Favour Orena, Lagos (2025)

09/03/2023

Meet Abdul-Qawiyy Hammed, who went from a teenage broke shoe-maker to a 25-year millionaire in dollars selling e-commerce products to international markets

03/03/2023

A few days ago, a young man walked into the Pharmacy and requested some medications.

Being that I don't just dispense any drug without finding out what's wrong and if it's the perfect drug for you

I started asking him some questions in my professional voice.

At first, the guy was very agitated but I tried to let him see the reasons why I needed to know exactly what the problem is.

We talk for like 10 minutes and at some point, we were flowing like buddies

I came to realise he didn't even need the drug he requested for

He just needed non-medical advice to sort the issue.

We finished the discussion and he requested my number...

Eh, don't look at me, it happens most of the time.

I did oblige, though I already knew what he was gonna talk about when he called

You see, most time cos we just wanna sell

We do not care to know if what we're selling is the right fit for that customer or client

And when they do not have any results, they come back to complain.

Yes, you have a product but is it the right fit for your customers?

02/02/2023

𝗨𝗻𝗹𝗼𝗰𝗸 𝘁𝗵𝗲 𝗣𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹 𝗼𝗳 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: 𝗗𝗿𝗶𝘃𝗲 𝗔𝘄𝗮𝗿𝗲𝗻𝗲𝘀𝘀, 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁, 𝗮𝗻𝗱 𝗦𝗮𝗹𝗲𝘀 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲𝘀𝗲 𝗦𝗶𝗺𝗽𝗹𝗲 𝟱 𝗦𝘁𝗲𝗽𝘀

Content marketing is a powerful tool for building brand awareness and attracting new customers. By creating valuable, relevant content that addresses the needs and interests of your target audience, you can position your brand as a trusted source of information and drive engagement with your products and services.

Step 1: Identify your target audience: Understanding who your target audience is and what they are looking for is crucial to the success of your content marketing efforts. By researching and segmenting your audience, you can gain insights into their needs, interests, and pain points, and tailor your content to meet their specific needs.

Step 2: Define your goals: Clearly defining your content marketing goals will help you stay focused and measure the success of your efforts. Your goals may include increasing website traffic, improving brand awareness, or driving leads and sales.

Step 3: Create a content strategy: To effectively drive brand awareness through content marketing, you need a well-planned strategy. This includes deciding on the types of content you will create, the channels you will use to distribute it, and the frequency of publication.

Step 4: Produce high-quality content: The content you create should be relevant, informative, and valuable to your target audience. This can include blog posts, videos, e-books, infographics, and other types of content that engage and educate your audience.

Step 5: Optimize for search engines: To reach as many people as possible, it's important to optimize your content for search engines. This includes using relevant keywords, meta descriptions, and other on-page optimization elements that make it easier for search engines to understand and rank your content.

let me know if this was helpful in the comment section

23/01/2023

Success isn't complicated:

- Focus
- Clarity
- Action

Repeat daily and repeat often.

The difference between dreamers and doers is consistency.

22/01/2023

Robert Caldini In his book influence talked about

The Principle of reciprocity

People will naturally feel obliged to return favours to others if they have first received from them.

You simply cannot bear the burden of debt.

This is why people give you free product first in order for you to buy their paid products later

This is what your lead Magnet is meant to do, it's get people indebted to you.

The problem is, you want to receive first before giving

So your prospects/customers keep running away from you.

Can I take a look at your lead Magnet?

Do you even have one?

21/01/2023

over the years, I've realized that those that are more successful in a particular trade, profession or vocation are those that invested in *learning* and improving themselves.

The people that we call wealthy or successful today will tell you they committed their time, energy and other resources like money so they could succeed in life.

Sadly, most Nigerians today are not willing to do this, they're only looking for where to invest money and make *quick* profit without stress. This is why so many people have fallen victim to fraudsters easily.

The thing is, without learning, you might be lucky to make a few coins but how will the money keep coming? What do you do to sustain it?

Nobody enrolled in a school and got the certification without going through a period of learning and training.

It took you 4-5years to gain a university degree and you want to start a business today and start earning tomorrow? It doesn't work that way.

There's a tribe in this country that have apprentices serving their masters for seven years and then they are released and adequately settled to start their own business.

You will agree with me that those sets of people are the most successful businessmen and women in Nigeria today.

I mean, you can't help but refer to them when talking about business in Nigeria

I run an affiliate Business, and just like every other legitimate way of making money demands a level of knowledge, patience and perseverance.

Take out time to learn a thing or two about that business you want to invest in, be patient and focused.

No come dey ask me when you'll start making money when you've not taken out time to learn...

PS: That's not my real face!!!

21/01/2023

The kind of transformation you're looking for in your life

Will only happen after you've taken a radical decision

One that will be unpopular in your circle...

20/01/2023

𝐆𝐞𝐭 𝐬𝐭𝐚𝐫𝐭𝐞𝐝 𝐰𝐢𝐭𝐡 𝐚𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐢𝐧 𝟑 𝐬𝐢𝐦𝐩𝐥𝐞 𝐒𝐭𝐞𝐩𝐬

I have been running an affiliate business for the past one year and one of the questions I get asked by people looking at starting a profitable affiliate business is:

"How do I get started?"

First of all understand that affiliate marketing is a business model that involves you standing as a connector between someone that has a problem and someone that has created a solution for that problem

It is you bridging the gap between the product owner and the consumer

So today I am going to show you how you can get started with your affiliate business in 3 simple Steps

1. Choose a niche : This is the very first thing you should consider when starting out, knowing that as a business person you really are not going to be selling to everyone, choosing a niche helps you streamline the kind of persons you want to help.
There are several niches you can choose from
a) Make money Niche : People are looking for ways to make increase their finances especially with the dwindling economy
b) Relationship niche : People are looking for ways to create better relationships
c) Health niche: Several people have health challenges and are looking for ways to stay healthy.

Etc.

You can decide to choose any of those.

2. Discover a problem & a solution : As long as human beings exist people will always have problems, it is your responsibility to find these set of people, what kind of problems they have and then find a solution for them based on the niche you have chosen.

3. Select the Right Platforms: The truth is you can start your affiliate marketing business without having to get on any platform, but it get very easy when you are able to get on the right platform because as someone who is just starting your affiliate business, most of this things might sound very confusing to you, it is on the platforms you will be taught exactly what to do to make your business profitable.

Take time to go through through the process and watch how you can become profitable in a very short time

20/01/2023

𝐖𝐡𝐲 𝐬𝐨𝐦𝐞 𝐩𝐞𝐨𝐩𝐥𝐞 𝐧𝐞𝐯𝐞𝐫 𝐚𝐜𝐡𝐢𝐞𝐯𝐞 𝐭𝐡𝐞𝐢𝐫 𝐠𝐨𝐚𝐥𝐬

Let’s get real for a second - nothing worth fighting for is gonna be easy.

Becoming a brand,

Starting a side hustle that brings 7 figures,

Growing financially,

Letting go of things that no longer serve you…

None of that is easy.

But who said it was supposed to be easy?

You deserve to have everything you want and more in this life.

But just because you deserve it, that doesn’t mean it’s gonna happen.

Life doesn’t work that way.

You need to consistently put in the Reps

YOU need to MAKE it happen.

19/01/2023

I was hesitant to start the year at first, not because I didn't appreciate life, but rather because I hadn't met 90% of the objectives I had set for myself in 2022.

When I took a step back to consider why most of my goals were unmet, I realized that, given all the faults I was committing, there was no way I could have succeeded.

now consider this:

1. The majority of my goals were wildly unrealistic, like they were beyond my reach.

Don't get me wrong, I understand the value of setting huge goals and working toward them consistently, but there is only so much that anyone can manage at once.

I wanted to earn 2.5 million naira each month but was having trouble reaching a million naira each month.

I have made a conscious decision to keep my goals for this year relatively straightforward and to tackle them in little steps.

2. I was more concerned with the outcomes than with the steps I needed to take to get there.

I shouldn't be concentrating on the outcome to meet my goals for this year. I am taking everyday acts and distancing myself from the outcome, so whether or not the outcomes are evident, I will have transformed into a better version of myself.

3. I wasn't perceptive enough to notice obstacles that were in the way of me accomplishing my objectives.

One of the things that held me back was self-sabotage, such as the belief that I wasn't good enough, the need for everything to be flawless before doing anything, the desire for my content and videos to be excellent, and the tendency to do nothing in the face of these demands.

I decided to address all of that this year, so whether the content is flawless or not, I will be posting it here.

4. Inconsistency; yes, I was really inconsistent last year, coming and going. I gave in to procrastination, and it did have an effect on me. lol. So, if I want to accomplish my goals this year, there will be no place for justifications.

Although last year was a terrific year, I'm posting this because I want to make this year even better.

What different things are you doing this year?

18/01/2023

𝗛𝗼𝘄 𝘁𝗼 𝗖𝗿𝘂𝘀𝗵 𝘆𝗼𝘂𝗿 𝘀𝗮𝗹𝗲𝘀 𝗼𝗻𝗹𝗶𝗻𝗲 𝗶𝗻 𝟮𝟬𝟮𝟯 𝗘𝘃𝗲𝗻 𝗶𝗳 𝘆𝗼𝘂 𝗵𝗮𝘃𝗲 𝗻𝗲𝘃𝗲𝗿 𝘀𝗼𝗹𝗱 𝗮𝗻𝘆𝘁𝗵𝗶𝗻𝗴 𝗼𝗻𝗹𝗶𝗻𝗲

To succeed in any business whether online or offline there are basic principles you must follow,

And I have broken it down here in simple steps that you can follow

1. Find a unique problem (unique to over 1 million people) and people are desperate to solve.

A problem is very viable when people are very desperate to solve

A hungry man will can sell is birthright to fill his belly...

Ask Esau.

Find your Esau and make the damn money.

2. Create the solution of find an already created one: After finding the problem people are desperate to solve, sit down and craft easily and practical solutions to theses problems, or you can possibly find someone who has created the solution already.

3. Package the solution as a form of value...

let me break this down further,

Ladies have pimples during me**es... That's a problem

What's the solution.... Skincare product

Package it and give it a name e.g 24 hours pimple magic

That becomes a product people will pay for.

4. Create an offer and attract people to yourself... You're attracting people who have these problems

5. Finally put this offer in front of the people looking to solve the problems you have gotten a solution, and then market the hell out of it.

you got a question? oya use the comment section to ask

16/01/2023

Launching out aggressively earlier in January, my partners and I were determined to help 1000 people start a profitable affiliate marketing business.

The problem with that as we have found is that there are so many assumptions about the business. Three out of four persons one talks to about Affiliate marketing believes:

You need to belong to a community or platform to be or function as an affiliate marketer.

Even more pathetic is the myth about these affiliate marketing communities or platforms being expensive to join.

Less than 2 years before I started my affiliate marketing business, I shared some of these assumptions and except for timely help from a few mentors; I probably would have still been somewhere on my regular job with all the excuses for not starting.

But I discovered early that to be able to start and scale a profitable affiliate business

There are only 3 things required

1. The right skills

2. The right people

3. The right coaching

My success in this business has been from these three things

I'm still learning and I've had people come severally to ask for coaching and Mentorship.

As I do not offer any at the moment

I reached out to one of the biggest guys in the affiliate business recently and he has agreed to come show you for *FREE* how you can get started, Win Big and Scale Your Affiliate Business Even as a beginner.

See you don’t have to struggle like every one else

You don't have to go through all the frustrating phase, you can start your affiliate business the right way and know exactly what to do without having to jump from one place to another

And even if you've started already, you can start making crazy results after this session with my BIG guest.

Before I reveal my Guest, I want to know if it is something you'd love.

Let me know in the comment section

15/01/2023

Starting a few steps behind doesn't guarantee failure the only thing that guarantees failure is not starting at all.

Decide to be more intentional this month, Remember, for something new to happen, you must be willing to do new.

Step out of your comfort zone and launch out.

15/01/2023

So I thought I should say this. Many years ago I used to have this illusion like a lot of people out there today, that all I needed to do was to imagine where I was going and leave every other thing to chance

Of course you can guess the results, year after year I ended up beating myself for not achieving the things I had set out to achieve the previous year and the train would have continued until I had this very important knowledge;

The Law of location and Destination

Most people are frustrated in life because they've not been able to determine their location, they have the wrong appraisal of their current state

It's very simple, you say you want to make a million this year, my question is have you made 100k before?

Where are you?

And where are you going?

Being clear on where exactly you are will determine the vehicles you'll need to get to your destination

Assuming I want to travel to Dubai from Lagos, it's easier for me to do that than someone traveling from Uyo to Dubai.. (First I'll need to find out where exactly I am in Uyo and from there find my way to Lagos using various means of transportation to the international airport in Lagos while I might just need to book a bolt to the airport).

In achieving your goals there are different vehicles you'll need per time and this can only be determined if you clearly understand your location

As you set out in the new year, it cannot be overemphasized, the need to be very specific as to what you want to do and or where you are or where you want to go and once that clarity comes into play you can determine what vehicle you want to engage in arriving there

My challenge today is very simple, go back to that goal and ask yourself where is this taking me to? Where am I going to? Don't just imagine the destination be specific on your location.

You need clarity on not just the destination but your location and every other detail that brings your goal into a definite term.., as well as how you intern to achieve it is your starting point to living the 2023 of your dreams...

To your success!!🥂

29/12/2022

As a beginner in the world of online business, you may be wondering how to effectively grow your brand and reach new customers.

It can be overwhelming to navigate the constantly-evolving world of digital marketing, but there are a few simple strategies that can help you get started on the path to success.

Imagine that you are the owner of a small online boutique, specializing in handmade jewelry.

You've been in business for a few years, and while you have a loyal customer base, you're ready to take your brand to the next level. You want to reach new customers and increase your sales, but you're not sure where to start

Here are three simple ways to grow your online business in 2023:

𝗨𝘁𝗶𝗹𝗶𝘇𝗲 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮

Social media platforms like Facebook, Instagram, and Twitter can be powerful tools for reaching new customers and promoting your business.

To make the most of these platforms, try the following:

Consistently post engaging content that showcases your products or services, such as photos, videos, or blog articles.

Interact with your followers by responding to comments, answering questions, and asking for feedback.

Use hashtags to make your content more discoverable, and consider running social media advertisements to reach a wider audience.

𝗜𝗻𝘃𝗲𝘀𝘁 𝗶𝗻 𝗲𝗺𝗮𝗶𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴

Email marketing can be an effective way to stay in touch with your customers and promote your business. Here are a few tips for successful email marketing:

Build your email list by offering opt-ins on your website or social media channels, such as a newsletter sign-up or a free download in exchange for an email address.

Regularly send out newsletters or promotional emails to your email list, but be careful not to overwhelm your subscribers with too many emails.

Use marketing automation tools to streamline the process, such as sending automated welcome emails to new subscribers or abandoned cart emails to customers who have left items in their online shopping carts.

𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗲 𝘆𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗳𝗼𝗿 𝘀𝗲𝗮𝗿𝗰𝗵 𝗲𝗻𝗴𝗶𝗻𝗲𝘀:

Having a well-designed and user-friendly website is essential for any online business. To optimize your website for search engines, try the following:

Use relevant keywords throughout your website's content and meta descriptions, as this will help search engines understand what your website is about and improve its ranking in search results.

Make sure your website is mobile-friendly, as more and more people are using their smartphones to browse the internet.

Keep your website up-to-date with fresh content, as this will not only improve your search ranking but also keep your visitors engaged.

By implementing these strategies, you can effectively grow your online business in 2023 and beyond. It may take some time and effort to see results, but with a little bit of patience and persistence, you can successfully expand your customer base and increase your sales.

28/12/2022

Setting goals and having big dreams and visions is very easy, i mean everybody does at some point. But pursuing those goals to reality by putting in the work is where the real task is

Everyone desires to achieve big things in life, but unfortunately, not everyone sets out to make their goals and dreams a reality

Whatever your dreams or goals are, you have a choice;

You can either choose to pursue your goals or continue waiting to take the easy road(which will definitely lead nowhere).

There are no two ways about it

If you want to build the life you desire, you'll know what to do

There is this saying that "poor people do what's easy that's why their life is hard while rich people do what is hard that's why their life is easy"

See, most of those rich successful people you look up to were not born wealthy, they worked their way to success

No one has it easy at the beginning. It's just a matter of time, if only you will be persistent in the work and patient

Start somewhere today, you won't regret you did

You have no limits

28/12/2022

I woke up this morning to see myself in a group where a young man is selling shoes/clothes I assume

How can you just wake up to add people to a group and upload all your products there and assume 'me like' this or anyone else will download those pictures and ask you for their prices?

Haba, that's annoying and stressful.

Your product will sell much faster if only you were not just stating the features and shouting "SAPA dey hold abeg come and buy before hunger kill me" but giving your customers offers they can't resist

So many products exist but people don't buy products they buy offers.

I heard of this amazing lady that sells land in Banana Island but the truth is she has an irresistible offer her audience can't resist.

Here is what she does, she sells land but anyone that buys the land goes home with a Lamborghini.

Imagine buying land and cruising home in a Lambor...

That's crazy, right?

Let's say she knows her audience well, who wouldn't want to buy from her?

Jumia makes us glamour to buy stuff we do not need with our last cash on black Friday just because of their crazy offers.

People don't buy products they buy the transformation they'll experience after buying...

So now ask yourself what transformation your customers or clients will have after buying your product or service from you.

What's an offer by the way?

An offer is anything or a group of things attached to your products to boost the value of your products.

What offers are you creating around your products?

28/12/2022

"Be the solution"

"Be the solution"

That's how you'll make money

I guess you've been hearing this a lot

And it's probably getting confusing for you

Cos you don't even know how to be "The solution"

But hold on, Let's talk chemistry...

What's a solution?

A "solution is a homogeneous mixture of one or more solutes dissolved in a solvent"

To have a solution two things need to be a place

A Solvent and a solute

SOLUTION = SOLVENT + SOLUTE

You can have a solution without having two things in place

Let's say Solution = Money

To make money, two things you need to have in place

1. Your Skills

2. People

MONEY = SKILLS + PEOPLE.

So you see, in other to be the solution (make money) you first have to arm yourself with a skill, then get the skill in front of people and watch what happens next.

But hold on, you can decide to add a catalyst to speed up your desire, having a skill and putting it in front of people is good

But also having someone show you exactly what to do and how to get your desired results makes the journey more faster and interesting.

Favour Orena

09/03/2023

03/03/2023

02/02/2023

23/01/2023

22/01/2023

21/01/2023

21/01/2023

20/01/2023

20/01/2023

19/01/2023

18/01/2023

16/01/2023

15/01/2023

15/01/2023

29/12/2022

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