Softmatrix

Softmatrix Softmatrix is a professional studio representing visual effects, post work, motion graphics, animation Welcome to the official page of Softmatrix.

We Provide Professional services in a mini budget and we have special discounts for students. Our Services Includes:
Visual Effects Post Work Motion Graphics Animations (2D & 3D) Color Grading Chroma Work Film and Trailer Edit Poster Design Sound Design 3D modeling, Rigging and Rendering Story Boarding

More over we also do our own short films and short clips time to time to

show you guys our work and every month we will guide you through our film making techniques and technical breakdowns.

02/07/2025

We Are Live | Softmatrix x JAVELIN AEROSPACE

After months of dedicated work, detailed planning, and countless hours of creative effort, we are proud to finally unveil our latest commercial project for JAVELIN AEROSPACE, AUSTRALIA.

This project holds special value for the entire Softmatrix team — from real-world footage to advanced CGI integration, every frame reflects the commitment and passion we bring to our craft.

It has always been an inspiring experience working alongside the brilliant director leading this campaign, and we look forward to creating many more projects together in the future.

This commercial challenged us creatively and technically, and we’re grateful for the trust, freedom, and collaboration that made this production possible.

Here’s to pushing boundaries, telling powerful stories, and delivering visuals that connect ideas and industries worldwide.

Thank you for watching.

26/03/2025

Another project delivered! For the latest Ismail Farid campaign, where we expanded the grandeur of Rome, blending reality with digital artistry. 🏛✨


22/03/2025

Client: Ismail Farid
CGI Director: Haider Sheikh
Edit, Animation, Grade: Softmatrix

Experience the Essence of Luxury – Ismail Farid Parfum CGI Commercial

Presenting a mesmerizing commercial that beautifully captures the elegance and sophistication of Ismail Farid Parfum. Every frame is crafted with perfection, every detail exudes artistry—this is not just an ad, it's a visual masterpiece.

Watch now!

05/03/2025

🎬 Operator Assist System | Hyster 🚜
We created this video showcasing the Operator Assist System for Hyster. A smooth blend of visuals to highlight safety and efficiency in material handling. Check it out! 🔧⚙

24/12/2024

Presenting the Softmatrix Showreel: a testament to creativity, innovation, and growth. This journey has been marked by exciting challenges, valuable collaborations with esteemed clients, and countless opportunities to push creative boundaries.

We had the privilege of working with both local and international clients, gaining invaluable experiences and expanding our horizons. Each project has enriched our expertise and inspired us to deliver exceptional results.

We are proud to showcase the highlights of our work, reflecting the passion and precision that define Softmatrix. Thank you to our clients and partners for their trust and support. Here’s to achieving even greater milestones together. Sit back, watch, and enjoy the reel!

















17/11/2024

Introducing our latest challenging project for Binance, where we dive into the world of NFTs. 🌐💎 We took on the responsibility of on-set VFX direction, transforming a chroma shoot into a stunning NFT universe. From the shoot to the final product, every step was a challenge, requiring precision in editing, grading, post-production, and VFX. It took a lot of time and effort, but we’ve successfully turned complex ideas into reality. Experience the magic as we bring this groundbreaking NFT journey to life with flawless VFX! 🌟🎬

Client: Binance Pakistan Agency: Digitz Digitas
Production House: The Blue Hour
Executive Producer: Saad Malik
Producer: Kumail Rizvi

Director: Waleed ahmed
Co-Director Kumail Rizvi
VFX Director: Haider Shaikh
AD: Usman Taqi
DOP: Malik Saad
Wardrobe: Shahzad
MUA: Jazy Ijaz
Music & Audio: records
Set: Ayaz Javed
Gaffer: Bilal Shahjee
Focus: Zia Ur Rahman
Camera: Inframe
Lights: Media Line
Line Production: Moin Khan
Studio: Shamsi Studio
Edit,Grade,VFX Softmatrix

29/10/2024

Al Karam Director's Cut

This is our recent collaboration with Alkaram Studio, directed by the very talented Shaan Sheikh.
Working on this project was a fantastic experience, and we learned so much during this process.
Thank you to everyone for being a part of this project.
Stay tuned for more projects like this!

Agency: Ogilvy
Executive Producer: Seher Usman-Alavi
Director: .sheikh33
VFX Director: Sheikh
Dp: .khan
Production Designer: .farooqui
Wardrobe Stylist:
Associate Stylist: Zainab Raza
Makeup:
Production: Kashif Rafiq
Gaffer:
Focus:
Offline Edit: .sheikh33 sheikh
Grade&Post: .matrix
Online Edit: Sheikh (Softmatrix)
Sound Design: Kamran Ismail - Kami

Group Executive Creative Director: Zehra Zaidi
Creative Director: Sheharyar Ali
Head of Design: Waleed Ansari
Executive Director: Hassan Bangash
Executive Director: Umair Shams
Account Manager: Ramsha Qadri

26/10/2024

We are pleased to share our latest project for Binance, demonstrating our comprehensive approach to production. From conceptualization to ex*****on, we handled every aspect—including shooting, grading, and post-production VFX—culminating in a polished final render. This project presented various challenges, but our dedicated team worked collaboratively to address them. We invite you to watch the video and immerse yourself in the experience. Stay tuned for our upcoming VFX breakdown, where we will unveil the intricacies behind the work!

Client: Binance Pakistan Agency: Digitz Digitas
Production House: The Blue Hour
Executive Producer: Saad Malik
Producer: Kumail Rizvi

Director: Ahmed
Co-Director: Rizvi
VFX Director: Sheikh
AD: Usman Taqi
DOP: Malik
Wardrobe: Shahzad
MUA: Jazy Ijaz
Music & Audio: Records
Set: Ayaz Javed
Gaffer: Bilal Shahjee
Focus: Zia Ur Rahman
Camera: Inframe
Lights: Media Line
Line Production: Moin Khan
Studio: Shamsi Studio
Edit,Grade,VFX .matrix

21/10/2024

Finally, the commercial we've been waiting for has been released. We were really excited about this one because it was both a challenging and rewarding project. It made the work all the more enjoyable.

06/10/2024

Alkaram Thematic - Winter Collection'24,

Directed by Asim Raza
Pixel Perfect Films
Executive Producer: Seher Usman-Alavi
DOP: Mo Azmi
Ronin: Mir Sultan
Gaffer: Nadeem Multani
Focus: Kamran Rabbani
Offline Edit: Hasan Raza
Post: Softmatrix
Grade: Zairi BigFoot
Sound Design: Kamran Ismail – Kami
Vocal Artist: Schumaila R. Hussain
Photographer: Nadir Firoze Khan

Agency: Ogilvy
Group Executive Creative Director: Zehra Zaidi
Creative Director: Sheharyar Ali
Head of Design: Waleed Ansari

Executive Director: Hassan Bangash
Executive Director: Umair Shams
Account Manager: Ramsha Qadri

26/08/2024

After a long wait, we're thrilled to finally release our new Mercedes AMG SL360 commercial! It was an incredible experience working on this project, and we had so much fun bringing it to life. A huge thank you to Matt Davis for his amazing collaboration with us. 🙏

And this is just the beginning—stay tuned for more exciting projects coming your way!

🎥 Director/DOP:
🎥 Producer/DOP:
🎥 DOP:
🚗 Stunt Driver:
🎭 Talent:
🔊 Sound Design:
🔊 Sound Mix:
🎶 Soundtrack:
💻 VFX: .matrix
✂️ Edit: .post&
🎨 Colourist: .post

07/08/2024

In the month of Independence Day, as we await the celebrations, we are excited to share our new project. Wishing everyone a Happy Independence Day in advance, and we pray for better and peaceful days to come in our country very soon.

Directed By: Asim Raza
Production House: Tall Man Films
Post Production: Softmatrix

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