07/03/2023
HOW TO INCREASE SALES AS A SMALL BUSINESS OWNER ON IG.
IG is not dead, and the concept of needing large followers to make sales is not true anymore.
I have clients that I have worked with that stared making sales even at 100-500 followers on IG.
Now if you have been posting online and talking about your business it’s time to take it up to a whole new Energyyyyy. 🔥
If you have been on 70% mood. It’s time to carry your business online with way more than 100% Energyyyy.
In the online space. It’s the person that shows up always and is the loudest about their business that gets seen.
There are A lot of social platforms to showcase your business which we all know off.
But today let’s talk about IG. And how to stand out as a business on the platform..
You may need to get your pen or notepad to jot down somethings 🤌.
A GUIDE TO GROWING
YOUR BUSINESS ON INSTAGRAM.
📌DEFINE YOUR BRAND
People Buy more from a business that has a brand. You need to start taking your branding very seriously. Your brand needs to have a voice. It’s what makes you different from other businesses.
I’m sure they are other ladies like me that are into SMM. And Affilaite Marketing. But I am LUMEN. that’s What Makes Me stand out.
BRANDING ✨. Been different gives you an edge. Don’t shy away from your uniqueness ✨
To do this:
📍Evaluate your passion, Skills and specialization
📍Define your target audience
📍identify the problems and needs in your niche market
📍choose a SEO username and optimize your bio
📍create an appealing brand visuals
📍set up your brand voice, purpose and story.
📌DEFINE YOUR STRATEGY
Working on something without a plan or a strategy is like going to war without a strategy to WIN.
You need to always plan, plot , and execute.
Having a plan doesn’t guarantee 100% success. But it does gives you directions and a way to measure if you are making progress or not.
And to do this:
📍post on average 5x per week
📍use all Instagram format to share your content [ reel, stories, carousel post, single post]
📍keep your iG story interactive and valuable
📍engage with similar Accounts in your niche
📍 give out value, before selling
TIPS TO GROW FROM 0- 30K FOLLOWERS
✅ focus on creating engaging content
✅stay consistent with your posting schedule and engagement
✅keep tabs on what works for your account
✅use your brand voice to speak in your content.
✅treat your iG followers as a community
✅collaborate with larger accounts within your niche
✅be attentive: keep tabs on your audience pain points
✅connect with your target audience via DM
✅use effective call to actions in your content to encourage your target audience to make actions
✅tell stories with your content and captions
✅use your analytics: recreate your best performing content
✅focus on retaining and growing your followers: Host lives, start a series or a challenge.
So typically to grow on any platform you need to spend much time on it.
We know more about people by constant communication with them, and we become closer with effective communication.
So this week. Go the extra mile for your business and work on growing your brand and making it known ONLINE💯
I will stop here before I decide to go into a full Instagram Course.
If you have questions don’t forget to drop them on the COMMENT SECTION where I will be glad to answer any.
LIKE 👍, FOLLOW AND SHARE ↗️
The Goal Is To Make sure thatYou get VALUE and your Business Scales.
Do Have A Productive Week. Filled with financial transactions.