16/04/2024
Every business has a blue ocean, yours inclusive.
A blue ocean is a part of the business that is largely untapped and less competitive - The emerging markets
The first step in creating a blue ocean strategy is to gain an in-depth understanding of the industry in which your company operates and to identify emerging market trends.
Analyze existing market segments, competitors, product and service offerings, and customer needs and preferences
If you can think a little deeper, you can position your business for emerging markets.
Don't settle just yet, you can do more.
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