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Step Into Comfort: Aetrex Powers Every Uphill Stride at Cebu’s 1st International Half MarathonAs runners prepare for the...
12/07/2025

Step Into Comfort: Aetrex Powers Every Uphill Stride at Cebu’s 1st International Half Marathon

As runners prepare for the exhilarating uphill challenge of the Run to Tops: Cebu’s 1st International Half Marathon, there’s one name leading the way in comfort and performance: Aetrex – the Official Foot Wellness Partner of this landmark event.

The much-anticipated race, set to take place on Sunday, July 13, will send participants climbing from Geonzon Street in Cebu IT Park to the iconic mountaintop finish at TOPS in Busay. With its demanding elevation and scenic route, the race is expected to attract both seasoned runners and passionate beginners from around the world.

And when it comes to tackling hills with confidence, Aetrex is the best step forward.

Run to Tops: Event Details & Schedule
The Run to Tops is Cebu’s first-ever international half-marathon, offering multiple race categories to suit different running levels:

🏁 Distances:

21KM Half Marathon

16KM Challenge Run

10KM Fun Run, divided into 4 waves

🕐 Gunstart Times:

21KM – 1:00 AM

16KM – 2:00 AM

10KM – 4 waves:
• Wave 1 – 2:30 AM
• Wave 2 – 2:35 AM
• Wave 3 – 2:40 AM
• Wave 4 – 2:45 AM

With its early gunstart and uphill route, this event pushes every runner's endurance—making proper footwear and foot support more essential than ever.

More Than Just Shoes – It’s Smart Footwear for Runners
Aetrex isn’t just a shoe brand—it’s a foot wellness experience. Known globally for its advanced orthotic support, pressure mapping technology, and 3D foot scanning systems, Aetrex helps runners unlock peak performance with footwear that’s scientifically engineered for comfort, alignment, and injury prevention.

“Running uphill is no easy feat. It tests your strength, stamina, and—most importantly—your foundation: your feet,” shared a representative from Aetrex Philippines. “Our partnership with Run to Tops is about showing athletes that with the right support, even the toughest climbs become more achievable.”

Aetrex at Ayala Center Cebu: Exclusive Perks for Runners
To give every participant a personalized head start, Aetrex invites runners to visit its store at Ayala Center Cebu, Level 1, where they can try the Albert Foot Scanner—a revolutionary tool that analyzes foot pressure and arch type for a tailor-fit footwear recommendation.

🎁 Special Offer for Race Participants:
Just show your race registration and get ₱500 OFF on any Aetrex orthotics—an ideal companion for both training and race day.

Why Aetrex is the Best Deal for Uphill Runners
Scientifically-backed orthotic support for enhanced endurance

Lightweight cushioning ideal for long-distance and incline running

Custom-fit comfort through in-store 3D foot scanning technology

Stylish, breathable designs made for movement and recovery

Whether you’re racing to beat your personal record or simply taking in the view, Aetrex ensures every step feels better, even when the road gets steeper.

Race Overview:
📍 Run To Tops: Cebu International Half Marathon
📅 Date: Sunday, July 13, 2025
🚩 Starting Line: Geonzon St., Cebu IT Park
🏁 Finish Line: TOPS, Busay, Cebu City

With its thrilling elevation, unforgettable scenery, and world-class organization, Run to Tops is more than a race—it’s a celebration of Cebu’s spirit and strength. And with Aetrex on your side, you can run smarter, safer, and stronger—uphill and beyond.

Mayor Archival Open to Adopting Korean Seasonal Trainee and Cultural Exchange ProgramCebu City may soon take a major ste...
09/07/2025

Mayor Archival Open to Adopting Korean Seasonal Trainee and Cultural Exchange Program

Cebu City may soon take a major step toward global collaboration as Mayor Nestor Archival expressed strong interest in adopting the Korean Seasonal Trainees (KST) Program and forging cultural exchange ties with local governments in South Korea.

The discussion was initiated during a courtesy visit on Tuesday, July 8, by former Cordova Mayor Teche Sitoy Cho and her husband, Charlie Cho, chairman of the Cebu Korean Association.

The KST Program, originally implemented in the Municipality of Cordova under Sitoy Cho’s leadership from 2018 to 2022, significantly transformed the lives of nearly a thousand Cordovanhons. Through LGU-to-LGU agreements, residents were deployed as seasonal workers in various counties across South Korea — including Jeongseon, Wonju, Sokcho, Yeongwol, Hoengseong, Haenam, Buyeo, Anseong, Jangsu, Hamyang, Sangju, Gwangju, and Pyeongchang.

“This program not only provided much-needed livelihood to our constituents but also opened their eyes to the wider world, giving them dignity, skills, and international exposure,” Sitoy Cho shared during the meeting.

Recognizing the impact of the initiative, the former mayor proposed the program's expansion to Cebu City and presented the idea of drafting a Memorandum of Understanding (MOU) to formalize cultural and educational exchange partnerships with Korean cities.

Mayor Archival welcomed the proposal, stating, “Cebu City is always open to building bridges — not just for economic progress, but for cultural enrichment and mutual learning. We are excited about the possibilities this collaboration could bring to our people.”

If pursued, the MOU would serve as a platform for deeper intercity cooperation between Cebu and South Korea, focusing on labor exchange, cultural understanding, education, and tourism development.

“This is more than just a program — it’s a movement toward international solidarity and people-to-people diplomacy,” Sitoy Cho added.

Both parties expressed optimism about future collaboration, signaling the start of what could be a meaningful and strategic international partnership for Cebu City.

Photos courtesy of: Cebu City Public Information Office

KST Program Coordinator Under Fire Over Alleged Bribery in Cordova DeploymentJesse Tigtig, widely known as "Klang-Klang,...
06/07/2025

KST Program Coordinator Under Fire Over Alleged Bribery in Cordova Deployment

Jesse Tigtig, widely known as "Klang-Klang," a member of former Mayor Teche Sitoy-Cho's KAYAB group and the current coordinator of the Korean Seasonal Trainee (KST) program, is facing controversy following a viral social media post accusing him of accepting bribes in exchange for prioritizing applicants in the program’s deployment.

The KST program, initiated under Sitoy-Cho’s administration, has enabled nearly a thousand Cordovanhons to work in South Korea from 2018 to 2022 through a fisheries and agricultural exchange agreement. The initiative significantly improved the livelihoods of many Cordova residents.

The accusations surfaced from an anonymous post, claiming that Tigtig accepted monetary compensation in return for favoring certain individuals seeking to be part of the new batch bound for South Korea.

“I urge the person hiding behind the dummy account to face me and talk to me directly regarding this accusation,” Tigtig said in a public statement, expressing his intention to clear his name from the bribery allegations.

He pointed out that the issue dates back to 2019 and questioned the timing of its resurgence, just as the first batch of new trainees is about to be deployed.

A current KST applicant, who requested anonymity, believes the controversy may have been reignited by frustrations over the limited number of Cordovanhons included in the upcoming deployment after the program’s hiatus in 2022.

“If only former Mayor Sitoy-Cho had won the midterm elections, this wouldn’t be a problem. More Cordovanhons would’ve been given the opportunity to work in Korea,” the applicant remarked.

Tigtig, on the other hand, clarified that the recruitment process is entirely free of charge, emphasizing that no reservations or monetary payments are required to secure a slot.|

Cordova former Mayor Teche Sitoy Cho Officially Endorses Sara Phils Inc. as Kayab Party’s Affiliate Group in Support of ...
05/07/2025

Cordova former Mayor Teche Sitoy Cho Officially Endorses Sara Phils Inc. as Kayab Party’s Affiliate Group in Support of VP Sara Duterte

In a show of unified support for Vice President Sara Duterte, Cordova former Mayor Teche Sitoy Cho has officially endorsed Sara Phils Inc. as the legitimate organization that all members of her Kayab political party will be joining.

The announcement was made during the Orientation of Sara Phils Inc. held recently in Cordova, which gathered both new and current members of the group. The event marked a significant political alignment in the municipality, strengthening grassroots support for the Vice President’s vision and leadership.

Sara Phils Inc. in Cordova is chaired by Royen Menguito, who also serves as the overall municipal chairman of the organization. Currently, the group boasts an estimated membership of nearly 10,000 individuals across Cordova’s 13 barangays, making it one of the largest organized support bases for VP Duterte in the province.

Former Mayor Sitoy-Cho emphasized the importance of unified action, particularly through organized and community-based efforts like Sara Phils Inc., to support the Vice President’s advocacies and programs in both local and national contexts.

The orientation served as a platform to consolidate membership, align goals, and outline future activities that will further strengthen the presence and influence of Sara Phils Inc. in Cordova and beyond.

Don’t Miss The Metro Midyear Madness Sale: Score Big Savings on Must-Have Items Like This Metro Ware 5-Piece Cookware Se...
05/07/2025

Don’t Miss The Metro Midyear Madness Sale: Score Big Savings on Must-Have Items Like This Metro Ware 5-Piece Cookware Set!

Half the year’s gone — and so are half the prices!

Get ready for The Metro’s Midyear Madness Sale happening from July 18 to 20 at all Metro Department Stores, Supermarkets, and online at www.shopmetro.ph! It’s one of their biggest blowouts of the season, with discounts of up to 50% off on a wide selection of items across all categories.

💥 Hot Pick Alert: Metro Ware 5-Piece Stainless Steel Cookware Set

Check this out — the Metro Ware 5-piece cookware set is a kitchen must-have! Made from high-quality stainless steel, it’s incredibly durable, stylish, and functional — perfect for everyday cooking or your next home makeover. And yes, this fantastic set is included in the Midyear Madness lineup!

🛍️ Here’s What You Can Expect:

🏬 At the Department Store:
MRC (Metro Rewards Club) Members get even more reasons to celebrate!

Extra 10% OFF on top of sale items (some exclusions apply):
July 18 & 19 (Friday & Saturday): From store opening until 2:00 PM
July 20 (Sunday): From 5:00 PM to store closing

🛒 At the Supermarket:
Free gifts with purchase for MRC members
Exciting bundle deals, limited-time offers, and even more savings on your grocery favorites

🎁 Sneak Peek Surprise Just for You!
To give you a taste of what’s in store, we’ve curated a special sneak peek package filled with some of the hottest items from the department store — including the cookware set you’ve got your eye on!

💡 Shop Smart. Save Big.
Whether you’re shopping in-store or online, is your chance to celebrate the middle of the year with smart finds and big savings.

🗓️ Mark your calendar:
July 18 to 20 only — three days to save, stock up, and shop to your heart’s content.

Don’t miss it!

Shop in style. Save like crazy. Only at The Metro.

Solar-Powered Water System Turned Over to Brgy. Bangbang, CordovaA milestone in sustainable development was celebrated i...
25/06/2025

Solar-Powered Water System Turned Over to Brgy. Bangbang, Cordova

A milestone in sustainable development was celebrated in Brgy. Bangbang, Cordova as a ₱10-million solar-powered water system was officially turned over to the community.

The project, spearheaded by Cebu 6th District Representative Daphne Lagon, is a result of a collaborative effort between her office, local barangay officials, community stakeholders, and the generosity of private donors.

“This solar-powered water system is more than just a utility—it is a symbol of hope, sustainability, and people-centered governance,” said Rep. Lagon during the ceremony.

Designed to deliver clean and reliable water to residents, the system not only addresses a vital need but also represents the district’s growing focus on renewable energy and inclusive progress.

Key figures behind the project’s success were Brgy. Captain Annabelle Jumao-as and the Bangbang Barangay Council, who provided strong leadership throughout the implementation. Special recognition was also given to Mrs. Virginia Jumao-as, who donated the land where the facility now stands.

With this project, Brgy. Bangbang steps into a future powered by sustainability and strengthened by unity. It sets the tone for more people-first initiatives in the years to come—embodying the spirit of “Serbisyong Lagon, Aksyon Dayon.” |

LIVERUN 2025 Set for September 28 at Mandani BayCebu running enthusiasts are invited to lace up for a cause at LIVERUN 2...
24/06/2025

LIVERUN 2025 Set for September 28 at Mandani Bay

Cebu running enthusiasts are invited to lace up for a cause at LIVERUN 2025, happening on September 28, 2025, at Mandani Bay, Mandaue City.

Organized by B-Aware in collaboration with Coco Running, this year’s edition of LIVERUN continues its mission to raise awareness about liver health through an active and family-friendly event. Participants can expect an energizing run along the scenic Mandani Bay route, promoting not only fitness but also advocacy for liver disease prevention and wellness.

Interested runners can register online through the official link:
🔗 https://cocorunning.myruntime.com/register/LIVERUN-2025

The event is open to runners of all ages and fitness levels, with categories tailored for beginners and seasoned athletes alike. Proceeds from the run are expected to support advocacy campaigns and health programs related to liver disease. |

CCLEX Announces Adjusted Toll Rates, Phased Implementation Begins July 1The Local Toll Regulatory Council (LTRC) has app...
24/06/2025

CCLEX Announces Adjusted Toll Rates, Phased Implementation Begins July 1

The Local Toll Regulatory Council (LTRC) has approved new toll rates for the Cebu-Cordova Link Expressway (CCLEX), an 8.9-kilometer expressway connecting Cebu City and Cordova. The updated rates will be implemented in phases, with a provisional discounted rate taking effect on July 1, 2025.

The adjustment is part of a biennial toll rate schedule provided for in the Concession Agreement signed by the Cebu City Government, Municipality of Cordova, and the Cebu Cordova Link Expressway Corporation (CCLEC). This agreement allows for staggered toll increases to help offset the rising operational and construction costs.

According to CCLEC, the toll adjustments aim to help recover additional expenses incurred during the Covid-19 pandemic and Typhoon Odette, which significantly impacted the project timeline and budget.

Approved Toll Rates by LTRC:

₱68 – Class 1M vehicles (motorcycles with 110cc to 399cc engine displacement)

₱107 – Class 1 vehicles (motorcycles 400cc and up; cars, jeeps, pick-ups, small vans under 7 feet)

₱214 – Class 2 vehicles (light trucks, buses, high-roof vans over 7 feet)

₱321 – Class 3 vehicles (rigid trucks with 3+ axles, trailers over 7 feet)
Provisional Discounted Rates (Effective July 1, 2025):

₱65 – Class 1M

₱100 – Class 1

₱200 – Class 2

₱300 – Class 3

The LTRC was established by ordinances from the local governments of Cebu City and the Municipality of Cordova to regulate and set toll rates for the CCLEX.

Since opening in April 2022, CCLEX has significantly reduced travel time between Cebu City and Mactan Island, cutting average commute times by 20 to 75 percent. A study by the Center for Social Research and Education of the University of San Carlos noted that prior to CCLEX, travel from Cebu City to Cordova or Lapu-Lapu City could take 82 to 85 minutes.

The expressway has not only improved mobility but has also enhanced the accessibility and attractiveness of land in Cordova, turning it into a strategic site for investment and economic growth. Additionally, CCLEX has played a key role in the post-pandemic recovery of tourism and commerce in Cebu.

Looking ahead, CCLEC is investing in expansion projects that will connect CCLEX to downtown Cebu City and the Mactan Cebu International Airport, further improving mobility for the region’s road users. | via CCLEX

For full details, visit: https://cclex.com.ph/cclex-adjusted-toll-rates/

COMELEC Reschedules Voter Registration for Barangay and SK Elections The Commission on Elections (COMELEC) has officiall...
21/06/2025

COMELEC Reschedules Voter Registration for Barangay and SK Elections

The Commission on Elections (COMELEC) has officially announced a major adjustment to the schedule of voter registration for the upcoming Barangay and Sangguniang Kabataan Elections (BSKE) in 2025.

Originally slated from July 1 to 11, 2025, the voter registration period has been rescheduled to begin in the last week of October 2025 and will run until July 2026.

The extension is expected to give more eligible voters, especially the youth sector, ample time to register and participate in the democratic process. COMELEC advises the public to monitor its official social media pages and website for detailed guidelines and updates regarding the registration process.

The BSKE plays a critical role in grassroots governance, with youth and barangay leaders serving as frontliners in local communities.

For more information and announcements, follow the official COMELEC pages on Facebook, X (formerly Twitter), and Instagram.

CBM 2025 to Host Technology and Innovation Forum at Marco Polo Plaza Cebu As part of its commitment to fostering entrepr...
19/06/2025

CBM 2025 to Host Technology and Innovation Forum at Marco Polo Plaza Cebu

As part of its commitment to fostering entrepreneurship and advancing digital transformation, Cebu Business Month 2025 (CBM 2025) will feature the Technology and Innovation Forum on Friday, June 20, 2025, from 8:00 AM to 5:00 PM at Marco Polo Plaza Cebu.

Anchored on the theme “Padayon Cebu”, CBM 2025 continues to position itself as a vital platform that promotes innovation, builds strategic networks, and drives sustainable growth in Cebu’s evolving economic landscape.

The Technology and Innovation Forum aims to be a catalyst for change by bringing together a diverse mix of industry experts, technology leaders, innovators, and enablers. The day-long event will focus on exploring emerging technologies, developing impactful solutions, and addressing real-world challenges through collaborative problem-solving.

Through this initiative, CBM 2025 hopes to ignite new conversations, inspire forward-thinking strategies, and create opportunities that will equip Cebuano businesses with the tools needed to thrive in an increasingly digital world.

The forum is expected to attract participants from various sectors including startups, SMEs, academic institutions, and government agencies—all united by a common goal: to shape a future-ready Cebu through technology and innovation. |

Piñol Backs Cebu Agri Uplift with Sitoy-Cho, Korean Group’s SupportFormer Agriculture Secretary Emmanuel "Manny" Piñol i...
18/06/2025

Piñol Backs Cebu Agri Uplift with Sitoy-Cho, Korean Group’s Support

Former Agriculture Secretary Emmanuel "Manny" Piñol is lending his expertise to a new initiative aimed at boosting Cebu’s agricultural sector ,with the goal of achieving province-wide food security and ensuring food availability at the community level. He is teaming up with former Cordova Mayor Mary Therese “Teche” Sitoy-Cho and Cebu Korean Association Chairman Charlie Cho to bring this vision to life.

Piñol recently met with Governor-elect Pamela “Pam” Baricuatro to present a roadmap for revitalizing agriculture in the province. His proposal received a warm welcome—not only from the governor-elect—but also from Sitoy-Cho and her husband, who pledged their full support to the initiative.

The collaboration will integrate foreign investment opportunities from South Korea and expand the Korea Seasonal Trainees (KST) program, which was launched during Sitoy-Cho’s tenure as mayor of Cordova from 2018 to 2022. The program has since deployed nearly 1,000 Cordovanhons to Korea, where they gained valuable agricultural and fishery-related work experience.

“This is an opportunity to extend the impact of the program beyond Cordova,” said Sitoy-Cho. “With Secretary Piñol on board, we can help provide both training and livelihood for farmers and fisherfolk across Cebu.”

The KST program, conducted in partnership with the Cebu Korean Association, is seen as a proven model for sustainable skills development and overseas employment. Successful trainees return with new techniques and knowledge that can be applied locally—an approach aligned with Piñol’s vision of modernizing rural livelihoods.

Despite not returning to office in the recent elections, Sitoy-Cho and Charlie Cho have remained active in promoting the program and are already working on a new batch of KST deployments set to take off before the end of 2025.

Meanwhile, Governor-elect Baricuatro expressed strong interest in adopting the Korea-Cordova Agricultural Fishery Program under her administration’s broader livelihood strategy.

“This kind of collaboration is what we need. It brings in technical know-how, opens global opportunities, and uplifts local communities,” Baricuatro said. “It fits right into our goal of a more food-secure and empowered Cebu.”

As Cebu prepares for a new chapter in rural development, this partnership among veteran public servants, international allies, and the private sector is poised to become a model for agricultural innovation in the region. |

Modern PUVs Now Serving SM Seaside–Cordova Route via CCLEXThe  Modern public utility vehicles (PUVs) are now traversing ...
12/06/2025

Modern PUVs Now Serving SM Seaside–Cordova Route via CCLEX

The Modern public utility vehicles (PUVs) are now traversing the Cebu-Cordova Link Expressway (CCLEX), making travel between SM Seaside City Cebu and Cordova more convenient and accessible.

Operated by the Lapu-Lapu City Transport Cooperative (LACTODCO), the modern jeepneys officially ply the SM Seaside–Cordova route, providing a more efficient and comfortable transportation option for the commuting public.

Passengers can board and alight at the following designated terminals:

SM Seaside Terminal (located at the Seaside Tower Garden)

Hamugaway Terminal ( across Cordova Grand mall) in Barangay Bangbang , Cordova

Purok 5 Star Terminal in Barangay Babag, Lapu-Lapu City

Here are the operating hours for each terminal:

Cordova Terminal: 6:30 AM – 7:00 PM

SM Seaside Terminal: Follows mall hours, 10:00 AM – 9:00 PM

Lapu-Lapu Terminal: 5:30 AM – 7:00 PM

The initiative offers a smoother and more scenic ride across CCLEX while supporting the modernization of public transportation in Metro Cebu.

For updates and announcements, commuters are encouraged to follow the official Cebu-Cordova Link Expressway page. | via

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