SOC (2025)

26/06/2025

OWN IT

22/06/2025

One of the defining moments of my journey was organizing an event and inviting over 200 people—one by one—through word of mouth.

I went around town, stayed up late sending messages, burned through my airtime calling and following up.

But on the day of the event, only one person showed up.

Just one.

It broke me. I questioned my voice. I questioned my worth.

But that season taught me resilience.

It taught me to detach my identity from outcomes.

It taught me to show up even when the applause isn’t loud—or isn’t there at all.

I cried. I withdrew. I thought God had failed me. But in hindsight, He was building me.

Now, I approach failure differently.

If something doesn’t work, I check for the gap. If there’s a skill to learn, I learn it. If not, I accept and try again—with boldness.

That day didn’t just teach me about events.

It taught me leadership.

It taught me how to keep going—unseen, uncelebrated—but never unmoved.

Because real leaders don’t always rise in packed rooms.

Sometimes, they rise in empty ones.

Regal China

15/06/2023

Have you been consistent with your content, yet not attracting the right audience, or even an audience atall?

Always get to review your buyer persona/Target audience or Create one if you do not have any.

It's the foundation of every of your business activities.

If you dont get this right, every effort would become a fai.led attempt towards marketing your brand.

13/06/2023

𝙎𝙤𝙢𝙚 𝙀𝙛𝙛𝙚𝙘𝙩𝙞𝙫𝙚 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙨𝙩𝙧𝙖𝙩𝙚𝙜𝙞𝙚𝙨 𝙬𝙤𝙪𝙡𝙙 𝙞𝙣𝙫𝙤𝙡𝙫𝙚 𝙩𝙝𝙚 𝙛𝙤𝙡𝙡𝙤𝙬𝙞𝙣𝙜 𝙩𝙖𝙘𝙩𝙞𝙘𝙨.

Read to find where you've been getting it wrong, what you've been doing poorly or what you haven't been doing atall.

📍building a strong brand identity
📍developing an understandable online presence
📍networking and building relationships
📍advertising
📍implementing SEO strategies

11/06/2023

ARE YOU A FOOD BRAND?
HAS SALES BEEN UNUSUALLY SLOW?

Here's the #1 proven strategy on how to boost sales as a food business owner.

𝘾𝙍𝙀𝘼𝙏𝙀 𝘼 𝘽𝙐𝙕𝙕
A buzz is simply an event that can have people talking about you, aware of you and eventually patronizing you.

This kind of strategy appeals to people wanting to rush into trends and new things, especially when it is also to their advantage.

𝙎𝙊𝘾 𝘽𝙪𝙯𝙯 𝙎𝙩𝙧𝙖𝙩𝙚𝙜𝙞𝙚𝙨 you can implement for your food brand to get Awareness and sales.

1: 𝘼𝙧𝙩 𝙘𝙤𝙡𝙡𝙖𝙗𝙤𝙧𝙖𝙩𝙞𝙤𝙣: this doesn't have to be grand, but it sure has to be low budget or no budget at all.

All you have to do is, search for artists, face painters etc.
📍Run a 2 weeks marketing and advertising campaign online and physically.

📍Find a stand for the Art Event.
📍Make your products available (this would most likely work for chefs who make snacks and drinks such as; milk shake, shawarma, burger, grilled chicken etc.

The idea behind this, is to
1: Create Brand awareness first, which is more important
2: Make sales
3: Generate leads for your business.

You don't have to go the extra mile in gathering equipment, because this is an outdoor buzz.

You most likely should simply outsource for needed equipments or make further plans towards making it an almost no budget plan.

2: 𝘾𝙧𝙚𝙖𝙩𝙚 𝘾𝙤𝙢𝙥𝙚𝙡𝙡𝙞𝙣𝙜 𝘽𝙪𝙯𝙯 𝙤𝙛𝙛𝙚𝙧𝙨.

You can tweak your menu price and implement
𝙋𝙊𝙄𝙉𝙏𝙎

The more a customer buys, the more their point increases, when it gets to certain point, they can purchase something without having to pay:

This one is tricky, you have to communicate effectively for your customers to understand this concept.

Second type of Awarding customers is 𝙍𝙪𝙣𝙣𝙞𝙣𝙜 𝘾𝙤𝙣𝙩𝙚𝙨𝙩𝙨

You can create a *voice sync* contest on just your WhatsApp platform, get people to send in their version of a song, then announce the winner.

The major reason behind this is simply THE BUZZ you create for your brand if you consistently do this.

Guys, one thing I want you to believe is, these strategies are simple and can easily be integrated into your brands, without so much planning.

Ps: there are more strategies to implement, but we can work with these for now.

Pps: overlook any seemingly complex word and focus on the simplicity of the strategies

Need more strategies, or maybe an anlysis of your business.

What isn't working.
What is working.
What should be done correctly
What should be eliminated.

Just send me a direct message so we can talk.
forget, you might start small, but your competition is global.

03/05/2023

5 Key questions to ask before you plan your content.

🟡 What does my audience need?

🟡 What do they want to see?

🟡What new ideas can I introduce to them to solve their problems

🟡 How do i make my message more unique.

🟡 What is my audiences buyers journey?

make sure to do this thoroughly and do not get too logical with ideas that come to your mind, make sure to put everything down.

if you are finding it difficult to get ideas, study your competition, browse around different platforms, see what they post and how they do it.
get ideas from them and innovate.

planning and creating content can be a huge task for you the business owner and the professional
but, You'll be able to provide more valueable content, if you are able to answer these questions

Got any questions? Ask. I'll be in the comments.

27/04/2023

Janet has been complaining of poor engagement, and a huge lack of interest in her business by her percieved customers.

infact, one of her haters just told her that her business was boring and broke girls are not cut out for business.

Worse still, she just broke up with her narc,issi,st boyfriend, who also drained her of the little savings she had managed to put together from almost 5 months of toiling without tangible results, clearly she is trying to get back on her feet.

WHAT WOULD YOU TELL HER TO DO? How can she take her business to the next level?

Janet's business page on social media is a funny one.

"we are open"
"come and buy"
"patronize your baby girl, so I dont pack to the village"

some other time it's
"photo dump booker's" or "who missed me"🤣

come on now, how do you expect engagement dear Janet?

here's what Janet can do to boost her brand engagement and awareness

CREATE AND MARKET MEANINGFUL CONTENT.

Note: the idea of creating content is not about posting just your business or industry news, it's about findimg a real and humanistic common ground with your audience and creating a place people can come to gain real value.

This is where content strategizing comes in.
it is important that you take your growth online seriously, by creating meaningful content, you might say you do not have the means to create videos; but thats a valid excuse to not push yourself beyond you.
compared to the kind of results you and your brand would get in the ling run, you must create.

As a solopreneur, Professional or business owner trying to find her footing online, one of the easiest (not so easy anyways) way to announce yourself/brand is by consistently delighting your audience with your Content, even when there seems to be no much engagement yet.

The massive growth of your business depends on how you are willing to ENGAGE with the our audience for the long term.

HERE ARE A FEW CHECKLIST FOR CONTENT CREATION JANET CAN USE

✅ Map out your buyer persona, this is more important, so as to target the right people.

✅ Set your goal: do you want brand awareness, more sales or visibility etc. then set your goal to what you want.

✅ Research what other similar brands are doing

✅ start by creating a calenders: maybe a 5 days calenders with content ideas curated from what your competition are doing and your own ideas.

✅ make your post relatable

✅ curate or outsource content and videos you do not have and make sure to give credit.
disclaimer: ❗do not do this too often, especially when it has to do with an authority building content, else you'd reduce your worth before your audience.

✅ Take courses on how to write and actually write.

I hope you've been able to get value from this, if you need help with these, you can send a direct message and get attended to immediately.

COMMENT AND SHARE TO SEE MORE CONTENT LIKE THIS💫

Remember, we are rooting for you.

Regal From SOC.

25/04/2023

4 𝙄𝙈𝙋𝙊𝙍𝙏𝘼𝙉𝙏 𝙏𝙃𝙄𝙉𝙂𝙎 𝙏𝙊 𝙉𝙊𝙏𝙀 𝘼𝙎 𝘼 𝘽𝘼𝙆𝙀𝙍.

📍Be unique: think of extending your variety. add something rare or different to the usual pastries you make.: most times, having to do this might stretch you a little more, but it's worth the late nights, it's worth the trials and error until you've created something special.
It can also be to think up other kinds of snack apart from what your average customer is used to, then go through the process of making them aware of the new variety by persuasively marketing your new product.

📍Attend Events and Network: unusual right, this is one of the keys you may not be told.
events are a top notch marketing strategy, of course you know what to do when you attend, (wear your craft on your sleeve)

📍Invest in your designs and signature: seek inspiration from other sites, such as Pinterest etc. so as to not end up having the same pastries with a million other bakers

📍Take your online journey seriously: leverage the online space,teach what you know, create content for your brand.
content creation for your brand is not for the short term, it's for the future.

therefore, start now to invest in your online presence.

I hope you found this extremely helpful and most importantly simple❓

Hit the share button if you know anyone who might need this.

SOC

20/04/2023

𝙏𝙝𝙚 𝙜𝙤𝙖𝙡 𝙤𝙛 𝘾𝙤𝙣𝙩𝙚𝙣𝙩 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙞𝙨 𝙣𝙤 𝙡𝙤𝙣𝙜𝙚𝙧 𝙩𝙤 𝙘𝙧𝙚𝙖𝙩𝙚 𝘾𝙪𝙨𝙩𝙤𝙢𝙚𝙧𝙨, 𝙞𝙩 𝙞𝙨 𝙩𝙤 𝙘𝙧𝙚𝙖𝙩𝙚 𝙥𝙖𝙨𝙨𝙞𝙤𝙣𝙖𝙩𝙚 𝙨𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚𝙧𝙨 𝙩𝙤 𝙤𝙪𝙧 𝙗𝙧𝙖𝙣𝙙𝙨!

Watch out for the upcoming post: THE MAGIC OF CONTENT MARKETING

Content is one of the most valuable tools in digital marketing and one of the most viable tools in growing a brand/ business.

Do you want to build Authority? Content is the answer.

Do you want to build awareness? Content is easily the answer.

Do you want to gain passionate followers? Passionate content is the answer.

In our upcoming Free Webinar, you'd get to understand the top proven methods on how to market your brand on social media and how to create compelling content would be one of the modules.

Click here to join the wait list MARKETING: how to market your brand on social media

Or click link in comment section to be part of our community on WhatsApp.

Remember, we are rooting for you!
Unleash your digital greatness! Thrive in the digital world.

SOC

19/04/2023

3 PROVEN STEPS TO UP YOUR MARKETING GAME.

✅ Attract your visitors with useful content, the key is to earn attention and not force it.

✅ Focus on opening and building relationships with them and not just closing deals..this is key in converting more leads and prospects.

✅ Embrace top notch customer service to keep them, once your customer service is good, word of the mouth Marketing is guaranteed.

However, there are various ways to market your brand/business online and our upcoming Marketing class would expose some top notch secrets from an experienced brand owner.

Click here to join MARKETING: how to market your brand on social media

Or send me a dm via our Whatsapp channel, link in the comment section

See you there.
SOC

18/04/2023

𝙍𝙀𝘼𝙎𝙊𝙉𝙎 𝙒𝙃𝙔 𝙔𝙊𝙐 𝙉𝙀𝙀𝘿 𝙏𝙊 𝙍𝙐𝙉 𝘼 𝙁𝘼𝘾𝙀𝘽𝙊𝙊𝙆 𝘼𝘿 𝘾𝘼𝙈𝙋𝘼𝙄𝙂𝙉

1: Massive Reach: Your message can reach millions of potential customers, giving your business exposure and brand visibility.

2: Detailed Targeting: You can target users based on demographics, interests, behaviors, and more, ensuring that your ads are shown to the most relevant audience who are more likely to convert.

3: Cost-Effective Advertising: Facebook ads are known for their cost-effectiveness,You can start with a small budget and scale up as you see positive results, making it accessible for businesses of all sizes.

4: Diverse Ad Formats: Facebook offers a wide range of ad formats, including image ads, video ads, carousel ads, and more, giving you the flexibility to choose the format that best aligns with your marketing goals and creative assets.

5: Easy to set up and delivers fast results

6: Easy to track and measure

7: Effective in driving more traffic

hope you found this helpful, like and share to see more of posts like this.

SOC

18/04/2023

𝙏𝙝𝙚 𝙋𝙤𝙬𝙚𝙧 𝙤𝙛 𝙁𝙖𝙘𝙚𝙗𝙤𝙤𝙠'𝙨 𝙐𝙣𝙗𝙚𝙖𝙩𝙖𝙗𝙡𝙚 𝘿𝙚𝙩𝙖𝙞𝙡𝙚𝙙 𝙏𝙖𝙧𝙜𝙚𝙩𝙞𝙣𝙜!

With its access to a sea of reliable audience information, Facebook empowers you to precisely target your ideal audience based on demographics and more.

6 𝙀𝙎𝙎𝙀𝙉𝙏𝙄𝘼𝙇 𝙏𝙃𝙄𝙉𝙂𝙎 𝙏𝙊 𝙉𝙊𝙏𝙀 𝘽𝙀𝙁𝙊𝙍𝙀 𝙔𝙊𝙐 𝙍𝙐𝙉 𝘼𝙉 𝘼𝘿 𝘾𝘼𝙈𝙋𝘼𝙄𝙉𝙂:

1: Set a Clear Campaign Goal - Don't waste time and money on aimless campaigns. Define your objectives upfront and set a clear campaign goal to ensure laser-focused results.

2: Target Your Offer to the Right Audience - Facebook's powerful targeting options allow you to reach the exact audience that matters most to your business. so target your ideal customers with precision.

3: Set a realistic budget: Facebook ads can be cost-effective, but it's important to set a realistic budget that aligns with your campaign objective and expectations. Consider factors such as ad placement, targeting, ad format, and audience size when setting your budget. Start with a smaller budget initially and gradually increase it based on the performance of your ads.

4: Create compelling ad creatives: Your ad creative plays a crucial role in grabbing your audience's attention and driving engagement. Use eye-catching images or videos, clear and concise copy, and a compelling call-to-action to encourage your audience to take action.

5: Test Your Ad First - Don't leave your success to chance. Test your ad variations to see what resonates best with your audience.

6: Set a Goal on What a Successful Campaign Looks Like - Don't settle for mediocre results. Define what success looks like for your campaign and set measurable goals to ensure you're on the right track.

Hope you found this helpful? Like and share to get more posts from me!

Don't forget, unleash your digital greatness! Let's win together

Regal from SOC

SOC

26/06/2025

22/06/2025

15/06/2023

13/06/2023

11/06/2023

03/05/2023

27/04/2023

25/04/2023

20/04/2023

19/04/2023

18/04/2023

18/04/2023

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