Digitalbizguru

Digitalbizguru A digital marketing agency for businesses ready to step into the next level, we’re here for business

Think your copy is working?Let’s find out.Would you stop scrolling to read what you wrote?Would you actually enjoy readi...
29/05/2025

Think your copy is working?

Let’s find out.

Would you stop scrolling to read what you wrote?

Would you actually enjoy reading it or does it sound like you're forcing a sale?

Would you trust and buy from yourself based on that caption, email, or ad?

Because here’s the truth:

Effective copy isn't about “sounding nice” or being grammatically perfect.

It’s about making people feel seen, understood, and moved to take action.

Here’s what truly great copy does:

a. It speaks directly to your ideal audience.

Not just “everyone.” The dream client who needs what you offer and is ready to pay for it.

b. It highlights the benefits, not just the features.

Your product might be “handmade” or “affordable,” but what does that mean for your buyer? Does it save them time? Make them feel confident? Help them look like a boss?

c. It taps into emotion, not just logic.

People buy based on how something makes them feel, then justify it with logic later.

d. It ends with a clear CTA. A next step.

Don’t assume people know what to do. Tell them: “Click the link,” “Send a DM,” “Save this post.”

The best part?

Great copy doesn’t sound like it's trying to sell you something.

It should read like a conversation that connect, convinces and converts .

And if you’re ready to stop guessing and start writing copy that actually drives results, then it’s time to learn how to do it the right way.

Want to master the art of persuasive copy that sells without being pushy?

Join our copywriting coaching classes. We’ll break it down step by step. Drop a “READY” in the comments or DM us “COPY” to get started.

To all the amazing applicants for our internship program at DigitalBizGuru, this is your final call to check your email ...
28/05/2025

To all the amazing applicants for our internship program at DigitalBizGuru, this is your final call to check your email for the interview details! 

Don’t miss out on this golden opportunity to join a team that’s ready to help you grow and unleash your potential. We’re looking forward to seeing how you can shine in our program.

Remember, the clock’s ticking!  If you’ve applied, make sure to check your inbox (and spam folder just in case!). We can’t wait to connect with you soon.

Still yet to hear from us, please write us via [email protected]

See you in the interview!

Personally, I'm not the type of person who shows the vulnerability of owning a business. But I remember two years ago, I...
28/05/2025

Personally, I'm not the type of person who shows the vulnerability of owning a business. But I remember two years ago, I was writing the emails I wanted to send out and I decided to take a different approach.

I was at the point of making a critical decision and I decided to tell my readers about it and ask for their opinion. I sent the email and I got so many replies from that email.

At the end of the week, I checked my metrics, and my click-through rate had increased by almost 50%. That is when I realized that you don’t have to “have it all together” to be respected as a business owner.

In fact, being real is what builds real connections.
When you share the lows along with the highs, something powerful happens

📌You would be able to create an emotional connection with your audience. It will make them feel good to know that they can relate to what you are talking about.

📌Your brand will be seen as authentic. By showing the vulnerable side of your business, your brand seems more human.

📌It improves storytelling. There is no better story than one which is true and from the heart.

Talk about the risks you took, the failures you learned from, the moments you wanted to quit.

Vulnerability is not equal to weakness.It can be your superpower for building loyalty and trust.
So don’t hide the messy middle.
It might just be what inspires someone to keep going.

Is this something you'd be willing to try? Leave a comment below

To all the amazing applicants for our internship program at DigitalBizGuru, this is your final call to check your email ...
28/05/2025

To all the amazing applicants for our internship program at DigitalBizGuru, this is your final call to check your email for the interview details!

Don’t miss out on this golden opportunity to join a team that’s ready to help you grow and unleash your potential. We’re looking forward to seeing how you can shine in our program.

Remember, the clock’s ticking! If you’ve applied, make sure to check your inbox (and spam folder just in case!). We can’t wait to connect with you soon.

Still yet to hear from us, please write us via

[email protected]
See you in the interview!

The anticipation was intense! Hundreds of talented individuals applied for our 6-month internship program, and the wait ...
27/05/2025

The anticipation was intense! Hundreds of talented individuals applied for our 6-month internship program, and the wait is finally over. 

We've sent out interview invitations to those who took the first step towards transforming their careers. Now it's your turn to shine. 

Check your email, click the link, and get ready to take the next step towards becoming a digital rockstar with DigitalBizGuru!

Don’t forget to peek into your spam folder just in case,  for all the details about your interview. 

We can’t wait to chat with you and see how you can bring your skills to our growing team! 

If you didn't get any feedback form us, please write to us via

[email protected]

Let’s crack the code, shall we?The Instagram algorithm isn’t out to get you. It’s actually your biggest opportunity if y...
27/05/2025

Let’s crack the code, shall we?

The Instagram algorithm isn’t out to get you. It’s actually your biggest opportunity if you understand how to play the game.

Whether you’re in fashion, skincare, tech, coaching, or food, the secret to growth isn’t hidden, it’s right in front of you. Let’s break it down:

1. Hook Them Fast:
Think of how you scroll if a post doesn’t grab you in the first 3 seconds, you’re gone, right? That’s exactly how your audience behaves.

Your first line or first 3 seconds of video should make someone pause. Ask a question, drop a bold statement, or show something unexpected.

2. Consistency Over Perfection:
Stop waiting for the perfect lighting, perfect caption, or perfect timing. Just show up often.

The algorithm favors accounts that post regularly, not once in a while with “flawless” content. Think progress, not perfection.

3. Engage More Than You Post:
Here’s a little secret: the more you engage, the more Instagram shows your stuff. Reply to comments, respond to DMs, jump into conversations on other pages, act like a human, not a billboard.

4. Use Relevant Hashtags:
Trending hashtags are tempting, but relevance wins. Use hashtags your ideal audience is likely to search or follow. It’s not about reaching everyone, it’s about reaching the right people.

5. Focus on Saveable & Shareable Content:
Growth isn’t just about likes. If people are saving your tips or sharing your posts with a friend, Instagram sees that as high-value. Think tutorials, lists, checklists, relatable quotes, stuff people want to come back to or pass on.

At the end of the day, Instagram rewards value and connection.
If you focus on helping, inspiring, or educating your audience and you show up like someone they can actually talk to, you’ll be surprised how fast the algorithm starts working for you.

Want me to turn this into a carousel script or video caption breakdown?

The anticipation was intense! Hundreds of talented individuals applied for our 6-month internship program, and the wait ...
27/05/2025

The anticipation was intense! Hundreds of talented individuals applied for our 6-month internship program, and the wait is finally over.

We've sent out interview invitations to those who took the first step towards transforming their careers. Now it's your turn to shine.

Check your email, click the link, and get ready to take the next step towards becoming a digital rockstar with DigitalBizGuru!

Don’t forget to peek into your spam folder just in case, for all the details about your interview.

We can’t wait to chat with you and see how you can bring your skills to our growing team!
If you didn't get any feedback form us, please write to us via

[email protected]

Here’s a true story about the power of A/B testing.A jewelry brand in the US wanted to run a campaign with a new landing...
26/05/2025

Here’s a true story about the power of A/B testing.

A jewelry brand in the US wanted to run a campaign with a new landing page. The marketing team was excited. The landinh page looked great. It had sleek design, bold copy, curvy fonts.

But one smart team member said, “Let’s test it against the original page first. Let's see how our audiences responds.”

Guess what?

The new version underperformed by 35%.

That small test saved them millions in potential lost revenue.

Moral of the story?

Smart marketing decision isn't about trusting your gut but trusting the data.

A/B testing lets you make decisions based on results, not assumptions.

Even simple things like changing a button color or headline can impact your bottom line.

So before making a major shift… TEST IT.

Your bank account will thank you.

Here’s a true story about the power of A/B testing.A jewelry brand in the US wanted to run a campaign with a new landing...
26/05/2025

Here’s a true story about the power of A/B testing.

A jewelry brand in the US wanted to run a campaign with a new landing page. The marketing team was excited. The landinh page looked great. It had sleek design, bold copy, curvy fonts.

But one smart team member said, “Let’s test it against the original page first. Let's see how our audiences responds.”

Guess what?
The new version underperformed by 35%.
That small test saved them millions in potential lost revenue.

Moral of the story?
Smart marketing decision isn't about trusting your gut but trusting the data.
A/B testing lets you make decisions based on results, not assumptions.

Even simple things like changing a button color or headline can impact your bottom line.

So before making a major shift… TEST IT.

Your bank account will thank you.

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