13/07/2026
Most small business owners lose leads not because they're bad at sales, but because follow-up happens too slowly, or not at all.
So I built a working example of what fixing that actually looks like.
Here's the system:
→ A HubSpot CRM pipeline with 6 stages, each weighted by close probability, so revenue forecasting isn't a guess
→ An automated welcome sequence that triggers the moment a lead comes in — no manual follow-up, no leads going cold overnight
→ A Make.com + Google Sheets automation layer that handles multi-day email sequencing, because sometimes the right tool for the job isn't the obvious one
This isn't a course project. It's a live system I built end-to-end — pipeline design, lifecycle stages, automation logic, and the workaround engineering that comes with working inside real tool constraints.
If your business is losing leads to slow follow-up, or your "CRM" is actually just a spreadsheet and good intentions, this is the kind of system I build.