08/06/2026
- No. 1 You don’t need a large audience - you can sell with any number of followers. The first time someone just clicked the buy now button on one of my offers through my Instagram stories, the number of followers my account had was in the 300s.
- No. 2 You don’t need to niche down. Like I said in the caption: I’m a creative one, which means I have about a gazillion ideas. Like: All. The. Time. I’ve sold crystal healing sessions, portrait photography, websites, branding for spiritual entrepreneurs, business coachings, personal/spiritual 1:1 coachings, photography and branding courses - basically what I was interested in at that time. Me having gone through all these transitions and showing up with different offers was never a problem.
- No. 3 Your certificates don’t matter as much as what you embody and what you are aligned with. I am a certified life coach and crystal healer - yet it was one of my healing offers that completely tanked and no one booked (and I had both invested in rent for a space and crystals for potential clients, since it was going to be a physical offer). I am „only“ a self taught photographer, web designer and business coach - yet these have always been my best selling offers. My first week as a photographer I had gigs for EUR 1.600. My first create your own website course cost EUR 1.200 (at the time low ticket offers weren’t a thing - or I was unaware). And it sold. Because this is the stuff I love, unterstand and know how to help others in their business with. Which brings me to:
Continued in comments 👇