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Royal Rhoda Deborah

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Royal Rhoda Deborah

I write content for brands, businesses, and people who want to be seen. Blogs, website content, and social media copy.

This page is part work, part journey, and part thinking out loud. Stay if you like honest conversations about content.

20/04/2026

The tragedy of too many options.

Same blog post: "click here to read more," "sign up for our newsletter," and pop-ups every 30 seconds.

It might sound like the perfect marketing campaign. You know, "show up in and from every corner"?

But you will only activate indecision in your audience.

You see, humans are lazy. Yes, even the most successful.

We prefer to lessen the mental load and have someone else guide us through the entire path.

So, one CTA is best. Decision made for them!

This boosts your authority.

You need a content writer who actually understands reader psychology.

I’m Royal Rhoda, an SEO content writer who helps brands communicate clearly and effectively. DM me for content that guides your audience smoothly.

18/04/2026

If there's anything this Saturday taught me, it is this:

Work smart and hard enough to outsource housework!

I woke as early as 8:00 a.m. today and immediately started to deep clean my space.

It's 12:26 PM, and I'm not close to done.

And cleaning isn't the only task I need to get done today.

Whyyyyyy? Oh why?

17/04/2026

Why you should build your brand clearly and professionally everywhere possible.

Some brands have moved past just "competing"—they are now intentionally trying to destroy their competitors' visibility on AI.

You see, AI doesn't just guess who you are.

It produces information about your brand based on what it "hears" across thousands of channels on the internet.

Competitors attach your brand name to misleading, low-quality, or spammy content in bulk.

Because AI sees your name associated with trash, it eventually stops recommending you.

You no longer align with what consumers are actually looking for, and you get "unfeatured."

This attack is called Parasitic SEO, and it’s designed to make you invisible.

But you can fight back.

Here is how you protect your brand:

Claim Your Space: Own your profiles on every major platform (LinkedIn, Medium, and X) so YOU control the narrative, not the bots.

Monitor Mentions: Regularly search your brand name to see what’s being linked to you. If it looks "off," disavow those links.

Flood the Zone: Churn out high-quality, authoritative content consistently so the "FAKES" gets overwhelmed.

You cannot afford to leave your digital reputation to chance.

For this, you need an SEO content writer who understands how to protect your brand with consistent, high-value content that AI actually trusts.

Ready to protect your visibility and dominate the search results? M "CONTENT" and let's get to work.

16/04/2026

A funny "writer's block" moment.

It’s funny how I developed writer’s block just before writing this post.

You see, I batch create content, and on this day, the 23rd of March, 2026, I had written 6 posts on topics previously selected, and just when I had to write on writer’s block, my creative juices ran low.

Anyway, I squeezed the last drops of it and spent a looong time writing this post.

One line, 15-minute break.

How long do you think it took to complete it?

15/04/2026

Your B2B blogs shouldn't be "salesy"

I get it—the end goal of any marketing strategy is to drive sales. So, you make sure to aggressively tell everyone to “buy your product", even in your blogs.

Wrong move!

You see, people read blogs to educate themselves about their problems. Once you make your brand the centre of attention, they run out.

But if you provide the best explanation and solution with their needs at the core, they’ll trust you in no time.

As for selling your business, move the reader away from the blog first.

At the end of each blog post, request their email address in exchange for a free webinar, an ebook that explains the topic even better than the blog, or even a free trial of your product.

This way, your B2B blog avoids reader annoyance, cements you as the only option that cares about them, and successfully captures their contact for the actual "aggressive marketing".

Stop selling and start solving.

Is your current content strategy driving trust or driving readers away?

I am an SEO content/blog writer; let’s talk about a blog that actually converts.

13/04/2026

The ROI of Consistency

It’s been almost two years of creating content on Facebook, and I have this to say.

Nothing beats consistency.

Really? Yes, really.

While I haven’t snagged a direct deal from this app yet, I have built relationships I never imagined.

And guess what? These connections have produced referrals and deals.

You see, the human mind is configured to expect an immediate return on investment.

Think about it: why are bet shops making millions of Naira regardless of the risk? Why do many resort to alcohol and drugs when they hit a rough patch?

It’s because the result is visible almost immediately.

But nothing beats delayed gratification.

One post today, another tomorrow, and another the next day will eventually add up. Before you know it, 10 people know your name, what you do, and how well you do it.

In a matter of months, one out of those 10 has a project and needs your expertise. He may not pay… yet. But the project will grow, and finally, you get that job and more referrals.

What’s my point?

The ROI on consistency is mouthwatering. I have received mine. Stay on the course, and yours will arrive too.

I am Royal Rhoda, an SEO content writer who helps brands achieve visibility.

11/04/2026

I just came from LinkedIn, and I left shaking my head.

You know how English rules dictate that you can't define a word with the word itself?

For example,

You can't say "a word is a word" or "the meaning of 'large' means something large."

Well, LinkedIn doesn't care!

Lol.

I read posts upon posts upon posts all talking against the rampant use of AI to generate written content.

Guess what?

The posts themselves were AI-written.

To be specific, POORLY HUMANIZED AI CONTENT.

Of course, I have little against digital workers using AI to make their posts (we need the help), but to use the tool to speak against itself seems hypocritical.

Such a terrible trend!

I am Royal Rhoda, an SEO content writer who helps brands gain visibility through structured and valuable content.

Send a DM if you want more traffic to your website.

10/04/2026

DO THIS FOR HIGH OPEN RATES ON YOUR NEWSLETTER.

If your newsletter isn't getting opened, stop blaming the algorithm. It’s your structure.

You’re likely losing the audience before they even click.

Here is how you fix it:

1. Write an attractive subject line.

If your subject line is boring, the work you put into the body is wasted.

2. Make it personal (use "you").

I’m writing to you, not to a crowd. Stop talking about "the audience" and start talking to the person actually holding the phone. Make it a 1-on-1 conversation.

3. Hook them in the first three lines.

The preview text tells the reader if you’re worth their time. Say something that makes them need to see what comes next.

4. Keep it short!

No one has the patience to read a 1,000-word newsletter. 300 to 500 words is the sweet spot. Give them the value, solve the problem, and get out.

5. Make them an offer.

Everyone loves a win. Give them something—a resource, a discount, or a fresh tip—so they actually have a reason to look for your name in their inbox next time.

Two years ago, I stopped opening newsletters that have amazing subject lines but terrible preview texts. I usually feel like they aren't offering the value they advertised in the subject line.

Is that just me?

08/04/2026

“Website traffic from AI search may surpass traffic from traditional search by 2028."

I did some research last night, and that is one of the latest shifts in the digital marketing world.

It essentially means our target audience has grown lazier—they’d rather ask ChatGPT or Gemini all their questions than dig through Google search results.

Then I started to think: What happens to our websites as users move away from traditional search? How do we keep the traffic coming?

More research, and I found this:

“Some sites are already reporting over 1% of total sessions coming from platforms like ChatGPT, Perplexity, and Copilot.”

1% sounds small, right? But remember, marketing is a numbers game.

You cannot afford to miss out on any chance to get eyes on your website.

So, since AI is taking over, what do we actually do?

Optimize for AI search.

Write content with fresh and unique
perspective (don’t forget relevancy)

Ensure the content format matches search intent.

And don’t forget to update old content regularly as search intent evolves constantly.

Create content that AI understands, or get left behind.

07/04/2026

At 25+, I know one thing.

My results are my actions.

I am solely responsible for how my sixties turn out.

Nobody is coming to save me (well, Jesus did...but you understand where I'm headed).

It doesn't matter how I was raised.

If I choose not to work, the results will represent my effort.

This realization serves as a source of motivation to do more.

Do I "backslide"? Of course.

I simply make sure to get back on track.

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