Softmatrix

Softmatrix Showreel

Presenting the Softmatrix Showreel: a testament to creativity, innovation, and growth. This journey has been marked by exciting challenges, valuable collaborations with esteemed clients, and countless opportunities to push creative boundaries. We had the privilege of working with both local and international clients, gaining invaluable experiences and expanding our horizons. Each project has enriched our expertise and inspired us to deliver exceptional results. We are proud to showcase the highlights of our work, reflecting the passion and precision that define Softmatrix. Thank you to our clients and partners for their trust and support. Here’s to achieving even greater milestones together. Sit back, watch, and enjoy the reel! #SoftmatrixShowreel #VFXMagic #VisualExcellence #CreativeJourney #VFXSoftmatrix #FilmmakingMastery #innovationinvfx #postproductionartist #CinematicBrilliance #visualstorytelling #vfxbreakthrough #SoftmatrixStudios #DreamInFrames #nextlevelvfx #SoftmatrixVision #filmmaker #filmphotographycommunity

Introducing our latest challenging project for Binance, where we dive into the world of NFTs. 🌐💎 We took on the responsibility of on-set VFX direction, transforming a chroma shoot into a stunning NFT universe. From the shoot to the final product, every step was a challenge, requiring precision in editing, grading, post-production, and VFX. It took a lot of time and effort, but we’ve successfully turned complex ideas into reality. Experience the magic as we bring this groundbreaking NFT journey to life with flawless VFX! 🌟🎬 Client: Binance Pakistan Agency: Digitz Digitas Production House: The Blue Hour Executive Producer: Saad Malik Producer: Kumail Rizvi Director: Waleed ahmed Co-Director Kumail Rizvi VFX Director: Haider Shaikh AD: Usman Taqi DOP: Malik Saad Wardrobe: @shehzadalizaidi Shahzad MUA: Jazy Ijaz Music & Audio: @abbyrecords records Set: Ayaz Javed Gaffer: Bilal Shahjee Focus: Zia Ur Rahman Camera: Inframe Lights: Media Line Line Production: Moin Khan Studio: Shamsi Studio Edit,Grade,VFX Softmatrix #Binance #NFTs #VFX #ChromaKey #PostProduction #VFXDirection #DigitalArt #FilmToNFT #CreativeJourney #NFTUniverse #VFXMagic #GroundbreakingVFX #VFXArtists #NFTProject #VisualEffects #VFXBreakthrough #FilmEditing #NFTCommunity #CreativeProcess #VFXLife #OnSetVFX #FilmProduction #DigitalMasterpiece

Al Karam Director's Cut

Al Karam Director's Cut This is our recent collaboration with Alkaram Studio, directed by the very talented Shaan Sheikh. Working on this project was a fantastic experience, and we learned so much during this process. Thank you to everyone for being a part of this project. Stay tuned for more projects like this! Agency: Ogilvy Executive Producer: Seher Usman-Alavi Director: @shaan.sheikh33 VFX Director: @haidershaikh1212 Sheikh Dp: @zuhaib.khan Production Designer: @hina.farooqui Wardrobe Stylist: @vardah_aziz Associate Stylist: Zainab Raza Makeup: @adnanansariofficial Production: Kashif Rafiq Gaffer: @asifhassangaffer Focus: @adnan_rabbani Offline Edit: @shaan.sheikh33 sheikh Grade&Post: @soft.matrix Online Edit: @aamirsheikh988 Sheikh (Softmatrix) Sound Design: Kamran Ismail - Kami Group Executive Creative Director: Zehra Zaidi Creative Director: Sheharyar Ali Head of Design: Waleed Ansari Executive Director: Hassan Bangash Executive Director: Umair Shams Account Manager: Ramsha Qadri

Binanace (crypto)

We are pleased to share our latest project for Binance, demonstrating our comprehensive approach to production. From conceptualization to execution, we handled every aspect—including shooting, grading, and post-production VFX—culminating in a polished final render. This project presented various challenges, but our dedicated team worked collaboratively to address them. We invite you to watch the video and immerse yourself in the experience. Stay tuned for our upcoming VFX breakdown, where we will unveil the intricacies behind the work! Client: Binance Pakistan Agency: Digitz Digitas Production House: The Blue Hour Executive Producer: Saad Malik Producer: Kumail Rizvi Director: @waleed_ahmed10 Ahmed Co-Director: @thekumailrizvi Rizvi VFX Director: @haidershaikh1212 Sheikh AD: Usman Taqi DOP: @malik_saad94 Malik Wardrobe: @shehzadalizaidi Shahzad MUA: Jazy Ijaz Music & Audio: @abby_absar Records Set: Ayaz Javed Gaffer: Bilal Shahjee Focus: Zia Ur Rahman Camera: Inframe Lights: Media Line Line Production: Moin Khan Studio: Shamsi Studio Edit,Grade,VFX @soft.matrix

Finally, the commercial we've been waiting for has been released. We were really excited about this one because it was both a challenging and rewarding project. It made the work all the more enjoyable.

Alkaram Thematic - Winter Collection'24,

Alkaram Thematic - Winter Collection'24, Directed by Asim Raza Pixel Perfect Films Executive Producer: Seher Usman-Alavi DOP: Mo Azmi Ronin: Mir Sultan Gaffer: Nadeem Multani Focus: Kamran Rabbani Offline Edit: Hasan Raza Post: Softmatrix Grade: Zairi BigFoot Sound Design: Kamran Ismail – Kami Vocal Artist: Schumaila R. Hussain Photographer: Nadir Firoze Khan Agency: Ogilvy Group Executive Creative Director: Zehra Zaidi Creative Director: Sheharyar Ali Head of Design: Waleed Ansari Executive Director: Hassan Bangash Executive Director: Umair Shams Account Manager: Ramsha Qadri

After a long wait, we're thrilled to finally release our new Mercedes AMG SL360 commercial! It was an incredible experience working on this project, and we had so much fun bringing it to life. A huge thank you to Matt Davis for his amazing collaboration with us. 🙏 And this is just the beginning—stay tuned for more exciting projects coming your way! 🎥 Director/DOP: @mattdaviesdop 🎥 Producer/DOP: @haydenfranklin1 🎥 DOP: @michaelyoungmedia 🚗 Stunt Driver: @ArminKarajic 🎭 Talent: @islaafourkiotis 🔊 Sound Design: @mattdaviesdop 🔊 Sound Mix: @modelmedia02 🎶 Soundtrack: @SmiderMusic 💻 VFX: @soft.matrix ✂️ Edit: @justinh.post& @mattdaviesdop 🎨 Colourist: @justinh.post .#mercedesamg#S360#newrelease#excitingprojects#vfx#commercialproduction#behindthescenes#softmatrix#creativecollaboration#mattdavis#FilmMagic#visualeffects#staytuned #mercedesamg#SL360#newrelease#staytuned

As we await Independence Day celebrations, we wish everyone a Happy Independence Day in advance and pray for better, peaceful days soon.

In the month of Independence Day, as we await the celebrations, we are excited to share our new project. Wishing everyone a Happy Independence Day in advance, and we pray for better and peaceful days to come in our country very soon. Directed By: Asim Raza Production House: Tall Man Films Post Production: Softmatrix

Foodpanda Office - Film: 3, Directed by Asim Raza AD's: Bilawal Abbassi, Saqib Ali Awan. 2nd A.D: Faisal Hussain Production Company: Tallman Films Co. Executive Producer: Sultan Ghani Afzal Producer: Ammar Sohail Javed Bhatti DOP: Mo Azmi Assistant Producer: Faizan Ahmed Khan - Ayesha Zubairi Focus Puller: Kamran Rabbani Gaffer: Nadeem Multani Ronin: Islam Ud Din Production Designer: Marium Ali Set: Umar Champ Wardrobe Stylist: Vardah Aziz Asst Stylist: Zainab Raza Make Up Artist: Adnan Ansari Hair Stylist: Rashid Gill Photographer: Ashna Khan Live Sound Recording: Abby & Que BTS: Shots by Mohsin Mustafa Celeb-Talent: Sohail Ahmed - Hamza Sohail Post Supervisor: Offline Edit: Hassan Raza Online Edit: Shiraz Mehboob Grade: Zairi @ Bigfoot VFX & Animation: Softmatrix Line Producer: Asmatullah @ Luni Productions Finance Manager: Shayan Khan Music Composer: RJ Agency: SOHO Square Client: Foodpanda

Changan Oshan

This is a recent commercial for Chagan Oshan 🔥. We've worked on the VFX for this new release. Ready to set the screens on fire! 🎬 #ChaganOshan #VFX"

We are very happy to announce that Softmatrix Productions is releasing our second video project in collaboration with TCS and Narrative Advertising Pvt Ltd. #SoftmatrixProductions #TCS #NarrativeAdvertising #CinematicAdventure. Client: TCS Agency: Narrative Advertising Pvt Ltd Production House: @soft.matrix Executive Producer:@haidershaikh1212 Sheikh Director: @shaan.sheikh33 Producer: Shaan Sheikh Creative Producer: Azfer Raza DOP:@zuhaib.khan Assistant Director: @ally_jafri1 Jafri Casting Director: @nailakhan.th Khan Art Director: @theartsolutions Ameen Storyboard Artist: @abrarsarwar_gg Sarwar Line Producer: @Idrees Aun Ali Stylish: @sindhu.jatoi Makeup: Anousay Sadiq Music & Sound Design: Kami Color grade: @haidershaikh1212 Sheikh Offline: @shaan.sheikh33 Post Production: @soft.matrix Online Edit: @aamirsheikh988 Sheikh (Softmatrix)