04/09/2025
How to win at SEO in 2025 while everyone else is still chasing keywords
(5 little-known steps the top 1% are already using)
Entity-first, not keyword-first: AI cares about topics and relationships, not just words.
Optimize for “AI summaries”: Google’s AI overviews pull from trusted, structured content—be the source, not the echo.
Real-time freshness: AI checks for up-to-date info. Static pages get buried.
Author signals: Human expertise and digital footprint matter more than ever.
Semantic linking: Internal links that show context and meaning boost your authority.
Most marketers miss these shifts.
If you want your brand to stay visible while others fade, let’s talk about what actually works now.