Tire Review

20/12/2024

Do you ever wonder where certain sayings come from? For example, “Jack of all trades” is one of my favorites – which generally means someone or something that is good at a lot of different things. But, who is Jack? And does he really know all trades? Get this guy on the shop floor, am I right?

Speaking of that saying, many people in the tire industry consider all-season tires the “Jack of all trades” among tires. It’s true, too! In this Continental Tire Garage Studio video, let’s find out why all-season tires are considered an all-encompassing option in the tire market.

Watch the entire video here: https://www.tirereview.com/all-season-tires-jack-of-all-trades/

20/12/2024

We produce a lot of content on this show, and we know it can be hard to keep up. That’s why we feel you deserve an easy-to-digest, condensed version of some of our favorite What's Treading podcast moments this year. Enjoy thoughts, comments and predictions from the leadership at BKT Tires, Continental, Hercules Tires, HankookTireUSA, Kumho Tire USA, Omni United, Ralson Tire North America, RNR Tire Express, Sailun Tire, and ZC Rubber Global.

Watch or listen to the episode here: https://www.tirereview.com/best-of-whats-treading-2024/

16/12/2024

In your shop, having a solid pay plan for your technicians and counter employees can truly impact the success of your business. Let’s talk about a few different directions you could go when it comes to compensation plans in this Continental Tire Garage Studio video!

Watch here: https://youtu.be/lSC0J2EBuD8

05/12/2024

It feels like automotive technology is advancing incrementally every single day. Heck, even small parts like wheel weights have seen a ton of advancements in recent years.

Wheel weights have been around for nearly 100 years – starting as clip-on weights in the early 1930s and evolving to adhesive weights in the 1970s. However, recent wheel weight technological advancements have been less about the way they attach, and more about improving performance and compliance with environmental regulations.

Find out more about wheel weight technological advancements in this Continental Tire Garage Studio video!

Watch here: https://youtu.be/6QCHNx9ww-c

03/12/2024

We're happy to introduce our 2024 Top Shop winner -- Best-One of Indy !

Not every tire shop can claim that they attract “raving fans,” but at Best-One of Indy, it’s actually what they’re known for. It’s literally part of the company’s mission statement – and honestly, the team just does a great job at it. You have to give this team credit: It’s not easy making a “raving fan” out of someone who just found out they’re going to need to drop a few hundred dollars on tires.

To understand the inner workings of what makes this business tick – from attracting customers to hiring skilled technicians who want to stay on board for the long term, and how the business stays at the front of drivers’ minds in the Indy area, we sat down with the leadership team at Best-One to pick their brains.

Follow the link to find out more about Tire Review’s 2024 Top Shop, Best-One of Indy!

https://www.tirereview.com/whats-treading-2024-top-shop/

20/11/2024

In this episode of What’s Treading with Tire Review, Todd Pickens, Turbo Wholesale Tires' chief commercial officer, takes us through Turbo’s “go-to-market” approach for growth – from its partnership with Double Coin to launch Rolling Big Power’s commercial line, marketing that targets younger consumers, developing an EV-specific tire under its Lexani brand, and what it takes to climb up the tire tier ladder.

Watch or listen to the interview here: https://www.tirereview.com/turbo-tires-whats-treading-2024/

12/11/2024

Over the last decade, brake pad wear sensors have gone through significant updates. What started as simple warning devices, modern sensors are now an important part of the brake system, providing more detailed insights that benefit both customers and technicians. Let’s talk about how modern brake pad wear sensors work in this Continental Tire Garage Studio video.

Watch the full video here: https://youtu.be/yEky8XiAd_k

11/11/2024

🚗 Didn’t catch this episode before AAPEX? Now’s your chance to see all the action!

In our Road to AAPEX season finale, we cover it all—from TRW’s brake breakthroughs to NexaMotion’s insights on hybrid growth and a Mustang brake job in the service bay.

Don’t miss the episode that brings the whole aftermarket story together! https://bit.ly/48II9Wc

07/11/2024

Global retail e-commerce sales reached an estimated $5.8 trillion last year. Projections indicate a 39% growth in this figure over the coming years, with expectations to surpass $8 trillion by 2027.

To understand the effect this incomprehensible amount of dollars intends to have on the tire industry, we’re sitting down with Marshall Gillespie, director of proprietary brand commercial merchandising at Hercules Tires, in this episode of What's Treading.

Watch or listen to the episode here:

Headwinds facing LMD tires next year include ongoing supply chain issues and impending tariffs on tire imports.

06/11/2024

Couldn’t make it to this year’s SEMA Show? Don’t worry! Take a walk around the South Hall with us to see all of the latest products and services being offered up to the tire industry. See the latest from Hunter Engineering, Toyo Tires, The Coats Company, Cosmo Tires, Bartec, Bendpak, Hamaton, Atturo Tires and so many more.

Watch here:

Couldn’t make it to this year’s SEMA Show? Don't worry! Take a walk around the South Hall with us to see all of the latest products and services being offere...

04/11/2024

🚗 600,000 technicians—that’s the need in the automotive industry.

Auto Value and Bumper to Bumper are tackling it by celebrating top techs through the Technician of the Year award!

Join us in Episode 11 of to see the winners and our commitment to future techs. https://bit.ly/3YxYQir

23/10/2024

🔧 In Episode 10 of Road to AAPEX, we highlight NTN’s commitment to quality!

From precision manufacturing at their Mt. Prospect, IL, facility to an NTN wheel bearing replacement demo at Tamrox Automotive in Michigan, see how they deliver top-tier OEM parts.

Ready to see how it’s done? Tune in and find out! https://bit.ly/3AbRVmW

23/10/2024

Sailun Tire Americas (STA) is hopping on the off-roading trend with its RoadX brand, recently releasing the RoadX RX Quest R/T tire. Made for trucks and SUVs – and including on- and off-road capabilities, the tire comes in over 40 sizes, a 45,000-mile warranty and even a 3PMS rating for severe winter certification.

In this episode of What’s Treading, STA had Tire Review out to Horseshoe Bay, Texas to test the off-roading capabilities of the RoadX RX Quest R/T. STA’s manager of PLT in Canada, Dwayne Sawyer, gave us the inside scoop into the tire’s development process and the rigorous testing Sailun does on this and all of its tires.

Watch or listen to the episode here:

The RoadX RX Quest R/T tire comes in over 40 sizes, and has a 45,000-mile warranty and 3PMS rating for severe winter certification.

22/10/2024

Electronic stability control, or ESC, has been a standard feature in vehicles since the 2012 model year. With that being said, diagnosing false activation with ABS and stability control systems has become more common as these vehicles have aged. Let’s explore the complexity of ESC, the challenges that come with maintaining these systems and how to diagnose them in this Continental Tire Garage Studio video.

Watch the full video here: https://youtu.be/tbfThHbWm8w

17/10/2024

Over the years, even the simplest components of automotive technology have undergone big changes. Take, for example, the brake pedal. What used to be a switch has evolved into a sensor, making it one of the most important safety systems in modern vehicles. Let’s talk about the evolution and importance of brake pedal sensors in this Continental Tire Garage Studio video.

Watch the entire video here: https://youtu.be/9M0bv6Rrox8

16/10/2024

🚗💨 Episode 9 of "Road to AAPEX" is live! Clint Cooper from AP Emissions walks us through the evolution of exhaust systems and installs one on a 2010 Honda CRV. 🔧

Don’t miss this one, as we gear up for AAPEX 2024, Nov 5-7 in Las Vegas. Watch now and get revved up for the big event! https://bit.ly/3YpLiqn

16/10/2024

We hear a lot in today’s world about company culture and how important it is for businesses. Some businesses think culture means having casual Fridays or providing pizza once a week…but it’s so much more than letting your employees wear jeans one day of the week.

In this Continental Tire Garage Studio video, let’s discuss why nailing down your shop’s culture is a vital key to your success and increasing your shop’s value.