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Hotcopy AI

Asia' #1 AI content tool. AI Articles, AI Images, AI Translator, Ask AI and more. Try 5 days for free

HotCopy Asia is a boutique digital content partner for businesses and agencies targeting Asia. We specialize in content for SEO, content marketing, and localization across the region.

31/03/2024

Happy Easter, everyone. 🐇

15/03/2024

🌏 Asia's #1 AI content tool
🧑🏻‍💻 Ask AI, Create Content 10x faster, Translate
🔥 TEST US 5 DAYS FOR FREE

05/04/2023

👩🏽‍💼🏢 Having a growing company means you will have more clients and customers to connect with, therefore needing to produce more content.

⁉️ So here comes the big question: Should you hire an in-house content team or outsource your tasks to the pros? ⁉️

In this post, we’ll tell you 5 logical reasons why you should outsource your content to an agency:

📝 1. Lets you focus on the important aspects of business
📝 2. Produces your content faster
📝 3. Lowers your operational costs
📝 4. Gives you more flexible options
📝 5. Help develop your content marketing strategy

All in all, we believe that outsourcing your content to an agency is one of the best investments you can do for your business. ✅✅✅

✨ The main reason why you should do it is that it lets you lower operational costs while giving maximum efficiency in results. ✨
CTA:
Follow and check out our blog for more insight into useful and practical content marketing strategies.

29/03/2023

In a nutshell, 🔎 organic traffic comes from unpaid search queries, while paid traffic is a website visitor resulting from your sponsored posts.

Organic marketing might be ✅ budget-friendly and could establish meaningful connections with your audience in the long run, but it can take a lot of time to land on search results.

On the other hand, with paid marketing, you need to spend quite a bit of money to drive online traffic in return for achieving results at a faster rate ⌚.

So each strategy has its own ⬆️pros and ⬇️cons, and which one you use depends solely on the business goals you want to achieve.
Follow and check out our blog for more insight into useful and practical content marketing strategies.

22/03/2023

🧠 Content ideas..content ideas!
Collect them for inspiration and future reference before you run out of them. 📝

To make your life easier, we’ve compiled 5 main topics that big brands in Malaysia are using for their social media content these days: ⬇️⬇️⬇️

🔉 Awareness & Education: By sharing educational content related to your niche expertise, you can establish yourself as an authority in your industry.

📞 Customer Care: Make it easy for your customers to find what they want and shop with just a few clicks of a mouse.

💰 Deals & Discounts: People will never say no to discounts but you have to always come up with juicy promotions to make their heads turn in a blink.

🎞️ Entertainment: Don’t focus only on sales posts but instead create fun content that will connect more authentically with your customers.

🧑🏽‍⚕️ Health & Safety: The lockdowns may be over, but in the world of digital content, expressing your concern for the health and well-being of your customers and offering them lifestyle advice is always a nice touch.
Follow and check out our blog for more insight into useful and practical content marketing strategies.

15/03/2023

😱 Stressing out about creating unique headlines?

Check out these tools which are designed to help you create the perfect headline each time you publish a story. 👇🏼👇🏼👇🏼

Recommended Headline Generators:
🔷 Prozely
🔷 SEOPressor
🔷 TweakYourBiz

Recommended Headline Analyzers
🔷 Advanced Marketing Institute
🔷 ShareThrough

They will not only help you generate click-worthy headlines but they can also give you metrics on how you can 📈 improve the ones you’ve written on your own.

So, give them a shot and let us know how it goes!
Follow and check out our blog for more insight into useful and practical content marketing strategies.

08/03/2023

💻 Want to get the most out of your digital marketing efforts for businesses in Malaysia? Here are some tips to get you started:

✨ Dominate With Your Social Media Presence - An inevitable step to reach a vast network of customers.

✨ Tell Your Brand Story - People like to establish an emotional connection with the brands they consider purchasing.

✨ Use Paid Social Media Marketing - This will push you further ahead of the competition together with organic traffic.

✨ Use Powerful Visuals - Remember, “Picture says a thousand words.”

✨ Promote Your Brand via Videos - Video content can impress your potential customers effectively within a matter of a few minutes.
Follow these steps thoroughly, and you will achieve the best results for your business and they will likely help your profits to soar.
Follow and check out our blog for more insight into useful and practical content marketing strategies.

01/03/2023

❣️ With all things marketing, we all know that each target local market has its own soft spot.

🇲🇾 Malaysia is no exception.

That’s why we’ve listed out top 5 topic ideas to captivate Malaysian audience's attention and potentially trigger high click rates.

🖋️ Eat to Live, Live to Eat: Content infused with awesome food and beverage ideas is an appetizer that can boost up your marketing campaign.

🖋️ Instagram-Worthy Leisure and Vacation: An article with well-written travel itinerary suggestions is what Malaysians would click on and put into action. Instagram-worthy photos are always a great bonus!

🖋️ The Story of Unity: Despite the multiracial background, Malaysians never get tired of reading authentic stories of unity.

🖋️ From Zero to Hero: Inspiring life experiences and motivational local stories will give you a boost in both visibility and engagement.

🖋️ Creative Lifestyle Tips & Life Coaching: Providing useful solutions to your audience is one of the most powerful content marketing strategies.

💯 Remember these 5 key aspects and you’d be able to fine-tune your content writing strategies for your Malaysian readers in no time!
Follow and check out our blog for more insight into useful and practical content marketing strategies.

22/02/2023

📝 Headlines make or break your article, and to avoid the latter, you have to grasp the heart of your readers with just 1️⃣ one sentence.

👆🏽 So, to write headlines that are irresistible to click, here are some points you need to follow:

1. Use a good mix of common and power words.

2. Write a headline with 50-70 characters or 460 pixels (maximum) to fit in the search snippet.

3. Use numbers in your headlines to make them intriguing.

4. Try writing strongly positive or negative titles as they get more engagement than neutral ones.

5. Get extra help from headline analyzer tools
Follow and check out our blog for more insight into useful and practical content marketing strategies.

15/02/2023

⌨️ Content marketing is a crucial aspect of any small business's digital marketing strategy.

By providing valuable information, small businesses can 💯 establish trust and credibility with their customers, ultimately leading to increased sales and revenue. 📈

And here are the top 8 content marketing strategies for small businesses:

🔶 1. Identify Your Market: Who are your products for? What are their age brackets? What are their needs? What are their pain points?

🔶 2. Know Your Marketing Goals: Take into account what you want your target market to do when mapping out your marketing strategy.

🔶 3. Plan a Flow of Compelling Content: Produce relevant information for your audience and post them regularly.

🔶 4. Make the Most of SEO: Content with keywords that are relevant to your niche will help search engines show your site to potential customers.

🔶 5. Choose the Best Social Media Platforms: Create different types of content for different social media platforms.

🔶 6. Take Advantage of Power Tools: Use automation tools for publishing content and managing ongoing projects.

🔶 7. Never Underestimate Email Marketing: It
is a great tool to increase brand awareness and generate sales.

🔶 8. Analyze Your Effectiveness: Always measure the results of your previous work to improvise and improve new projects.
Follow and check out our blog for more insight into useful and practical content marketing strategies.

08/02/2023

📧 Email marketing is an effective and cost-efficient way for businesses in Malaysia to reach and engage with their target audience.

It allows companies to -
✅ personalize their messages,
✅ segment their customer lists, and
✅ track the success of their campaigns

Email marketing can also help businesses to nurture leads, increase brand awareness and drive sales.

By utilizing tools such as automation and A/B testing, businesses can optimize their campaigns and ensure maximum return on investment.

💯 Overall, email marketing is a crucial component of any comprehensive digital marketing strategy for businesses in Malaysia.
Follow and check out our blog for more insight into useful and practical content marketing strategies.

01/02/2023

🔝 High-quality content is a great start to building an online presence, but to convert readers to 👉🏽 customers, you might need a few more tricks up your sleeve.

Here are some questions to get you started:

➡️ What are your content/business goals?
➡️ Who is your target audience?
➡️ What do they want, need, and expect from you?
➡️ What sets you apart from your competitors?
➡️ What are your call-to-action keywords?
If you can answer the questions above, then you’re well on your way to creating a high-converting copy!
Follow and check out our blog for more insight into useful and practical content marketing strategies.

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HotCopy Asia is a performance content agency based in Southeast Asia.We believe content drives real-world results for startups, small businesses, and agencies. Accelerate growth, rank higher with SEO, convert visitors, and automate your marketing with content.

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