Christine Obioma

22/06/2023

What does your “Bio or About” section say about you at first glance?

Will I come to your profile and still need the services of a tour guide to help me understand what it is that you do or represent? 😩

If you are intentionally building your profile (as an individual or business) you should treat this part of your profile as “very important”.

Go straight to the point. No weird abbreviations. Leave out your club or secondary school nickname. Don't use foul words. Use correct tenses.

•

Let me give you some examples:

“Simple me”

“Fine baby. Not in a competition. Calm but rugged too”

“Am d apple of God's eye”

“I don't take non.sense. If you do anyhow, you see anyhow”

The list is endless...

I've seen a lot of people do this and it's hard to be able to reach everyone hence this post.

•

This section of your profile is sensitive because it determines to a large extent whether a visitor will want to go through your page or scroll past it.

I think we all want anyone who visits our profiles to appreciate all we do and possibly do business with us. If this section looks very unserious, you might lose them.

•

Here's what my bio looks like:

“Here, I talk about EVERYTHING CONTENT. Learn how to up your content game as a business or individual”

It's detailed and straight to the point. One look at it and you'll have an idea of what I do and talk about.

Take a cue from here and act accordingly if you need to.

Your bio can attract clients to you. I have worked with some individuals because they saw my rich bio and reached out to me. This too can happen to you.

•

Let's intentionally keep making progress 💪.

08/06/2023

When I got a job as a content creator for my current company, I was partially scared. Yes, because it was going to be my first time having anything to do with the real estate industry.

I was tasked with creating content calendars and also managing our social media platforms. It was a huge task for me at the time.

So what did I do?

These were some of the things I did:

•

✅ I started studying other real estate companies to see what they were doing. I also read a lot of blog posts and watched videos.

Proper research is vital to you as a content creator. You can get tons of content ideas by visiting other people's platforms. Learn to study, it will greatly help you.

•

✅ I became aware of our goals as a company even on a weekly basis and created content to suit them.

Creating content becomes easier if you understand the goals or targets of your organization. Get acquainted with your weekly or monthly targets, it will help you maintain focus on the type of content to create.

•

✅ I asked questions. Yes, I did this and I am still doing this. I reached out to senior content colleagues with my questions and got answers.

This point has been very rewarding. I have people in my network who are already doing well for themselves when it comes to creating content so it's easier to get answers from them.

You have to intentionally build a network of creators like yourself or find your way into any. You cannot succeed in this field as a “one-man army”. It can be exhausting.

•

✅ I prayed. I believe in God’s divine help and in the power of The Holy Spirit to increase my level of creativity. It works all the time.

There are times when I run out of ideas or strategies to employ and I close my eyes to call on God. He comes through for me, anytime and any day.

I do not downplay the place of hard work or study but there is also a place for Divine Help. I am a product of it.

-

Creating content can be a bit tasking sometimes but there are ways to go about it. I hope you find the tips above helpful.

Let's keep building 💪.

05/05/2023

In your quest to be in our faces at all times (building visibility), your content must possess these 3 qualities:

Quality. Authenticity. Relevance.

Do not post any and everything simply because you want to appear consistent. Showing up consistently with content that lacks quality, authenticity, and relevance will bore your audience.

Give in to in-depth research. It has always worked. When you diligently do this, your results will speak for you because it will reflect in the quality of the content you put out.

Your content should be void of false facts. If your audience begins to see you as someone who uploads content that contains false facts, they will not take you seriously. There's nothing as sweet as when you are recommended as an authentic content creator, no matter the field.

In being authentic, be you. Stick to your uniqueness in content creation because no one does it the way you do 🥰. Don't try to imitate Mr. X or Miss Y. Be “U”.

You are not supposed to upload every type of content. Do not create content in niches way different from yours because you want to increase the “quantity” of content on your page. Create content that is relevant to your area of expertise. Focus on your areas of strength and leave the rest for the “real owners”.

Remember that for every content that you put out, you want your audience to perceive it as being quality, authentic, and relevant.

-

If you found this insightful do let me know in the comment section. Tell me also, what other attributes do you think content should have?

27/04/2023

If you upload content on social media (as a business or an individual), then this is for you.

Variety is the spice of content creation.

Your audience will get bored if they are always consuming a particular type of content from you.

Be adventurous with your content. Try out different forms of content that resonate with your audience and focus on them.

•
I am still in the business of helping you get your content game right. I am open to working with you on planning or reviewing your existing content.

19/04/2023

You cannot afford to treat your business page “anyhow”.

Customers will come looking for you and the first impression that they have of you is very important.

Watch to learn what you should avoid on your page.

15/04/2023

Just because a word looks “big or sophisticated” to you, it doesn't mean that it must be in your content.

Your audience should be able to get the message your content is trying to pass at first glance.

Let me know what your thoughts are in the comment section.

Happy Weekend ❤️

06/04/2023

There are individuals/brands that immediately stand out when their names are mentioned, without difficulty.

It's so because they have intentionally worked on how they want to be perceived. That is the power of “brand perception”.

Watch, learn, drop a comment, and share if you got value.

04/03/2023

Creating any form of content is sometimes tasking. Your level of discipline will constantly be tried.

But you don't have to quit in the process.

The fact that your content will solve a problem is enough reason to keep you going.

Develop a positive attitude. Take a break when necessary to clear your head.

You got this ❤️

19/01/2023

,

There are several ways to optimize your Facebook business page to increase engagement and reach.

Here are a few key strategies:

1. Create high-quality, engaging content that aligns with your brand and target audience. This can include text posts, images, videos, and live videos. Infuse storytelling too. It sells all the time.

2. Use relevant keywords and hashtags in your posts to make them more discoverable to users (emphasis on relevant).

3. Share content from other relevant sources to provide value to your audience and increase visibility.

4. Use Facebook Insights to track the performance of your posts and make data-driven decisions about what types of content to share.

5. Engage with your audience by responding to comments, hosting Q&A sessions, and running contests or giveaways. We love giveaways 🥰.

6. Use Facebook advertising to reach a larger audience and increase brand awareness. Apt!

7. Encourage your followers to share and engage with your content to increase visibility and reach.

8. Keep your page up to date, post frequently, and keep your bio and contact information accurate.

9. Use Facebook's Call-to-action feature on your page to drive conversion.

10. Finally, consider running a page audit every few months to check for any areas of improvement.

*****

These steps will keep your page on track and give you the results you seek.

Let's keep building💪

17/01/2023

The blog posts or articles that you have written can make or mar your business. They can position you as an authority in your industry if taken seriously.

Do you know that the way and manner you write articles for your blog/website affects the number of visitors to your blog? This in return determines the rate of conversion and sales.

Yes, it is important to understand how to write better articles - articles that are well-articulated and resonate with your audience.

When I started writing articles for websites, I had a few challenges with understanding what I was doing. I made mistakes that cost me time and energy. But today, I know better.

I want to give out a simple ebook on article writing on the 1st of February. You can call it a foundational guide. It gets you started on your journey to becoming a seasoned article writer.

The book will be available for free. It's my first digital product so I want to add value to you with it😊.

Join the waitlist here so that you will be notified when the download link goes live 👇

https://chat.whatsapp.com/HBPJhTPlGTdKmaoNo1myQp

You see this content writing matter, we go get am well well 😁.

Let's keep building 💪

WhatsApp Group Invite

15/01/2023

Happy Sunday ❤️

When next you get confused about why you should take content seriously, go through these slides.

Your business NEEDS content to thrive online. I can help you sort out your content needs. Send me a message let's get started 💪

09/01/2023

Today is a great day to be alive. Make the most out of it.

May your week be highly productive and free from unpleasantness in Christ’s Name, Amen.

05/01/2023

Why Do Businesses Need Content Marketers?

Let's start with understanding what content marketing is.

----

Content marketing is a strategy that businesses use to create and distribute valuable, relevant, and consistent content to attract and retain a clearly defined audience.

This helps businesses achieve their marketing and business goals by creating and sharing valuable content with their target audience.

----

There are several reasons why businesses need content marketers:

▶️ To attract and retain customers: By creating valuable and relevant content, businesses can attract and retain a clearly defined audience. This helps build trust and credibility with potential customers, which can lead to increased sales and revenue.

▶️ To improve search engine rankings: Well-written and informative content can help improve a business's search engine rankings, making it easier for potential customers to find the business online.

▶️ To establish thought leadership: By creating and sharing valuable content, businesses can establish themselves as thought leaders in their industry, which can help differentiate them from their competitors.

▶️ To drive traffic to the business's website: By creating and sharing valuable content, businesses can drive traffic to their website, which can lead to increased sales and revenue.

----

In summary, content marketing is an effective way for businesses to attract and retain customers, improve search engine rankings, establish thought leadership, and drive traffic to their websites.

----

This is why you need to work with someone who knows content marketing to help you step up your content game.

I am the lady for the job ☺️. I know it like I know my name that a collaboration between us will produce evident results.

Let's get started!

02/01/2023

I woke up with swollen eyes and one look at my face will clearly show that I had cried myself to sleep.

What could have possibly gone wrong?🤔

Am I not the strong-willed jagaban of all ladies again? This must have been pretty serious to make me cry seriously.

I know that at this point you are also trying to guess what the problem was.

Seat tight. I will tell you all about it.

•

I had a lot of articles to complete during the day and a content calendar to draft. I also had to work on my book and be a part of the content marketing course that I registered for.

•

Building a brand around what you love isn't a walk in the park but I am determined to make this work. This is also to remind you that I am ready to work with you on creating content that will make your business stand out this year.

If only you know what I have in mind for business owners this year, you'll book a free talking session with me now 😌.

You need someone who will help you with planning your content this year and tailor it to suit your audience, and at the same time keep them glued to you. This will turn them into a paying audience. I can help you make that happen.

•

So back to my story...

I had been craving hot spicy shawarma, the type that has obstructions up, down, left, right, left, and center. The type that has plenty of ketchup, mayonnaise, veggies, and meat inside.

Kai! Thinking of it now is making me hungry again (but I've just eaten eba 😩).

With all the work on my desk, I kept telling myself that I'll get it later from the Kilimanjaro eatery close to my house. After all, there is still time. I must get it and eat it before I'll eat it in the dream 😄.

Brethren, by the time I rounded off with everything and looked out through the window, everywhere was "black". I was like, " It's just dark and not late, let me check the time".

10:15 pm.

My heart began playing Zumba tunes immediately, super fast. Like, how did the time fly so fast? I was deeply engrossed in what I was doing that I didn't note the time.

I couldn't go out again. It was late. The gate to my street would have been locked. Even the brethren at Kilimanjaro would have been preparing to retire for the night.

That was how I started crying. Hot tears at that sef. I didn't want to have anything else, just that shawarma.

Chai! I had already imagined the devouring process while watching an episode of Alchemy of Souls. But... I cried 😂.

•

So, ladies and gents, this explains why I had woken up with puffy eyes. As for the shawarma, we go again ✌

•

Storytelling is one skill that you must learn if you want to sell more this year. I will keep sharing more content tips to help you as a business or individual.

Christine Obioma

01/01/2023

As most of us have shouted and chanted “Amen” to all new year prayers and declarations, let's equally put in the work required as well.

That is when results will show forth.

There has to be something tangible that you're doing through which God blesses you. He is not an “apian way” entity.

I am not downplaying the place of grace and faith but remember that faith without works is dead.

So, get to work. I am doing so too ☺️.

Do what is best for your business this year. Go for knowledge.

I truly wish to see you prosper and be in good health this year, against all odds.

----

Cheers to a highly productive 2023 ❤️