01/11/2022
๐๐๐ฌ๐ญ๐๐ซ๐๐๐ฒ, ๐ ๐ฆ๐๐๐ ๐ ๐๐จ๐ฌ๐ญ๐ฅ๐ฒ ๐ฆ๐ข๐ฌ๐ญ๐๐ค๐.โฃ
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Can You imagine? and I had my two eyes wide open, yet I goofed.โฃ
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Here is what happened...โฃ
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There is this unwritten rule in Online sales and marketing known only to the experts, yesterday I broke that rule now see me hereโฃ
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Last month I created a campaign for a particular product. I was optimizing for LEADS and then redirecting the prospect to my SALESPAGE.โฃ
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Here was the problem, the campaign was generating leads for an average of 105 Naira. what this means is that this is the amount of money I am paying for a new prospect who shows interest in my product by filling out a form.โฃ
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The sweet part of this campaign was that out of about 82 new prospects that filled out the form, 32 of them went ahead to order the product instantlyโฃ
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Not only that, most of the orders were for the highest package of that product.โฃ
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It was "sweeting" me seriously,โฃ
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But as an "Oliver Twist," I felt that I could reduce the cost of getting a Lead to about 50 Naira.โฃ
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So Yesterday, I made this mistake. I broke this unwritten rule in Online marketing that Saysโฃ
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"๐๐ฑ๐๐๐ฉ๐ญ ๐๐จ๐ซ ๐๐๐ซ๐ฒ ๐๐๐ฏ๐ข๐จ๐ฎ๐ฌ ๐๐๐๐ฌ๐จ๐ง๐ฌ, ๐๐จ ๐๐จ๐ญ ๐๐๐ข๐ญ ๐ ๐๐๐ซ๐๐จ๐ซ๐ฆ๐ข๐ง๐ ๐๐๐ฆ๐ฉ๐๐ข๐ ๐ง ๐๐ง๐ฌ๐ญ๐๐๐ ๐๐ฎ๐ฉ๐ฅ๐ข๐๐๐ญ๐ ๐๐ก๐ ๐๐๐ฆ๐ฉ๐๐ข๐ ๐ง ๐๐ง๐ ๐๐๐ข๐ญ ๐ญ๐ก๐ ๐๐ฎ๐ฉ๐ฅ๐ข๐๐๐ญ๐."โฃ
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But no, I no dey hear word.โฃ
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So, I edited the campaign.โฃ
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Now, I have another problem. The cost per Lead has significantly reduced which means that for this new ad, I got more leads yesterday,โฃ
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But I got fewer orders. Can you imagine just 3 Orders for a whole day? โฃ
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And they were not even for the highest package of my products.โฃ
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Yes, I am getting more leads but the instant sales have reduced.โฃ
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Now I am here again staring at my dashboard knowing fully that I cannot edit this campaign today.โฃ
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I learned my lessons already and I will do better next time.โฃ
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We what?.. . We Meuveeee...โฃ
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Here is what you should know,โฃ
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Whether it's the previous campaign or the new one, the truth of the matter is that I am getting LEADS on daily basis and also getting SALES.โฃ
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Even this campaign that I am telling you about is still very very very profitable.โฃ
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I know how to get quality leads from Ads and I can show you how to do so. โฃ
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For just #2,500only, you get my complete Facebook Ads Training that shows you what you should do to get this kind of results and even better...โฃ
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That is if you will not say it's too much - Even if you say so, Na You Sabiโฃ
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You can keep doing your trial and error and keep wondering why you're not making sales or use #2,500 to learn the secrets of running highly converting ads.โฃ
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Check the comment section for the link.โฃ
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Lekan Olusolaโฃ
Till Next timeโฃ
Surely, It is wellโฃ
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