Jonathan Lue

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5 years ago, I struggled with happiness because my entire life I believed a false narrative: I didn’t deserve anything g...
24/09/2025

5 years ago, I struggled with happiness because my entire life I believed a false narrative: I didn’t deserve anything good because I’m not good at anything.

I found video during a time where depression & su***de consumed my life. I was bed ridden, but every new video I made gave me life. It was that secret tool that fixed a big void in life.

People started to encourage me as they entered into my life. As they applauded this new found skill, I began to believe in myself and think, “what if I’m good at this & I just need to keep trying?”.

I kept going & eventually I moved to Portland for a documentary.

I learned to depend on myself as I called Portland my new home. Little did I know, the people I’d meet would play into this new life. Every job, every gym, every coffee allowed me to be closer to the man with tenacity, grit & a gentle spirit.

This is a collection of photos during the past 5 years. I’m quite shocked from how different I look 🤷🏽‍♂️ the smile is bigger.

28/08/2025

“I am still growing in the somber moments.”

This is a mood-board based around events from my life that has developed me as a stronger more empathetic creative.

To listen to the playlist that inspired this writing piece search up “00:00” by Jonathan Lue on Spotify. Each track was picked with intention that was heavily influenced by this past year.

Cheers to creating more impactful stories.

Cinematography by callicott

09/06/2025

Swipe to see some of my favorite stills with

A journal entry a week before The Real MVP shoot:“You’re a project away from a new beginning! I think at William Sonoma ...
09/04/2025

A journal entry a week before The Real MVP shoot:

“You’re a project away from a new beginning! I think at William Sonoma shoot I learned that it’s not hard to be with the big dawgs. It just takes time & the right opportunity to be with these folks. My time will come for when I will be there. What they say or do is not any different than what I’m doing right now. Use what I have to become better - opportunities are scarce so taking advantage of ALL.”

The Real MVP was a memorable project to direct because of all the brilliant minds that made this :60 story possible. We started with 4 people during the conception & ended with 17 people. This project showed me the ability to do a whole lot with very little from art direction, camera & more.

Thank you to every single person that helped.

Behind The Scenes - Boy’s Bedroom - Director’s Vision“When I see this home, it’s almost dreamlike filled with a mother’s...
07/04/2025

Behind The Scenes - Boy’s Bedroom - Director’s Vision

“When I see this home, it’s almost dreamlike filled with a mother’s warmth, thoughtfulness, and support. There are no moments where it feels dark or moody eliciting any sort of negative feeling. A house that feels nostalgic & a memory from the past.

Lighting our two rooms should look soft/balanced with dimly lit areas & a controlled highlight in our windows (if any).”

Between The Two captures the day to day of a small business owner running a Portland restaurant. This observational docu...
30/03/2025

Between The Two captures the day to day of a small business owner running a Portland restaurant. This observational documentary follows Candy & Akshay as they run .

We are so excited to have our documentary featured during the first ever film festival. This short documentary was created for One Day Doc Competition during spring 2024! Our film will be making its Portland screening debut on Sunday, April 10th at 4:30 during the NW Shorts Program 3 at the

Production company:
Director & editor:
DP: .callicott
Gaffer:
BTS:

I used to be extremely insecure because I have never been on a big set. Dana dolly? Never used. Directors monitor? Never...
02/03/2025

I used to be extremely insecure because I have never been on a big set. Dana dolly? Never used. Directors monitor? Never held one. A crew bigger than 4? Never been on one. So to direct a spec commercial of this magnitude brought a lot of insecurities.

My thoughts have changed because your value is not determined whether you shoot on an fx6 or sonya6400! Heck, if you’ve never been on set with more than one other person does not mean you’re a bad filmmaker. Just because you don’t use or do something a certain way should not diminish your worth. It just means you haven’t had the opportunity to use those things yet. :)

BTS stills from my latest spec commercial “Every Little Thing”

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