.

Your mission (should you choose to accept it) is this:

👉Grab the right people by the eyeballs and make them feel something. Fast.

So how do you 'Ethan Hunt' your ad?

1️⃣Lead with a pattern-breaker
Say the thing no one else is saying. Use scroll-stopping visuals. Take a note of the things you stop and watch/read on social and take note of how it got your attention.

2️⃣Speak directly to the pain
What's 'the thing' they can't quite shake? What are they really wanting to achieve or do? You’ve got to show them you get it before they’ll give a damn.

3️⃣Use motion + contrast
In video - Open with movement. In static - Use bold colours, big fonts, and break visual norms. Don’t look “pretty.” Look disruptive.

4️⃣Make them feel seen
Specificity = relatability = “That’s me, where do I sign up ?”

5️⃣End every scroll with a cliffhanger
Even if they don’t click - make them want to. Tease the solution. Leave a loop open. Don’t info-dump. Build intrigue.

Your ads don’t need to explain everything.
They need to start the mission.

And now, I'm just waiting for Ethan to realise I’m the missing piece of his team...
.. as long as he needs someone to strategically infiltrate his funnels (err... that's not a euphemism 😆).

P.S. Send me in, and I’ll turn your ad strategy from "this might work" to "mission accomplished".

P.P.S. Tom’s hair though… thoughts?
I vote silver fox. Let it happen, Tom. You’ve saved the world like 19 times. Let it go, Hunt. Let it go

28/05/2025

My client Maria never thought lead generation could work for her.

Not really. Not consistently. Not without draining cash.

In her words, "All the other ad experts promised a set-and-forget campaign, but it always cost me money."

And then we stepped in.

This is where we did things differently.

Unlike most 'ad experts' or agencies, the first thing we looked at wasn’t the Ads Manager, it was her funnels

(or customer journey if the F word makes you queasy 🤢)

→ We rewrote her funnels.
→ Revamped her visuals.
→ Sharpened her offer.
→ Plugged the leaks.

Three years later, we’re still working together.

We’re that second brain in her business... the team she comes to when she wants to sound out an idea, gut-check if it’s gold or garbage, and then make it bankable.

Because (and here’s the interesting thing with our clients)
they say they want “set and forget”…

But when push comes to shove, that's not REALLY what they want.

These are the bright sparks. The big dreamers.

The ones forever brewing new ideas in the shower and launching programs on a Tuesday because the moon told them to.

They’re the movers, the changemakers, the ones who can’t slow down.

They don’t want “done and dusted” - they want dynamic.
They want to evolve without getting stuck in the weeds.
They want the growth, not the grunt work.

(Which is perfect because I live for the grunt work. Funnel mapping? Offer tweaking? Ad testing? We’re ALL OVER it.)

They bring the fire 🔥 We pour petrol on it

So if you’ve been burnt by “experts” who stopped giving you love as soon as you paid the invoice.

Or if you’re sitting on a brilliant offer, but your funnel’s leaking like a toddler with a juice box.

Let’s fix that.

👉 More leads. Better clients. Less chaos. Click here to book a call and let's make that funnel work for you, not against you

https://bit.ly/BiteMeMarketing

"I’ve invested over £30,000 in ad experts since 2017 but I never saw qualified results until I worked with Sam."
- Maria Tan, Business Coach for Misfits

26/05/2025

It started with a dream… A funnel. A vision. A coaching empire [mwa ha ha ha haaaa... insert evil genius laugh). But somewhere between the tripwire and the Stripe payout, it turned…

MONSTROUS 🤡

(Side note: Yes, I used a clown emoji... go watch Tim Curry's Pennywise and tell me they're not scary!!)

Anyway, back to Frankenfunnel...

Stitched together from freebies, expired advice, and half-dead automations...

Zapped to life by optimism, caffeine, and the final dregs of your launch week sanity.

And now?

⚡️It’s ALIIIIIVE...

and eating your ad spend for breakfast.

And just like any good horror story: You’re the one running (in slow motion), screaming, and tripping over every abandoned landing page or woodland root on the way.

But don’t worry.

I’m not here to judge the monster. I’m here to fix it.

🧠 The Profitable Funnel Sprint:
30 days. My brain. Your business.

We rewire, rebuild, and reanimate that beast into a sales system that actually converts.

No more leads disappearing into the mist.

No more heading into the unknown without a torch (or turning the light switch on... I mean, why don't they ever turn the bloody light switch on in these movies???)

Just sharp messaging, smart strategy, and a customer journey that escorts your dream clients from ‘who’s this?’ to ‘TAKE MY MONEY’ without anyone screaming (except you - with joy).

Your funnel doesn’t have to be terrifying. It just needs to be effective.

Bring me your monster. I’ll bring the magic.

23/05/2025

🏛️ Veni. Vidi. Vici.
They came. They saw. They…
immediately realised their funnel was an absolute hot mess.

Not quite the empire-building vibe they were going for.

If you’ve ever launched with your fingers crossed...
If your strategy’s as shaky as Caesar’s last meeting...
And if your messaging’s murkier than a Roman bath post–orgy (yep, I went there 🫣)...

Then welcome, gladiator.

⚔️I’m strapping on my armour and marching into battle with you.

The Profitable Funnel Sprint
4 weeks. My brain. Your biz.
One mission: to get that funnel fuelling your fortune.

No more wishful thinking.
No more temple sacrifices to the algorithm gods.
Just clear direction, sharpened offers, and profits fit for an emperor.

Because they came, they saw... and then they converted.
(After we fixed their sh*t.)

👑 DM me “SPRINT” to get the funnel glow-up Caesar never had.

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https://bit.ly/BiteMeMarketing

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Our Story

Call us nerds, but we love Facebook Advertising! Over 2.5 billion people use Facebook to connect with businesses and products. They book restaurants, ask questions, shop, look for directions, and ask for recommendations. Having a presence on Facebook these days is just as important as having a website! But we also understand that not everyone has the time or the inclination to ‘do’ Facebook properly. Hey, we’re all busy and no one more than a business owner. So, we’re here to take the strain, give advice, share best practise, and offer a helping hand if that’s what you need.

In a nutshell - your customers are on Facebook and we can help you find them. Our story is your story!

Drop us a line... https://m.me/marketingwithbite