18/07/2025
Pak Suzuki has raised a red flag over proposed tariff reforms and relaxed rules on used car imports, calling the policy “unsustainable” and “potentially catastrophic” for Pakistan’s local auto sector.
Pak Suzuki’s Stance
Media reports revealed that at a press briefing in Lahore, Suzuki’s Managing Director Hiroshi Kawamura, alongside senior officials, laid out the company’s concerns. Executives said imported used cars already make up 25% of market share while local manufacturing facilities are running at just 40% of their capacity.
No serious car-producing nation allows this kind of import flood, further policy shifts in this direction could wreck local production and lead to widespread job losses. “We’ve built this from the ground up over four decades. Tearing it down now would be a major mistake,” the company warned.
Key Updates
Accordingn to the media repirts, while Suzuki welcomed the National Tariff Policy 2025–30’s focus on reducing raw material costs, it made clear that tariff cuts on finished vehicles were a different matter.
Pak Suzuki opposed tariff cuts on CBUs, warning that cheaper finished imports would undercut local assembly and threaten long-term growth.
Cultus and Wagon R will be phased out, with new-generation replacements under development as part of Suzuki’s broader product upgrade.
A new SUV is in the pipeline, with a trial launch expected soon. Suzuki says it’s part of an effort to expand the lineup while keeping cars affordable.
