Rao Hamza

Rao Hamza Performance Marketer | Meta & TikTok Ads
Social Media Management
E-commerce | Shopify

Project Update🔥A few weeks into our Snapchat Ads project with the USA client, and things are getting interesting.We’ve b...
13/08/2026

Project Update🔥
A few weeks into our Snapchat Ads project with the USA client, and things are getting interesting.

We’ve been testing creatives, refining targeting, analyzing audience behavior, and learning how to scale in one of the most restricted yet high-engagement niches in digital marketing 👀

This space definitely challenges your creativity and strategy differently:
• Every creative angle matters
• Compliance is a daily game
• And audience attention is everything

Grateful to be working alongside a great teammate through all the brainstorming sessions, campaign testing, and late-night optimizations 💻

Nothing feels better than seeing positive numbers after weeks of testing, optimizing, and strategy sessions 📈Got this me...
11/08/2026

Nothing feels better than seeing positive numbers after weeks of testing, optimizing, and strategy sessions 📈
Got this message from our USA client today after reviewing the campaign stats:
“we just checked our numbers. they look good, we’re profitable”
Moments like this make all the creative testing, audience analysis, and late-night optimizations worth it 👀
This project has been a huge learning experience especially working in a niche where scaling requires both smart strategy and careful ex*****on.

Also grateful to have an amazing teammates beside me throughout this journey Muzammil Farrukh 🤝
Haseeb Qureshi
From brainstorming creatives to analyzing performance metrics, teamwork has played a massive role in getting these results.
We’re on a good track and this is only the beginning 🚀
Evolvo Technologies

One month. Countless tests. Valuable insights. 🚀For the past month, I've been working with a new client whose primary go...
11/08/2026

One month. Countless tests. Valuable insights. 🚀
For the past month, I've been working with a new client whose primary goal was simple:
Generate quality registrations and first-time deposits (FTDs).

Instead of relying on a single approach, we continuously tested different strategies and funnels, including:
• Different funnel structures
• Various marketing angles
• News-style landing pages
• Advertorial funnels
• Multiple creative and copy variations

The result so far:
📈 100+ qualified leads generated
💰 15+ First-Time Depositors (FTDs)
💶 Minimum FTD value: €200 per depositor

Performance marketing isn't about finding one winning campaign it's about testing, learning, optimizing, and scaling what works.

I'll be sharing the Meta Ads performance stats and campaign insights in my next post. Stay tuned! 👀

Deeply focused, strategically driven, that's the only mode I know when working on something that truly excites me.I'm cu...
06/05/2026

Deeply focused, strategically driven, that's the only mode I know when working on something that truly excites me.
I'm currently heads-down on a brand new project in Sweden 🇸🇪 and as a Performance Marketer, I'm channeling every bit of my energy into building something impactful from the ground up.
New market. New audience. New opportunities to drive real, measurable results.
Performance marketing isn't just about running ads it's about understanding people, crafting the right message, and delivering it at exactly the right moment. That's the mission.
Excited for what's ahead. Stay tuned. 👀

Meta just quietly dropped a feature most advertisers will ignore but shouldn’t.👉 Branding inside Meta AdsAt first glance...
04/05/2026

Meta just quietly dropped a feature most advertisers will ignore but shouldn’t.
👉 Branding inside Meta Ads
At first glance, it looks basic logo, colors, tone, visual style.
But this is actually Meta telling us where things are going:
AI-generated ads at scale guided by your brand.

Here’s why this matters 👇
Most ad accounts today look like:
Random tones
Inconsistent creatives
No clear brand identity
And then we wonder why results fluctuate.
This feature changes that.

You can now define:
• Your text tone (how your brand speaks)
• Your visual style (how your ads look)
• Your colors & logo (consistent identity)
• Even restricted words (to stay compliant & trustworthy)
💡 The real value?

Meta’s AI will use this to:
Generate better creatives
Keep ads consistent
Scale faster without “creative chaos”
So instead of:
“Let’s test 20 random ads”
You move to:
“Let’s scale 20 variations of a consistent brand system”

⚠️ Honest take:
This won’t fix bad offers or weak creatives.
But if your foundation is solid, this becomes a serious advantage.
Early adopters will look like brands.
Everyone else will still look like… dropshipping ads from 2018.










Our team swapped screens for sunscreen 😁 and it was exactly what we needed.There's something special about seeing the pe...
04/05/2026

Our team swapped screens for sunscreen 😁 and it was exactly what we needed.
There's something special about seeing the people you grind with every day just laugh, relax, and recharge.

Me: launches campaignMeta: launches my money into space 🚀Rs20 to Rs180 in secondsCPM casually chilling at Rs800Evolvo Te...
04/05/2026

Me: launches campaign
Meta: launches my money into space 🚀

Rs20 to Rs180 in seconds
CPM casually chilling at Rs800

Evolvo Technologies this is what we call ‘fast results’ right?” 😂

Scaling isn’t increasing budget randomly.It’s controlled growth.Most campaigns fail during scaling not testing.Here’s t...
13/04/2026

Scaling isn’t increasing budget randomly.

It’s controlled growth.

Most campaigns fail during scaling not testing.

Here’s the safe scaling framework used by experienced advertisers.

What’s harder: launching ads or scaling them?

Running ads without a funnel is like selling to strangers repeatedly.Every profitable ad account follows this structure:...
12/04/2026

Running ads without a funnel is like selling to strangers repeatedly.

Every profitable ad account follows this structure:

TOF → M*F → BOF.

Different audiences need different messages.

Do you use funnel-based ads or single campaigns?

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