23/10/2025
❄️ Winter is arriving at Fuji-san!
Our beloved Fuji has donned its first snow-cap of the season — a magnificent mantle of white that signals a new chapter of beauty and calm. According to the Japan Meteorological Agency, this year’s snow-cap marks the latest first snow in over 130 years of records. 
As the days grow colder and the leaves surrender their colour, we’re reminded of nature’s cycles — each season bringing something unique. Fuji’s white crown is a symbol of transition, inspiration, and quiet wonder.
🌲 Want to visit or just enjoy the view?
• Clear skies give the best view of the snowy summit — keep an eye on the weather.
• Respect the mountain: preserve its beauty for everyone.
• Autumn’s golden hues and early snow together make for epic photography opportunities.
✨ “Snow on Fuji means winter is beginning.”
Here’s to embracing the season ahead.