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The Business Classroom, Lagos (2025)

13/11/2025

How To Build A Brand People Trust And Buy From Instantly

People don’t just buy products they buy trust.

You can have the best product in the world, but if people don’t trust you, they won’t spend a dime.

In business, your brand is not just your logo or name, it’s how people feel when they hear about you.

A strong brand makes people buy without hesitation, even if others sell the same thing cheaper.

Here’s how to build a brand people love and trust 👇

1: Be Consistent
Use one name, one tone, and one message everywhere Facebook, WhatsApp, TikTok, or your packaging.
Consistency builds recognition, and recognition builds trust.
Example: Same logo, same brand colors, same voice in your posts.

2: Be Real and Transparent
Don’t fake your lifestyle or lie about what your product does.
Be honest when you make mistakes or when stock runs out.
People connect with authenticity more than perfection.

3: Show Up Every Day
Post regularly. Teach. Engage. Reply.
The more people see you, the more they believe in you.
Example: You don’t need 100,000 followers you need 100 people who truly trust you.

4: Let People See the Human Behind the Brand
Share your story. Talk about your struggles and lessons.
People support stories they can relate to, not faceless business.
Example: Tell them why you started, what keeps you going, and how your business helps others.

5: Deliver Quality Every Time
One bad product can destroy trust built over months.
Always ensure your customers get what you promised and even a little more.
Example: A thank-you note, a small freebie, or just checking in after delivery makes people feel valued.

Your brand is your reputation.
Build it carefully, protect it daily, and it will sell for you even while you sleep.

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26/10/2025

HOW TO STAY MOTIVATED IN BUSINESS WHEN THINGS AREN'T GOING WELL

Let’s be honest some days, business feels like stress on top of stress.
No sales. No motivation.

You start wondering if you should quit.

But here’s the truth even the most successful entrepreneurs once felt that way.

Business is not always smooth.

There are days when you’ll post online and get zero likes or zero customers.

You’ll doubt yourself. But this is where real entrepreneurs are made.

Here’s how to stay strong when things are not going your way 👇

1: Remember Why You Started.
Go back to your “WHY”
Maybe it was freedom, success, or just to help your family.
Remind yourself that every great story started with struggle.
Example: Even Otedola, Dangote, had days of loss before success.

2: Focus on Progress, Not Perfection.
You don’t have to blow up overnight.
Every small step counts.
Sold one product? That’s progress.
Got one new follower? That’s growth.

3: Keep Learning Daily
Read, watch, or follow pages that teach and inspire you.
The more you learn, the more confident you become.
Example: You’re already in The Business Classroom that’s a step toward growth.

4: Surround Yourself with the Right People
Your environment matters. If your friends mock your business, find new ones.
Connect with like-minded people who push you to keep going.

5: Take Breaks, Not Quits
Rest if you must, but don’t quit. Sometimes your mind just needs to reset.
Take a day off, refresh your ideas, and come back stronger.

Business success is not for the perfect, it’s for the consistent.
Even if things are hard now, stay in the game.

Every post, every sale, every lesson is building your story.

Follow The Business Classroom for daily business lessons made simple.

22/10/2025

HOW TO MANAGE YOUR MONEY AND PROFIT TO GROW YOUR BUSINESS SMARTLY

Making money in business is one thing, keeping it and growing it is another.

Most new entrepreneurs fail because they don’t manage their money.

Let me show you how to do it the smart way.

Many young entrepreneurs focus only on sales and forget about money management.

Making a profit is great, but how you handle that profit determines whether your business grows or dies.

1: Separate Personal and Business Money
Never mix personal money with business funds.
Example: Open a separate account or keep a separate cash box for your business.

2: Track Every Naira
Write down or use a simple app to note what you earn and what you spend each day.
Example: If you make ₦50,000 from sales and spend ₦40,000 on supplies, your profit is ₦10,000

3: Reinvest Part of Your Profit
Don’t spend all profit on personal things. Reinvest at least 30–50% back into the business.
Example: Use it to buy more stock, improve your product, or market your business.

4: Save for Emergencies
Keep some money aside for unexpected costs.
Example: Broken equipment, delayed deliveries, or sudden opportunities.

5: Plan for Growth
Set small financial goals and track progress.
Example:This month I want to save 100,000 naira to buy more stock or start a new product line.

Smart money management is the backbone of a successful business.

Profit isn’t just about money in your pocket, it’s about how you grow your business sustainably.

Follow The Business Classroom for daily lessons made simple.

21/10/2025

Your business won’t grow overnight,
but it will grow slowly, quietly, and surely.

You just have to stay consistent, even on the hard days.

Small progress is still progress

20/10/2025

YOUR BUSINESS CAN'T GROW FASTER THAN YOUR MINDSET.

If your mind is small, your business will stay small, even if you have big dreams.

Some people want a big business but still think small.

They fear trying new things, they copy others instead of learning, and they give up when things get tough.

Your mindset is like the soil where your business grows if it’s poor, nothing will flourish.

You can’t expect your business to move forward if your thoughts are still limited.

Growth begins inside before it shows outside.

When you begin to see problems as lessons, when you start thinking long-term instead of just daily sales, your results will change

Start thinking like a problem-solver, learn new things, and see opportunities instead of obstacles.

Your business will only go as far as your mindset can take it.

So invest in your mind read, learn, and surround yourself with people who think big.

Once your thinking expands, your business will follow.

Follow the business classroom for more business tips.

20/10/2025

Your business doesn’t need to be loud.
It just needs to be consistent enough to be remembered.

20/10/2025

HOW TO MARKET YOUR BUSINESS ONLINE WITHOUT SPENDING A LOT OF of MONEY

Think you need thousands to advertise your business online?

Wrong!

You can reach hundreds, even thousands of customers without spending a dime.

Let me show you how.

Marketing is one of the most misunderstood parts of business.

Many beginners think they need to pay for ads to get customers.

The truth is,

Smart marketing starts with creativity and strategy, not money.

1: Use Free Social Media Platforms
Instagram, Facebook, TikTok, WhatsApp, all are free.
Post engaging content like photos, short videos, stories, and reels.
Example: Showcase your product, explain its benefit, or demonstrate how it solves a problem.

2:Engage Your Audience
Reply to comments and messages. People love businesses that talk to them.
Example: Ask questions like, Which flavor of juice do you like best? or Which product should I add next?

3: Leverage Word-of-Mouth
Encourage happy customers to refer friends and family.
Example: Offer a small discount for referrals.

4: Join Online Groups
Facebook groups, WhatsApp communities, and forums related to your niche are free marketing gold.
Example: If you sell snacks, join local community groups and post your offers there politely.

5: Collaborate with Others
Partner with friends, local businesses, or influencers with small followings.
Example: Cross-promote your products bundle items together or feature each other online.

Marketing doesn’t have to be expensive.

With creativity, consistency, and engagement, you can reach hundreds or thousands of customers online without paying for ads.

If you find this helpful, please like, comment and share for others to learn from it.

Follow The Business Classroom for daily lessons made simple.

18/10/2025

People who say ‘I don’t have money to start’ are lying to themselves.
They lack discipline, not funds.

17/10/2025

HOW TO PRICE YOUR PRODUCTS OR SERVICES FOR MAXIMUM PROFIT

Stop underpricing your business!

Charging too little is one of the fastest ways to fail.

Let me show you how to price your products or services the smart way and still make sales.

Pricing is one of the biggest mistakes new entrepreneurs make.

They either,
Charge too little and struggle to make profit or
Charge too much and scare away customers

Here’s how to price your product or service correctly:

1: Know Your Costs
Add up all the money you spent on your product or service.
Example: You spent #5,000 on materials and #1,000 on transport,that's total cost = #6,000 naira.

2: Add Your Profit Margin
Decide how much profit you want.
Even 20-50% is a good start.
Example: #6000 × 50% profit = #9000 selling price.

3: Check the Market
Look at competitors selling similar products.
Don’t copy exactly, but see the range of prices people are willing to pay.
Example: If competitors sell for #1,000, you can adjust your price based on value or uniqueness.

4: Consider Your Audience
Price according to what your target customers can afford.
Example: Selling expensive juice to students might not work.
Offer smaller sizes or affordable packages.

5: Test and Adjust
Your first price doesn’t have to be final. Observe how customers react, then adjust.
Example: If many customers say it’s too high, you lower slightly. If they buy fast,maybe increase a little.

Pricing isn’t just about numbers it’s about balance, from covering costs, making profit, and keeping customers happy.

Price smart, and your business will grow sustainably.

If you find this helpful, please Like, Comment and Share so others can benefit from this.

Follow The Business Classroom for daily lessons made simple.

15/10/2025

HOW TO FIND CUSTOMERS FAST AND MAKE YOUR FIRST SALE

You’ve started your business?, now what's next?

The biggest challenge beginners face is finding customers fast.

Don’t worry, I’ll show you how to make your first sale in no time.

Starting a business is exciting, but nothing feels better than your first sale.

Most beginners don’t know where to find customers.
Here’s how to you can get your first customer.

1:Start with Your Network
Friends, family, neighbors, classmates they are your first customers.

Example: If you sell snacks,cloths,shoes or handmade items, let your friends know,tell your family members,your neighbors.
Offer a small discount to attract them.

2:Leverage Social Media
Instagram, Facebook, TikTok, and WhatsApp are free platforms to reach hundreds of people.

Post high-quality photos or short videos showing your product or service.

Use captions like: Limited stock, Get yours today, or Do you need this solution?
DM me now.

3:Offer Value and Solve Problems
People buy solutions, not products.
Highlight how your product or service helps them.

Example: This juice/zobo drink keeps you hydrated all day for just 1000 naira.

4:Start Small, Deliver Fast
Focus on selling to a small group first and provide excellent service.

Happy customers become repeat customers and give referrals this is your fastest growth method.

5:Collaborate or Cross-Promote
Partner with friends or other small business owners to reach more customers.

Example: You sell snacks, a friend sells drinks bundle them and sell together.

Your first sale is the hardest but most important step.

Take action, promote smartly, and focus on serving your customers well.

Growth comes after your first sale, not before.

If you find this helpful, please like, comment and share for others to learn from.

Follow The Business Classroom for daily lessons made simple.

13/10/2025

HOW TO START YOUR FIRST SMALL BUSINESS WITH LITTLE OR NO MONEY

Stop waiting for money to start your business.

You don’t need millions to begin, in fact, you can start today with almost nothing.

Let me show you how.

Many young people and students think they need a lot of money to start a business.

That’s false.

The truth is, most successful businesses started small,some with less than #50,000

Here’s how you can start your first business even if you have little or no money:

1: START WITH WHAT YOU HAVE

Skills, knowledge, or items you already own can become your first business.

If You know how to cook,start selling snacks in your neighborhood.

If You can write,offer small freelance writing services online.

2: USE FREE TOOLS AND PLATFORMS

Social media is free. Use Instagram, TikTok, Facebook, and WhatsApp to sell and promote your product.

Take a good phone photo of your product and post it online.

3: START SMALL, SELL FIRST, THEN INVEST

Don’t spend money on bulk stock at first.
Sell a few items, collect money, then reinvest.

For example,Buy 5 items to sell, make profit, then use profit to buy more.

4:OFFER SERVICES INSTEAD OF PRODUCTS

Services often cost nothing to start.
Your skills are your capital.

Example: Tutoring, digital design, social media management, delivery service.

5: PARTNER WITH OTHERS

Find someone with money and offer your skills in exchange for a share of the profit.

Example: You handle sales and marketing, your partner provides the initial capital.

The key is action, creativity, and consistency.

You don’t need perfect conditions.

Start with what you have today, learn as you go, and grow step by step.

If you find this helpful, please like, comment and share for others to learn from.

Follow The Business Classroom for more daily lessons made simple.

11/10/2025

HOW TO PICK THE RIGHT BUSINESS IDEA THAT ACTUALLY WORKS.

Before you start any business, ask yourself this questions.
Is this idea going to work, or am I just guessing?

Let me show you how to pick a business idea that actually makes money.

Many young entrepreneurs fail because they choose ideas based on hype, not reality.

Picking the right business idea isn’t about what’s popular ,it’s about what solves a problem, fits your skills, and works in your market.

Here’s a simple way to choose the right idea👇

1: Solve a Real Problem

Ask yourself, Does this product or service solve a problem for someone?

Example: People need affordable phone accessories, business idea: sell chargers, cases, or headphones.

2: Start With What You Know or Can Learn Quickly.

Don’t pick something completely foreign to you.

Example: You love cooking, start a small food business. You know your craft, and it’s easier to deliver quality.

3: Test the Idea Before Spending Big.

Don’t invest a fortune immediately. Test the market first.

Example: Sell 5-10 units of your product to friends, neighbors, or online to see if people actually want it.

4: Consider Your Audience
Who will buy your product? Where do they live? How much can they pay?

Example: Don’t sell high-end items to students who can’t afford them.

5: Check for Competition and Learn From It.
Look at similar businesses. What are they doing right? What can you do better?

Example: If your competitor sells snacks, maybe you add faster delivery or unique flavors.

A good business idea is a solution people need, that fits your skills, and that you can deliver better or differently than others.

Follow these steps, and you reduce risk and increase your chance of success dramatically.

If you find the helpful, please like, comment and share for others to learn

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