Faruq Animasahun

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Faruq Animasahun 📈 Helping entrepreneurs scale up their businesses online
🔥 With the power of SEO and Content Marketing.
📬 DM me "SEO" to get started.

Is your messaging compelling your audience to take action? Are you struggling to convert your web visitors into sales? I'm an SEO and Content Marketing Strategist specializing in helping companies grow their revenue with digital acquisition strategies. Our Partnership will result in:

✓ Brand Building and Awareness: The more people come across your brand on the search engines, the more people get

to know about your brand.

✓ Building Brand Credibility: More respect and belief from people if you're having a highly engaged large audience.

✓ Influencing Buying Cycle: Process customers will undergo from the moment they want your services to the time they pay for them.

✓ Timeless Efforts: Creation and curation of effortless blog posts that rank higher on search engines.

✓ Sustainable and Measurable Success.

✓ Leads generation. The value I bring to the table:

¶ Focusing on establishing personal company-wide rapport.

¶ Ingraining into web content strategy and UX.

¶ Ability to strategically prep you on developing realistic KPIs that align with your company and business objectives.

¶ Helping you deal with SEO limitations, expedite onboarding, and assist with any execution.

¶ My aims are to plant fruitful seeds into your brand so as to record an improvement in sales, increase website visitors, build brand awareness and credibility, and secure a better tomorrow for your brand through an advanced and high-quality SEO and Content Marketing strategy. I understand firsthand, how daunting and overwhelming SEO can be which is why I'm proud to say I've helped HUNDREDS of business owners just like you to deal with their SEO limitations and grow their brand's visibility online. So SCHEDULE A CALL WITH ME TODAY so we can discuss your goals and I can share how we can work together to transform your business in your space that uses SEO to generate more revenue. Stop missing out on leads and sales. Schedule a call with me today (calendly.com/faruqanimasahun) and Message me here on LinkedIn to discuss your needs. My goal is to establish a real business relationship with you to properly understand where you want to ensure optimum improvement. Send me a message or email me - [email protected]

Here's how Reddit Gained a 916% Increase In Organic Traffic In 24 Months
11/09/2024

Here's how Reddit Gained a 916% Increase In Organic Traffic In 24 Months

I'm done with thinking TikTok is just an entertainment app.Every time I use it, I'm bombarded with something else.TikTok...
10/09/2024

I'm done with thinking TikTok is just an entertainment app.

Every time I use it, I'm bombarded with something else.

TikTok has an identity crisis.

Is it a search engine, a TV shopping platform, or just a place to binge videos?

Lately, I've been on TikTok more (thanks to the writer's strike and lack of new shows), and it feels less like the fun, casual scrolling app it once was.

Now, there’s an infomercial every few videos. It’s turning into a mix of eBay and TV shopping.

You can buy from shops, but can you trust them?

Probably not yet.

TikTok has a long road ahead when it comes to building trust with shoppers.

YouTube copied TikTok’s short videos and kept its users from leaving. But will they follow TikTok into e-commerce?

Well... they already have the tech.

What's the big issue?

TikTok's user base is reportedly declining, and there are growing complaints about ads and censorship.

TikTok needs to figure out what it is.

Is it for watching videos or shopping?

Or both?

Until then, I’m struggling to understand what they want me to do more:

Watch stuff or buy stuff?

That's a wrap.

Repost if you found this insightful

29/01/2024

Ever noticed your content just blends in?

It's a common trap.

Why does this happen?
↳ Because it lacks a strong, unique point of view.

How do you know?

Simple. Nobody disagrees with it.

When your content is all agreeable, it's invisible.

Because it's safe. Non-controversial. Predictable.

But the best content?

It challenges. It provokes thought.

It's not about being disagreeable, but about being genuine.

It's about sharing insights that aren't just regurgitations of common knowledge.

Content that sparks debate, ignites conversations and invites diverse perspectives...

That's the content that stands out.

So, next time you write, ask yourself:

Is this going to make someone stop and think? Disagree? Discuss?

If not, it might just be another drop in the ocean of sameness.

26/01/2024

Content decay leads to an unstoppable downward trajectory in clicks and engagement.

Recovering from this can take months if not years.

Here's what I've observed:

Large websites often have vast amounts of content, making it challenging to monitor everything.

Over time, even high-performing articles start losing their relevance and SEO value.

This is content decay.

The process is gradual and often goes unnoticed until the damage becomes significant.

Once set in, reversing content decay is not just about updating a few articles. It's a large-scale project that demands strategy and resources.

💡 What's the solution?

1. Regular audits: Frequently review your content to identify early signs of decay.
2. Update strategically: Don't just update for the sake of it. Focus on content that can regain or increase its value.
3. Leverage analytics: Use data to understand what's working and what's not. Make informed decisions based on trends and user behavior.
4. Invest in quality: High-quality, evergreen content tends to withstand the test of time better.

Ignoring content decay is like letting termites eat into the foundations of your house.

Act before it's too late.

👇 Have you encountered content decay on your website? How did you tackle it?

👇 Share your stories and strategies below!

25/01/2024

There's an energy around creating demand, an excitement in sparking interest where none existed before.

On the other hand, demand capture?

It’s now seen as boring.

Traditional, even passé. It’s about catching what’s already there, not creating something new.

But here’s the thing:

Both are crucial.

Demand generation is like planting seeds in an unexplored field, nurturing potential customers who didn't even know they needed your product. It’s creative, innovative, and full of possibilities.

Demand capture, though?

That’s like a bread and butter. It's about harvesting the ripe fruits, taking the existing interest, and turning it into concrete sales. It's reliable, necessary, and the foundation of any solid marketing strategy.

So why the shift?

Is it because we crave the excitement of the new, the thrill of the unknown?

Or is it because we undervalue the steady, the reliable?

The truth is, in a world where everyone is chasing the next big thing, it’s easy to overlook the importance of the basics.

But here’s my take:

Embrace both.

Innovate with your demand generation. Be creative, be bold. But don’t neglect your demand capture strategies. That’s where your steady growth will come from.

In the end, it’s about balance. Riding the wave of the new, while keeping a firm grip on the tried and true.

What do you think?

Is demand capture really boring, or is it just underrated?

Let’s discuss.

24/01/2024

This is 2024,

it's time to rethink SEO.

Here are 20 outdated ideas you need to let go of for profitable SEO this year:

1. SEO is a one-time effort. (It's ongoing!)
2. Keyword stuffing still works. (It's about relevance now.)
3. Backlinks don't matter anymore. (Quality over quantity.)
4. Longer content always ranks better. (User engagement is key.)
5. Ignoring mobile optimization is fine. (It's crucial in 2024.)
6. Social media has no impact on SEO. (It boosts visibility.)
7. Meta tags aren't important. (They guide search engines.)
8. SEO is just for techies. (It's a team effort.)
9. Local SEO isn't necessary. (It's vital for local businesses.)
10. Images and videos don’t affect SEO. (Visual content boosts engagement.)
11. User experience doesn't impact SEO. (It's a major ranking factor.)
12. Voice search is just a fad. (It's the future.)
13. Duplicate content is okay. (Originality wins.)
14. SEO results are instant. (Patience is a virtue.)
15. You can ignore site speed. (Speed is critical.)
16. Buying links is a good strategy. (Earn them legitimately.)
17. More pages equal higher rankings. (Focus on quality.)
18. SEO tools are unnecessary. (They're vital for insights.)
19. SEO is all about ranking. (It's about the right traffic.)
20. You can set and forget your SEO strategy. (Adaptation is key.)

Let go of these outdated ideas, and watch your SEO efforts thrive in 2024.

22/01/2024

In the world of SEO, not all reporting is created equal.

Here’s what separates good from bad SEO reporting:

Bad Reporting:

1. Focuses solely on vanity metrics like page views or keyword rankings
2. Lacks context or insights into what the data means
3. Reports data without actionable steps
4. Ignores long-term trends and focuses only on short-term gains

Good Reporting:

1. Aligns with specific business goals and KPIs
2. Offers actionable insights and recommendations
3. Tracks progress over time and adjusts strategies accordingly
4. Includes both qualitative and quantitative data

I often see companies getting lost in numbers that look impressive on paper but don't contribute to real growth.

Effective SEO reporting isn't just about presenting data; it's about interpreting that data to make informed decisions.

A good report tells a story, where every metric is a character contributing to your business narrative.

Shift your focus from just reporting data to understanding and using it to shape your SEO strategy.

Are your reports just a series of numbers? Or are they strategic tools guiding your SEO journey?

21/01/2024

AI writing tools are reshaping content.

You've probably noticed it.

AI-generated articles are everywhere;

➡️ They're quick
➡️ They're convenient
➡️ And... they're getting better every day

But there's a catch.

Google's constantly evolving. Its algorithms are becoming adept at filtering out generic AI content.

This brings us to an interesting crossroads.

For those armed with genuinely insightful and useful information, the game is changing. AI can assist, but it cannot replace the depth of human expertise.

I've observed a trend,

The key to success in this AI-dominated era is not just leveraging these tools but complementing them with rich Subject Matter Expertise (SME).

Why is SME so crucial?

Here's the latest Generative AI Google update challenge: Collecting superior SMEs. It's about delving deeper into your niche than your competitors, exploring unique angles that AI alone can't fathom.

You might ask, "How do I stand out?"

It's not just about quality. It’s about uniqueness. Your content needs that distinct flavor to be recognized and valued by SERPs (Search Engine Results Pages).

In a sea of AI-generated articles, those infused with real-world insights and unique perspectives are the ones that rise to the top.

So, what's the strategy?

Don't just rely on AI.

Use it as a tool, but infuse your content with expertise, stories, and insights that only a human – someone deeply entrenched in the subject – can provide.

The result?

👉 Content that resonates
👉 Content that engages
👉 Content that ranks

In this AI-dominated world, SME isn't just an asset; it's a necessity.

And remember, while AI evolves, so does the art of content creation. Stay ahead, stay unique, and let your expertise shine through.

That's the path to surviving and thriving in the era of AI-driven content.

19/01/2024

Overlooking analytics in content strategy is like driving at night without headlights.

- Will you move forward? Possibly.
- Will you reach your optimal destination? Unlikely.

It's vital to measure the impact of your content.

The ugly truth: Analytics are indispensable.

Some marketers skip this step, perceiving it as overly technical or secondary to creativity.

However, analytics shed light on your content’s performance, providing invaluable insights into your audience's preferences and behaviors.

Without this data, you're simply guessing—a risky strategy.

So, what's the practical advice?

1. Utilize data to better understand your audience's interactions with your content.
2. Analytics is more than a set of numbers; it's the storyline of your audience’s journey with your content.
3. Integrate analytics as a fundamental element of your content strategy. It’s the insight that steers you in the right direction.
4. Allow analytics to drive your creative decisions, influencing everything from topic discovery to content format and distribution channels.

Don't silence this narrative.

Invest time in analytics to refine and enhance your content strategy for better engagement and results.

18/01/2024

Every day, SEO is pegged as just a demand capture channel.

- Optimize for keywords.
- Capture existing search traffic.
- Focus on what people are already searching for.

But that's not the whole story.

Here's an admission: SEO can be used to create new demand.

How?

- By anticipating emerging trends.
- By educating your audience on solutions they didn't know existed.
- By creating content for future needs, not just current queries.

Yet, many still see SEO from the normal viewpoint.

SEO isn't just about capturing demand; it's about creating it.

17/01/2024

Are we overvaluing technical SEO in the B2B industry?

Let's break down common misconceptions:

1. Obsessing over minor site speed improvements
2. Over-focusing on meta tag adjustments
3. Constantly tweaking site architecture without a clear purpose
4. Prioritizing algorithm changes over content quality
5. Forgetting that user experience trumps technical perfection

Contrast these with what really matters:

1. Creating valuable, high-quality content
2. Understanding the customer's search intent
3. Building a strong, trustworthy brand
4. Fostering genuine backlinks and partnerships
5. Ensuring basic website functionality and mobile-friendliness

I've observed businesses fixated on technical SEO minutiae, yet struggling to generate meaningful B2B leads.

Remember, technical SEO is just one piece of the puzzle.

What is your primary goal?

Deliver value and solve your customer’s problems.

Businesses thrive by connecting with their audience, not just by having a technically perfect website.

Before diving deep into technical SEO, ask yourself:

Are my efforts benefiting my target audience?

16/01/2024

Every day, I see content marketers carefully crafting stories.

- They weave engaging narratives.
- They build trust and establish thought leadership.
- They draw in their audience with compelling insights.

And then... they hesitate to plug their products. It’s almost like watching a chef cook a sumptuous meal but not tasting it.

Why?

- Concern over losing their readers' trust.
- Worry about disrupting the story flow.
- Fear of being too 'salesy.'

But here's the twist: this isn’t entirely true.

It’s a common misconception.

In reality, effective content marketing seamlessly integrates product mentions. It’s not a disruption; it's a value addition.

So...

1. Mention your product where it makes sense.
2. Show how it solves problems.
3. Be authentic, not pushy.

Remember, content marketing isn’t just about storytelling. It’s about strategically using stories to solve real problems – sometimes with your product.

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