12/09/2026
π SM Group Brings Home 15 Philippine Quill Awards!
The SM Group continues to raise the bar in strategic communication, earning 15 Philippine Quill Awards, including six Excellence Awards, for outstanding communication programs across the country.
Recognized by IABC Philippines from more than 800 entries, the winning campaigns showcased SMβs excellence in community engagement, customer service, financial education, investor relations, corporate social responsibility, and digital communication.
β¨ Award-Winning SM Entities:
πΉ SM Foundation β 4 Awards
Recognized for its Social Good community, CSR, and social media campaigns, plus a publication award.
πΉ BDO Unibank β 4 Awards
Honored with Excellence Awards for insurance marketing and audio/visual communications, alongside a social media award for BDO Remit.
πΉ SM Supermalls β 3 Awards
Recognized for community relations and CSR initiatives, including Active Hub, Mindanao, and International Coastal 2025.
πΉ China Banking Corporation β 2 Awards
Awarded for Focused on Value in investor relations and mobile app marketing.
πΉ SM Investments Corporation β 1 Award
Recognized for SM In Focus, its multi-platform digital channel sharing insights from across the SM Group.
πΉ Signature Series by SM Residences β 1 Award
Honored for outstanding brand communication centered on premium residential living.
π― 15 awards. 6 Excellence Awards. One powerful commitment to communication that creates impact.
Congratulations to the entire SM Group and its teams for turning meaningful stories, ideas, and initiatives into communication excellence. ππ
