Optimal Digitals

Optimal Digitals Driving business growth one click at a time.

• Web Design and Development
• Graphic Design and Branding
• Digital Marketing

01/04/2025

As a web designer, I prioritize website speed because a fast keeps visitors engaged, improves conversions, and boosts SEO rankings. Slow websites lose traffic and sales.

Site speed drives better user experience and SEO.

Solutions start with reducing JavaScript to eliminate bloat and accelerate load times, especially on mobile.

Cutting unused scripts and deferring non-essential tasks keeps code efficient.

Limiting web fonts tackles performance lags from excessive style requests. Using two font families or system fonts ensures fast rendering.

Optimizing images cuts load times further by compressing files, adopting WebP, and serving responsive sizes.

𝘼𝙘𝙩𝙞𝙤𝙣𝙖𝙗𝙡𝙚 𝙨𝙩𝙚𝙥𝙨 𝙞𝙣𝙘𝙡𝙪𝙙𝙚:

1. Audit JavaScript with Lighthouse, remove redundancies, and test on mobile.

2. Consolidate font styles in CSS and prioritize system fonts for speed.

3. Compress images with tools like TinyPNG, convert to WebP, and add lazy loading.

These changes deliver lightweight, streamlined sites that users enjoy and search engines favor.

P.S.

If you want your website faster, send us a DM for free tips on how to get that done. I can also assist you in doing it if you want

A client of mine wanted a website, but he didn’t have a prior design, mock-up, or template for me to reference.All he ha...
25/03/2025

A client of mine wanted a website, but he didn’t have a prior design, mock-up, or template for me to reference.

All he had was an idea, which he communicated via text: "Make it good, aesthetically pleasing, yet minimal."

He gave me the web copy (write-up) and moved on.

I generated the images, crafted the layouts, and got everything else done.

He was blown away. He said it felt like I had entered his heart and pulled the idea out.

By the way, this is the PR Service page: 😄
🔗 https://lnkd.in/dhf4bdYp

It’s amazing how the simplest things can be the wow factor for clients. Sometimes, something as basic as a flip box can make them want to do more with you.

Next time you build, experiment with whatever your imagination tells you. You never know what .might sweep them off their feet. 🙂

P.S.

If you need a website that brings your ideas to life—whether you have a clear vision or just a rough idea—send me a message.

I’ll execute exactly what’s in your thoughts. 😎

𝗧𝗵𝗲 𝗕𝗶𝗴𝗴𝗲𝘀𝘁 𝗧𝗲𝗰𝗵 𝗖𝗮𝗿𝗲𝗲𝗿 𝗠𝗶𝘀𝘁𝗮𝗸𝗲 𝗜 𝗠𝗮𝗱𝗲 (𝗔𝗻𝗱 𝗪𝗵𝗮𝘁 𝗜 𝗟𝗲𝗮𝗿𝗻𝗲𝗱)𝙏𝙝𝙞𝙨 𝙞𝙨 𝙖 𝙫𝙚𝙧𝙮 𝙘𝙤𝙢𝙢𝙤𝙣 𝙢𝙞𝙨𝙩𝙖𝙠𝙚 𝙖𝙣𝙙 𝙢𝙖𝙣𝙮 𝙥𝙚𝙤𝙥𝙡𝙚 𝙖𝙧𝙚 𝙢𝙖𝙠𝙞𝙣𝙜 𝙞𝙩 𝙖...
24/03/2025

𝗧𝗵𝗲 𝗕𝗶𝗴𝗴𝗲𝘀𝘁 𝗧𝗲𝗰𝗵 𝗖𝗮𝗿𝗲𝗲𝗿 𝗠𝗶𝘀𝘁𝗮𝗸𝗲 𝗜 𝗠𝗮𝗱𝗲 (𝗔𝗻𝗱 𝗪𝗵𝗮𝘁 𝗜 𝗟𝗲𝗮𝗿𝗻𝗲𝗱)

𝙏𝙝𝙞𝙨 𝙞𝙨 𝙖 𝙫𝙚𝙧𝙮 𝙘𝙤𝙢𝙢𝙤𝙣 𝙢𝙞𝙨𝙩𝙖𝙠𝙚 𝙖𝙣𝙙 𝙢𝙖𝙣𝙮 𝙥𝙚𝙤𝙥𝙡𝙚 𝙖𝙧𝙚 𝙢𝙖𝙠𝙞𝙣𝙜 𝙞𝙩 𝙖𝙨 𝙄 𝙬𝙧𝙞𝙩𝙚 𝙩𝙝𝙞𝙨:

I jumped into full-time freelancing too soon. The funds I should’ve used to grow my career? I spent them just to survive. I couldn’t learn as deeply as I needed to because I was racing to make ends meet. I stayed on the ground too long.

𝗠𝘆 𝗮𝗱𝘃𝗶𝗰𝗲:

Get a job first, then ease into full-time freelancing. It gives you breathing room to survive and learn at your own pace—no pressure.

Someone asked me: “𝘋𝘰𝘦𝘴𝘯’𝘵 𝘢 9-5 𝘬𝘪𝘭𝘭 𝘵𝘩𝘦 𝘧𝘳𝘦𝘦𝘭𝘢𝘯𝘤𝘪𝘯𝘨 𝘱𝘢𝘵𝘩? 𝘏𝘰𝘸 𝘥𝘰𝘦𝘴 𝘢 𝘯𝘰-𝘤𝘰𝘥𝘦 𝘥𝘦𝘴𝘪𝘨𝘯𝘦𝘳 𝘣𝘢𝘭𝘢𝘯𝘤𝘦 𝘪𝘵 𝘸𝘪𝘵𝘩 𝘢 𝘫𝘰𝘣 𝘪𝘯 𝘢𝘯𝘰𝘵𝘩𝘦𝘳 𝘧𝘪𝘦𝘭𝘥? 𝘌𝘷𝘦𝘯𝘵𝘶𝘢𝘭𝘭𝘺, 𝘪𝘵’𝘴 𝘢 𝘣𝘢𝘵𝘵𝘭𝘦 𝘰𝘧 𝘸𝘩𝘪𝘤𝘩 𝘰𝘯𝘦 𝘺𝘰𝘶 𝘴𝘦𝘵𝘵𝘭𝘦 𝘧𝘰𝘳. 𝘏𝘰𝘸 𝘥𝘪𝘥 𝘺𝘰𝘶 𝘮𝘢𝘯𝘢𝘨𝘦?”

𝙈𝙮 𝙖𝙣𝙨𝙬𝙚𝙧:

I got a job. When I moved to Lagos in 2022, I started with a ₦60k salary, later ₦70k. I worked days and pursued tech at night—weekends, holidays, off days, all for my career. I kept going until my tech income surpassed my salary. Then I resigned.

If I could do it over, I’d aim for a better-paying job (maybe tech-related) and build my tech career alongside it. I jumped to freelancing when I was making an extra $100+ monthly—too early. I should’ve climbed higher financially before leaving the 9-5.

𝙃𝙚𝙧𝙚’𝙨 𝙩𝙝𝙚 𝙩𝙧𝙪𝙩𝙝:

You can settle if you want—tech isn’t the only way out of the trenches. But it’s a sure way to leave and stay out. If you’re in tech, don’t stop until you get it right.

What do you think? Do you believe in balancing a 9-5 with freelancing, or do you prefer going all in? Let’s discuss in the comments 👇🏾

Get a website that grows your business.✅ Up to 10 pages✅ Fast loading, mobile-friendly & SEO-optimized✅ Converts visitor...
23/03/2025

Get a website that grows your business.

✅ Up to 10 pages
✅ Fast loading, mobile-friendly & SEO-optimized
✅ Converts visitors into buyers

Only 10 spots at ₦250K. Hurry now.

📩 WhatsApp: +2348052043181

Know more and get started here: optimaldigitals.com/promo

13/03/2025

You can't do everything, but you can do something. Find one thing, become very good at it.

Specialists > Generalists

13/03/2025

Use AI to work faster, think bigger, and create better.

If you're finding clients on Social Media, Here’s a 3 step framework that actually works.Getting clients isn’t just abou...
13/03/2025

If you're finding clients on Social Media, Here’s a 3 step framework that actually works.

Getting clients isn’t just about posting and hoping people notice you. You need to reach out, follow up, and tweak your offer until people start saying yes. Here’s how:

1. Talk to Potential Clients Every Day

Set a simple goal: maybe 10 DMs or emails a day.

Don’t copy-paste messages. Make it personal.

Engage with their posts first. People are more likely to reply if they’ve seen you before.

2. Follow Up Without Being Annoying

Keep track of people you’ve messaged (a simple Trello or Notion board works).

Instead of just saying “Hey, following up,” share something useful, a tip, a case study, or a success story.

Space it out. Follow up after a few days, then a week, then two weeks.

3. Fix Your Offer Based on Feedback

If people keep saying “too expensive” or “not right for me,” don’t just move on, adjust.

Test different pricing, packages, or ways of explaining your service.

Ask people who didn’t buy why they passed. Their answers can help you close the next deal.

At the end of the day, it’s about staying consistent, improving as you go, and not giving up too soon.

Which part do you struggle with the most? Let’s talk. 👇🏾

How many creators did you engage with yesterday?How many DMs did you send yesterday?How many prospects did you pitch you...
12/03/2025

How many creators did you engage with yesterday?

How many DMs did you send yesterday?

How many prospects did you pitch your service to?

How many posts did you write/make?

You see?

If you're not getting the results you want on social media, it's because you're not doing the above well enough.

Intentionally execute each of these, rinse and repeat. Find the system that works for you, then automate it.

Example of System Automation:

If you notice that finding and emailing prospects from social media works better than just sending DMs, automate the process by:

Using a lead generation tool (e.g., PhantomBuster) to collect emails faster.

Creating an email sequence that nurtures prospects automatically.

Setting up a CRM to track follow-ups efficiently.

If you're getting the results you want on social media, you're probably doing one of these right, find what’s working and double down on it.

Consistency breeds authenticity. You're taken seriously when you're consistent.

Wishing you a more productive day than yesterday.

P.S.

As for me, I engage (like and comment) on at least 20 posts every day.

I send at least 10 DMs daily.

I write at least once a day.

What are you currently doing to grow your audience on social media? Let me know in the comments 👇🏾

Don't just be passionate about doing business, be in the right business. Choose the right product and market.
11/03/2025

Don't just be passionate about doing business, be in the right business. Choose the right product and market.

Just get started, you'll figure it out later
11/03/2025

Just get started, you'll figure it out later

You learn business by doing business, not just by reading and reading about business.Just start; make it look good later...
11/03/2025

You learn business by doing business, not just by reading and reading about business.

Just start; make it look good later.

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