
26/09/2025
TikTok Expands to Train 3,000+ Creators Across Sub-Saharan Africa
TikTok has announced the expansion of its flagship programme, aiming to empower and train over 3,000 content creators across Sub-Saharan Africa. The eight-month initiative will provide creators with tailored training, mentorship, and revenue-generating opportunities to help turn content creation into sustainable careers.
Launched in 2021, the programme has already helped hundreds of African creators grow their brands and unlock partnerships. The expanded version will now feature monthly masterclasses, Q&A sessions, and in-person events, covering content strategy, monetisation, brand partnerships, and TikTok’s Community Guidelines.
Announcing the programme in Lagos during TikTok Creator Education Day, Boniswa Sidwaba, TikTok’s Head of Content Operations for Sub-Saharan Africa, said the platform is committed to “building real pathways for African creators to thrive.”
By scaling , TikTok says it hopes to strengthen Africa’s digital creative economy while offering creators the structure, access, and support needed to achieve long-term success.