
17/03/2025
π Microsoft Clarity Adds New Google Ads Metrics for Better Insights!
Microsoft Clarity has expanded its Google Ads integration, adding new performance metrics to help advertisers optimize campaigns more effectively.
π Whatβs New?
πΉ Clicks & Conversions
πΉ Cost & ROAS
πΉ Conversion Value
πΉ Campaign Type Data β Get insights by campaign category (Search, Display, Shopping).
πΉ Customizable Dashboards β Choose which metrics to prioritize for better analysis.
π Why It Matters?
β
Connects ad performance with user behavior for better optimization.
β
Helps tracking ROAS, spend, and conversion value for better financial insights.