
12/11/2022
Chinese short-form video platform TikTok has started testing its in-app shopping feature, which will allow users to make purchases directly inside the application.
The new feature has begun to roll out in the US market, reports The Verge. The platform's spokesperson Laura Perez stated that the new feature has begun testing in the US but didn't provide any additional information. The company has invited US businesses to the new shopping programme, which will extend to international sellers eventually.