22/04/2023
HOW RITA GOT A JOB ROLE THROUGH AN EVENT SHE ATTENDED.
Hello
See ehh, if you read this content to the end, you will discover how to really connect with big people beyond taking phone numbers.
Rita was in this conference where the who is who in the marketing space were speaking.
I mean people that have weight in marketing like Tricia Biz, Chioma, and Emeka Nobis, those people that have made it from marketing not audio marketing experts.
Lols, don't mind meโฆ.
So, as the custom is, there would be break out sessions for networking.
While the event was going on, Rita was convinced in her heart that she needed to connect with the speaker that talked about branding as a marketing tool.
Observe her strategy,
After the event, people began to crowd the speakers taking selfies, don't get it twisted, taking selfies are great, they help you down memory lane.
But this wasn't Rita's strategy, she didn't join the crowd to take selfies with the speakers, see what she did.
She knew if she went to approach that speaker she liked, she would be seen as the crowd, and the pull of people there won't allow her to connect effectively.
She sighted the friend of the speaker, the friend wasn't popular, so there was no crowd on her at all.
Rita approached her, introduced herself and exchanged pleasantries with her, after they had a good laugh.
She declared her intentions, that she wanted to connect with her choiced speaker, the lady asked her if she was sure.
She responded with a resounding YES. But can't you go and meet her, the friend asked her, she said the pull on her was too much.
She asked her to wait around a little bit more, so that when it was time to go, she would signal her to come around.
When the crowd diminished, this lady carried Rita and connected her with this Speaker.
On meeting the speaker, she didn't dwell her conversation like everyone else, which is the usual, "your session was powerful" "I got value"
She went value oriented, by commenting on her session and not hyping it, and moved straight into commenting on her work on social media.
She didn't stop there, she told her what she thinks can help improve her work online, like a two mins session on brand visibility.
This speaker couldn't contain her amusement, every other person came to take selfies, collect her phone number, but they didn't leave any impression.
Rita left a great impression on her, she didn't end there, she gave her a notepad as a gift and continued her connection after the event.
The real connection happens after the event and not during the event.
She was always seeking ways to add value to the speaker's work and what she was doing. After about two months, a vacancy came up in the speakers office.
Who did you think she employed?
Stop collecting people's phone numbers to fill your contact.
Connect with them in real life.
As you do your connection, be deeply value-centric.
IT WILL END PRAISE.
Thank You ๐๐ฝ๐๐ฝ๐๐ฝ
Nelly Agbogu
Naijabrandchick.