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Serious Steals at the Primer End of Summer Sale Shake off the workday blues and head on to the ultimate end of summer sh...
28/05/2026

Serious Steals at the Primer End of Summer Sale

Shake off the workday blues and head on to the ultimate end of summer shopping spree in town. From May 29 to 31, 2026, the Activity Center of Ayala Mall Central Bloc is transforming into a retail paradise for the highly anticipated Primer End of Summer Sale.

Whether you’re planning a last-minute beach getaway, gearing up for a mountain hike, or just looking to upgrade your street-style game, this three-day weekend event has you covered with massive deals on world-class brands.

For the Beach & Surf Bums, you can ride the style wave with cool apparel and swimwear from Billabong, Quiksilver, and Roxy, and slip into the ultimate comfort with Reef footwear.

And if you’re seeking for adventure, gear up for the trails or the concrete jungle with rugged apparel from Columbia and FOX.

Delsey and Hedgren will be joining the great brand lineup to upgrade your luggage and travel gear with sleek and durable pieces.

And of course for the for the daily commuters and trendsetters, you can score the perfect everyday bags from Herschel and Hellolulu, and step out in ultra-comfy, eco-friendly kicks from Allbirds and Native.

Upgrading your wardrobe is the perfect excuse to hang out at Ayala Central Bloc during the Primer Summer Sale. Expect high energy, incredible discounts, and the chance to snag those premium items you’ve had on your wishlist all year longfor a fraction of the price.





LOOK: Cebu officially hosts a major maritime milestone as the Sugbo Maritima Expo & Blue Economy Infrastructure Conventi...
26/05/2026

LOOK: Cebu officially hosts a major maritime milestone as the Sugbo Maritima Expo & Blue Economy Infrastructure Convention opened on Tuesday, May 26, 2026, at the IEC Convention Center Cebu.

The three-day convention brings together key players from the maritime, tourism, infrastructure, logistics, and innovation industries, highlighting Cebu’s strengthening role as a blue economy hub in the Visayas.

The opening day drew delegates, exhibitors, LGUs, industry partners, and visitors who experienced a full lineup of exhibits, tourism showcases, networking sessions, and collaborative discussions focused on advancing the region’s maritime future.

According to event organizer Frances Gatungay of Full-Force MarketStrat Gateway, the convention is designed to promote sustainable coastal and marine industries while fostering investments, innovation, and partnerships that drive economic growth and environmental responsibility.

“The goal is to connect leaders and innovators in building sustainable opportunities for the maritime and blue economy sector,” Gatungay said.

The event, co-organized by the European Chamber of Commerce (ECC), also highlights new technologies, infrastructure developments, and tourism opportunities aimed at boosting Cebu’s maritime competitiveness.

Running until May 28, the convention continues to gather stakeholders committed to shaping a more resilient and sustainable future for the country’s blue economy.

𝐁𝐈𝐑 𝐒𝐮𝐫𝐩𝐚𝐬𝐬𝐞𝐬 𝐀𝐩𝐫𝐢𝐥 𝟐𝟎𝟐𝟔 𝐂𝐨𝐥𝐥𝐞𝐜𝐭𝐢𝐨𝐧 𝐓𝐚𝐫𝐠𝐞𝐭, 𝐇𝐢𝐭𝐬 ₱𝟒𝟐𝟐.𝟑 𝐁𝐢𝐥𝐥𝐢𝐨𝐧 𝐃𝐞𝐬𝐩𝐢𝐭𝐞 𝐄𝐱𝐭𝐞𝐧𝐝𝐞𝐝 𝐓𝐚𝐱 𝐅𝐢𝐥𝐢𝐧𝐠 𝐃𝐞𝐚𝐝𝐥𝐢𝐧𝐞The Bureau of Intern...
17/05/2026

𝐁𝐈𝐑 𝐒𝐮𝐫𝐩𝐚𝐬𝐬𝐞𝐬 𝐀𝐩𝐫𝐢𝐥 𝟐𝟎𝟐𝟔 𝐂𝐨𝐥𝐥𝐞𝐜𝐭𝐢𝐨𝐧 𝐓𝐚𝐫𝐠𝐞𝐭, 𝐇𝐢𝐭𝐬 ₱𝟒𝟐𝟐.𝟑 𝐁𝐢𝐥𝐥𝐢𝐨𝐧 𝐃𝐞𝐬𝐩𝐢𝐭𝐞 𝐄𝐱𝐭𝐞𝐧𝐝𝐞𝐝 𝐓𝐚𝐱 𝐅𝐢𝐥𝐢𝐧𝐠 𝐃𝐞𝐚𝐝𝐥𝐢𝐧𝐞

The Bureau of Internal Revenue (BIR) posted a gross collection of P422.378 billion in April 2026, exceeding the month’s goal by P12.776 billion or 3.12%. Based on preliminary data as of May 13, 2026, last month’s gross revenues likewise grew by P551.11 million or 0.13% compared to the same month last year.

This strong April performance came even with the moved deadline for filing the 2025 Annual Income Tax Returns (AITR), which President Ferdinand R. Marcos, Jr. ordered to give taxpayers more time to file properly and submit the required documents without penalties.

BIR Commissioner Charlito Martin R. Mendoza attributes the strong collection performance to the intensified tax campaign efforts of the National Office, Revenue Regions, Revenue District Offices, and the Large Taxpayer Service in the past months, which helped encourage early and voluntary compliance.

“Even with the extension of the Annual Income Tax Return filing deadline, the BIR sustained solid collection performance in April, reflecting the impact of higher taxpayer confidence, better digital services, and continuing reforms under the BIR DARES reform agenda,” he said.

For the period January to April 2026, the BIR recorded total gross collections of P1.155 trillion, higher by P9.631 billion, or 0.84%, than the goal for the first four months of the year. Compared to the same period in 2025, total gross collections from January to April 2026 increased by P39.972 billion, posting a 3.58% year-on-year growth.

Commissioner Mendoza said the Bureau’s collection performance for the first four months shows that it remains on track to meet this year’s revenue goal while continuing to improve taxpayer service, and that the Bureau is optimistic for May collections to be positive as well, with the remaining 2025 annual income tax payments due mid-month.

“We remind taxpayers who availed of the extension to file their Annual Income Tax Returns and pay the corresponding taxes due by May 15, 2026. They should use the remaining time to complete their requirements properly and avoid the rush on the last day,” he said.

Boat Operator Raises Allegations Against Cordova Port Officials, Calls for Immediate ActionA boat operator in Mactan Isl...
17/05/2026

Boat Operator Raises Allegations Against Cordova Port Officials, Calls for Immediate Action

A boat operator in Mactan Island has publicly raised concerns regarding alleged misconduct involving personnel at the Cordova Port, calling on local authorities to immediately address the issue.

According to allegations posted by boat operator Mark Ramas Ramirez, tensions reportedly escalated after a dispute allegedly involving Port Administrator Alan Tiro and members of the port staff. Ramirez claimed that the situation created fear and concern among workers and individuals present at the area.

Ramirez, who identified himself as a local boat operator serving passengers and transport activities in the municipality, appealed to the local government for swift intervention and proper investigation into the matter.

He specifically urged the office of Cordova Mayor Cesar Suan and the Municipality of Cordova to take immediate action to ensure order, safety, and professionalism within the port premises.

As of writing, the Cordova local government and the individuals mentioned in the allegation have yet to issue an official statement regarding the claims circulating online.

LOOK:Malacañang has declared May 6 to 8, 2026, as special non-working days in the Lapu-Lapu City and the Municipality of...
05/05/2026

LOOK:Malacañang has declared May 6 to 8, 2026, as special non-working days in the Lapu-Lapu City and the Municipality of Cordova under Proclamation No. 1238.

The proclamation, issued by Acting Executive Secretary Ralph G. Recto by authority of President Ferdinand R. Marcos Jr., is in preparation for the highly anticipated 48th ASEAN Summit and related meetings set to take place in Cebu.

Mactan Island—home to Lapu-Lapu City and Cordova—will host delegates from across Southeast Asia. The temporary suspension of work aims to decongest traffic and tighten security measures, ensuring the safe and seamless staging of the summit.

Authorities expect the move to facilitate smooth logistics and safeguard visiting leaders and participants during the high-level regional gathering.

BIR SECURES 19 VEHICLES LINKED TO DISCAYA TAX CASESThe Bureau of Internal Revenue (BIR), in coordination with the Bureau...
29/04/2026

BIR SECURES 19 VEHICLES LINKED TO DISCAYA TAX CASES

The Bureau of Internal Revenue (BIR), in coordination with the Bureau of Customs (BOC), on Wednesday, April 29, 2026, secured nineteen (19) motor vehicles after their release from BOC custody, in connection with the Discaya-related tax investigation and collection proceedings.

Fifteen (15) vehicles registered in the names of the spouses, Pacifico F. Discaya II and Cezarah Rowena Discaya, were placed under constructive distraint. Constructive distraint is a lawful administrative remedy that allows the BIR to secure and preserve assets while tax-related matters remain under investigation. Four (4) other vehicles were subjected to constructive seizure in connection with the existing tax assessment involving St. Gerrard Construction General Contractor & Development Corporation, which is currently under collection proceedings.

“We are here to preserve assets and protect the government’s ability to collect taxes, while fully observing due process. Upon release of the vehicles, the BIR immediately implemented appropriate remedies under the National Internal Revenue Code (NIRC), in accordance with existing laws and regulations. These are administrative in nature and form part of ongoing tax investigation and collection proceedings,” explained BIR Commissioner Charlito Martin R. Mendoza.

“The BIR thanks the BOC, under the leadership of Commissioner Ariel Nepomuceno, for proper inter-agency coordination, ensuring that today’s activity was conducted in coordination with the concerned offices and in the presence of authorized representatives, and that proper documentation, inventory, and acknowledgment procedures were observed throughout the process,” said Commissioner Mendoza.

In 2025, the BIR filed criminal tax cases with the Department of Justice against the Discayas for over P7.18 billion in tax liabilities, and demanded payment from St. Gerrard Construction General Contractor & Development Corporation for a final deficiency tax liability of over P998 million.

The BIR said this enforcement action forms part of Revenue Collection and Base Protection under BIR DARES, the Bureau’s reform agenda. Under this pillar, the BIR continues to promote voluntary compliance while enforcing lawful remedies against tax evasion, non-payment, and other acts that put government revenues at risk.

Gov. Pam  Baricuatro Pushes Climate-Smart, Flood-Resilient CebuCebu Governor Pam Baricuatro on April 22 led the opening ...
22/04/2026

Gov. Pam Baricuatro Pushes Climate-Smart, Flood-Resilient Cebu

Cebu Governor Pam Baricuatro on April 22 led the opening of the Cebu Climate Action Summit (CCAS) 2026, bringing together multi-sectoral leaders, experts, and stakeholders to address flooding and climate risks confronting the province.

The two-day summit, part of the Understanding Choices Series organized by the Cebu Provincial Government, carries the theme “Rethinking Growth: Climate-Smart Governance for a Flood-Resilient Cebu.” It aims to develop a science-based Flood Resilience Roadmap to guide long-term strategies.

In her keynote message, Baricuatro emphasized the urgency of climate action, citing recent disasters as a reminder of Cebu’s vulnerability.

“Cebu is strong—but it is not untouchable. We have no excuse not to prepare. If we continue to delay and treat this as someone else’s responsibility, then we are choosing to be unprepared—and that is something we cannot afford,” she said.

The governor outlined the province’s development framework anchored on her “Ato ang Sugbo” vision, supported by the 4H and 2Ps Strategy covering Housekeeping, Healthcare, Hunger, Happiness, Partnerships and Linkages, and Predicting Future Development.

Among the key priorities identified were the conduct of Cebu’s first island-wide Climate Disaster Risk Assessment, the construction of resilient infrastructure and smart classrooms, stricter enforcement of environmental laws, and the continued implementation of the Clean Cebu Campaign.

Baricuatro also highlighted improvements in the health sector, including expanded 24/7 laboratory services in provincial hospitals, increased deployment of doctors, and scholarship programs in partnership with the Commission on Higher Education, Cebu Normal University, and Vicente Sotto Memorial Medical Center.

The CCAS 2026 will run until April 23, gathering stakeholders from government, academe, private sector, and civil society to advance climate-smart governance and build a flood-resilient Cebu. | via Cebu Province

Second Batch of Cordovanhon Workers Return to South Korea as Seasonal TraineesA second batch of workers from Cordova has...
22/04/2026

Second Batch of Cordovanhon Workers Return to South Korea as Seasonal Trainees

A second batch of workers from Cordova has successfully returned to South Korea under the Korea Seasonal Trainees (KST) program, overcoming uncertainties caused by recent political transitions that had initially raised concerns about the program’s continuity.

Arnel Estillore, Carlo Anton Dano Jr., Garry Creer, and Larry Pacaldo departed on April 15, 2026, to resume work with their previous employers in Haenam County. Their deployment follows the first batch sent last year, who were assigned to Sokcho.

The returning workers are part of more than 1,000 participants in the Cordova–Korea Agricultural and Fishery Exchange and Cooperation Agreement, a program launched in 2018 to strengthen international cooperation and enhance agricultural and fishery competitiveness.

The initiative has enabled Cordovanhon workers to train and work in several Korean localities, including Pyeongchang, Buyeo, Jeongseon, Hoengseong County, and Yeongwol County.

The program was spearheaded by former Cordova mayor Teche Sitoy Cho, with support from Charlie Cho, chairman of the Cebu Korean Association (CKA) and president of the Philippine Seasonal Workers for South Korea.

It was designed to provide local workers with skills training, exposure to modern farming and fishery practices, and employment opportunities abroad.

The initiative temporarily halted in 2022 following political changes in Cordova. After the 2025 elections, concerns resurfaced regarding its continuation. Despite this, the second batch was able to return through direct requests from their Korean employers, with assistance from the Municipality of Tudela Mayor Jojo Solante and endorsement from the CKA.

Solante’s local government unit has also established partnerships with Korean counties such as Haenam and Sokcho thru the assistance of CKA.

Their redeployment underscores the sustained labor exchange ties between Cebu and South Korean localities, particularly in the agricultural and fishery sectors.

“We are happy that we were able to return here in South Korea and work again,” said Creer. “We are thankful to Sir Charlie Cho, former Mayor Teche Sitoy Cho, and Mayor Solante for giving us the opportunity to come back.”

The Cordova–Korea Seasonal Trainees program began in February 2018 through agreements with Wonju and Hoengseong County, focusing on farm skills training and addressing labor shortages. It expanded in March 2018 with a partnership with Sokcho for fishery and agricultural exchange, followed by another agreement with Jangsu County in 2019.

Since its inception, the program has enabled thousands of Cordovanhons—including fishermen and barangay officials—to gain hands-on experience in South Korea’s advanced agricultural and fishing industries while earning income to support their families.

In an earlier statement, Sitoy Cho reaffirmed her commitment to sustaining the initiative, emphasizing continued support for training and employment opportunities for Cordovanhons in South Korea beyond her term in office.

The successful redeployment of the second batch highlights both the resilience of the workers and the strength of international partnerships, demonstrating that opportunities for global employment and skills development can endure beyond political transitions.


Cebu Lighthouse Opens April 19 🌊✨Be among the first to explore Cebu’s newest attraction!🔹 April 18 – Exclusive Preview🔹 ...
17/04/2026

Cebu Lighthouse Opens April 19 🌊✨

Be among the first to explore Cebu’s newest attraction!

🔹 April 18 – Exclusive Preview
🔹 April 19 – Public Opening
🔹 ₱150 Entrance Fee

Experience immersive storytelling, stunning visuals, and a fresh new landmark in Cebu City.

First come, first served!

Cebu Ramps Up Multi-Sector Preparations for ASEAN SummitCEBU CITY — Multi-sector preparations for the 48th ASEAN Summit ...
16/04/2026

Cebu Ramps Up Multi-Sector Preparations for ASEAN Summit

CEBU CITY — Multi-sector preparations for the 48th ASEAN Summit are in full swing as the ASEAN Summit–Cebu Organizing Committee (COC) and National Organizing Committee (NOC) held a Strategic Coordination Meeting on April 16, 2026, at the NUSTAR Hotel.

Chaired by Governor Pam Baricuatro, the meeting gathered stakeholders to ensure alignment across all operational fronts.

Key discussions covered infrastructure completion, security enforcement, emergency response readiness, medical support systems, tourism and hospitality services, and media coordination.

Organizers highlighted that efficient collaboration is crucial to delivering a secure, organized, and globally competitive summit.

The summit will host leaders from the Association of Southeast Asian Nations, reinforcing Cebu’s position as a key player in regional diplomacy. | via PIA 7

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