AAF District Two

AAF District Two Part of the American Advertising Federation - AAF District Two brings together professionals from every aspect of the advertising community — creatives, account executives, media buyers, media representatives, illustrators, photographers, printers,

AAF District Two® (AAF D2) is a not-for-profit 501(c) (6) organization and is the second district of the American Advertising Federation (AAF) – The Unifying Voice For Advertising, home to the NY American Advertising Awards and represents chapters in NY, PA, Delaware, Maryland and Washington, DC. Our mission is to help foster, mentor, and support professional development, recognition and opportunities for communities of professionals and students in advertising, marketing, and design. For more… Follow us on Twitter @aafdistrictTwo Visit us at www.aafd2.org

01/06/2021
American Advertising Federation

Exciting rebranding news coming from American Advertising Federation!

2021 is off to a fresh start…we’re proud to introduce you to the NEW. AAF. LOGO! This brand refresh represents our renewed commitment to not only promote and protect the advertising industry, but to continue to serve as its “unifying voice.” We see a bright and hopeful future for our industry and we look forward to working with all of you to get there. #HappyNewYear #NewLookSameCommitment #HereWeCome2021

We’d like to thank Bret Terwilleger and Bill Carkeet, of Memphis-based marketing agency ODEN, for their amazing work on the new brand identity ❤️

https://www.youtube.com/watch?v=mp5DZzNglnU&feature=youtu.be&xembed=falseTune in today at 4:00pm ET for the first ever v...
11/18/2020
2020 Advertising Hall of Achievement | American Advertising Federation

https://www.youtube.com/watch?v=mp5DZzNglnU&feature=youtu.be&xembed=false

Tune in today at 4:00pm ET for the first ever virtual Advertising Hall of Achievement Induction Ceremonies presented by the American Advertising Federation.

And don't miss the Social Break sponsored by Facebook x Patron Tequila. Renowned mixologist Miguel will show you how to make a delicious signature cocktail, the Jalisco Sour.

Below is your checklist to make sure you are prepared to follow along:

Equipment:

Cocktail shaker
Jigger or small measuring cup
Dinner spoon
Ice
Lemon squeezer
Rocks glass
Optional: single large ice cube for serving

Ingredients:
2oz Patron silver tequila
3/4oz Agave nectar
3/4oz Fresh lemon juice
1/4oz of your favorite red wine
Dehydrated lemon wheel or fresh lemon wedge

Be sure to tag @aafnational and use hashtags #AHOA20 #AHOAatHome when you show off your bartending skills on social media!

Follow us on social! @aafnational #AHOA20 The Advertising Hall of Achievement is the premier event recognizing top young thought leaders making a significant...

Everyone thinks it’s time to pivot, but is it? More accurately now is the time to try something new while reinforcing br...
11/10/2020
B2B Strategies in an Era of Disruption

Everyone thinks it’s time to pivot, but is it? More accurately now is the time to try something new while reinforcing brand messaging. All District clubs and their members are invited to participate in this virtual event brought to you by AAF Baltimore - AAFB! Details: November 12, 2020 | 11:00 AM - 12:00 PM

Everyone thinks it’s time to pivot, but is it? More accurately now is the time to try something new while reinforcing brand messaging. Matthew Fanelli, SVP Digital, MNI Targeted Media explores why it’s important to optimize all channels. For B2B companies

Ain’t No Party Like a Scranton Party! The 2020 fall American Advertising Federation District 2 leadership conference was...
10/22/2020

Ain’t No Party Like a Scranton Party! The 2020 fall American Advertising Federation District 2 leadership conference was hosted by AAF Northeast Pennsylvania on October 16th & 17th. The event gathered representatives (both virtually and in-person) from all AAF chapters in the District 2 region — New Jersey, New York, Pennsylvania, Delaware, Maryland, and Washington, DC and touched on tons of topics of importance to clubs as well as professionals across the industry. Thank you for being such wonderful hosts AAF Northeast Pennsylvania!

Here’s the agenda for today!
10/17/2020

Here’s the agenda for today!

Last Chance to Register for the D2 Conference with AAF Northeast Pennsylvania! (In-Person Attendance Registration Closes...
10/12/2020
2020 AAF D2 Leadership Conference | Scranton, PA

Last Chance to Register for the D2 Conference with AAF Northeast Pennsylvania! (In-Person Attendance Registration Closes Tomorrow) The annual D2 AAF Leadership Conference is a chance for club members throughout the Northeast to gather together and brainstorm ways to lead our industry forward. The conference features insights from advertising and marketing leaders, offers networking opportunities, and provides education to help your organization move in the right direction. And this year is no different!

In-person registration closes on Tuesday which means you have one day left to register! We have a packed agenda filled with experts across the Northeast to discuss the latest trends in advertising, marketing, and communications. Find out more: https://www.aafd2conference.com/

Want to attend but can't make No problem! We will be streaming the conference live to those who cannot attend in person.

This annual fall conference is a gathering of all AAF chapters in the District 2 region, discussing ways to enhance each chapter.

10/02/2020

Registration is now open for the 2020 Student Advertising Career Conference, Nov. 5-7! This 3-day event will focus on discovering new trends developing in the industry, networking with advertising professionals and discussing the issue of diversity, equity, and inclusion in the industry.
Register: https://hopin.to/.../2020-student-advertising-career.... #SACC2020

Have you registered yet? Registration is Open for2020 AAF D2 Leadership Conference! [In-Person and Virtual Registration ...
09/30/2020

Have you registered yet? Registration is Open for
2020 AAF D2 Leadership Conference! [In-Person and Virtual Registration Available] AAF Northeast Pennsylvania has put together a fantastic program! More info here: https://bit.ly/2HAwIaD

We're thrilled to announce the line up for the fall Leadership Conference! Join us and AAF Northeast Pennsylvania in the...
09/22/2020

We're thrilled to announce the line up for the fall Leadership Conference! Join us and AAF Northeast Pennsylvania in the Electric City!

We've got some big news... AAF NEPA is the proud host of this year’s D2 conference in the Electric City! Even though things may look a little different this year, we've been hard at work all summer planning an exciting event—and we're pulling out all the stops. Check out registration details and pricing, and stay tuned for more details! https://aafnepa.org/d2-leadership-conference/

Thursday, September 17 at 1PM ET, Clare Advisors talks financial success strategies for agencies. Follow the link below ...
09/13/2020

Thursday, September 17 at 1PM ET, Clare Advisors talks financial success strategies for agencies. Follow the link below to register to learn how to 'Manage the Move from Disruption' and rethink operations or reposition your business.

Thursday, September 17 at 1PM ET, Clare Advisors talks financial success strategies for agencies. Register to learn how to 'Manage the Move from Disruption' and rethink operations or reposition your business: https://buff.ly/3bIoeJG

09/03/2020

Attention Club Presidents! If you have not returned the required annual documentation for your club and for your presidency, please do so immediately. Information should be returned to Amanda Dehart, [email protected]. If you did not receive the email, please contact them.

09/02/2020
bots.cmix.com

SURVEY REQUEST: Tim Anderson of Project Adtopia is looking for advertising professionals to participate in an industry-wide research survey that asks advertising and marketing professionals to share their opinions on their current work environment and what they would love to see change. 💥 He would love for as many AAF members to be heard as possible—across agency types, roles, levels of seniority, and demographics—so please take it at your earliest convenience. Then share it with your network and encourage others to take it, too. Findings will be used to start a broader conversation on how the industry could transform for the better. (Responses are confidential)
LINK --> https://survey.cmix.com/68212CCA/7E301C4Q/en-US?src=11

AAF partner, SharpSpring, just launched a new Agency Acceleration Series dedicated to helping agencies accelerate their ...
08/11/2020
Agency Acceleration Series sponsored & hosted by SharpSpring - SharpSpring

AAF partner, SharpSpring, just launched a new Agency Acceleration Series dedicated to helping agencies accelerate their growth. Free, live sessions with experts like Neil Patel, Rand Fishkin, Ann Handley & Seth Godin. Sign up today! #agencyacceleration https://lnkd.in/dUuHXY5

This free agency-focused series features the industry’s biggest and brightest names, including Seth Godin, Neil Patel, Rand Fishkin, and Ann Handley.

AAF BALTIMORE VIRTUAL WEBINAR: CHALLENGES AND OPPORTUNITIES FACING THE AUTOMOTIVE INDUSTRY IN THE 21ST CENTURYFrom Black...
07/27/2020
Welcome! You are invited to join a webinar: AAF Baltimore Webinar - Challenges and Opportunities Facing the Automotive Industry in the 21st Century. After registering, you will receive a confirmation email about joining the webinar.

AAF BALTIMORE VIRTUAL WEBINAR: CHALLENGES AND OPPORTUNITIES FACING THE AUTOMOTIVE INDUSTRY IN THE 21ST CENTURY

From Black Lives Matter to electric vehicles, the industry is currently going through unprecedented changes. Join AAF Baltimore for this engaging discussion with Hyundai’s Chief Communications Officer, Dana White and David White, President of Juno Collective, on Wednesday, July 29 at 2pm.

https://us02web.zoom.us/webinar/register/WN_kq6i6MiORK6x0jK2pyAi-Q

Hosted by David White, President of Juno Collective and Dana White, Chief Communications Officer for Hyundai USA From Black Lives Matter to electric vehicles, the industry is currently going through unprecedented changes. Join the AAF – Baltimore for this engaging discussion with Hyundai’s Chief...

Mark your calendars! The American Advertising Awards Show is tomorrow night (June 26th)  at 5:00pm ET! Link for details:...
06/25/2020

Mark your calendars! The American Advertising Awards Show is tomorrow night (June 26th) at 5:00pm ET! Link for details: https://bit.ly/3eA0ic7

Our District's final meeting of the year is Thursday! We hope all the D2 clubs will join us as we review the year and lo...
06/09/2020

Our District's final meeting of the year is Thursday! We hope all the D2 clubs will join us as we review the year and look to move forward. Note: 9:00 am
 | Pre-registration is required: https://bit.ly/37gJBj1

AGENDA
* Roll Call
* Year in Review
* Fall Leadership Conference Awarded to…
* 2021 Budget Presentation
* Confirmation of Officers
* Club Reports
* Open Discussion
* Adjournment

American Advertising Federation
06/09/2020

American Advertising Federation

The #NSAC 2020 Winners will be announced at 12:00pm ET...stay tuned to aaf.org/nsac to find out who received 1st-3rd Place! #ADMERICAAdjusted #NSAC2020

Club Leadership Don't Forget! Today Admerica - Adjusted | Virtual Conference has quite a few sessions to help your clubs...
06/08/2020

Club Leadership Don't Forget! Today Admerica - Adjusted | Virtual Conference has quite a few sessions to help your clubs! Register here: https://bit.ly/2XJsGCD

This year, in particular, many leaders in our district are finding it difficult to manage the finances of their clubs du...
05/28/2020

This year, in particular, many leaders in our district are finding it difficult to manage the finances of their clubs due in part to the COVID-19 pandemic.

Fortunately, District 2 is in a position to be able to give back. To that end, D2 Leadership is offering a one-time grant to each of the clubs it serves.

Your grant will be based on the club's three-year average of dues paid to AAF. We've established a floor of $2000 to help the smallest clubs but did not establish a cap. In total, approximately $31,000 worth of grants will be awarded to the AAF District 2 community.

To take advantage of this opportunity, we ask that each club report back to us on how the grant is used. Our hope is that it will allow you to grow membership, enhance programming, assist members of your club who are in need or simply pay your club's bills.

NEXT STEPS:

Club presidents should have received a personal email from D2 Governor John Mulder informing them of their grant amount. Please immediately provide him with an address to send the check, or provide your club's ACH information. The money will be distributed to you immediately following.

Just a gentle reminder about tomorrow's 'Succession Planning' webinar.  3:30 eastern with your friendly region chairs pr...
05/27/2020
Welcome! You are invited to join a webinar: AAF Webinar - Club Succession Planning: Finding and Preparing future AAF leaders. After registering, you will receive a confirmation email about joining the webinar.

Just a gentle reminder about tomorrow's 'Succession Planning' webinar. 3:30 eastern with your friendly region chairs presenting. Please remind your local club leaders to register.

See you there!

Welcome! You are invited to join a webinar: AAF Webinar - Club Succession Planning: Finding and Preparing future AAF leaders. After registering, you will receive a confirmation email about joining the webinar.

AAF For the Future!As AAF leaders, you need to plan for the succession of the club.  AAF had prepared content about plan...
05/16/2020
Welcome! You are invited to join a webinar: AAF Webinar - Club Succession Planning: Finding and Preparing future AAF leaders. After registering, you will receive a confirmation email about joining the webinar.

AAF For the Future!

As AAF leaders, you need to plan for the succession of the club.

AAF had prepared content about planning for the future and ideas to keep future AAF leaders in the pipeline at the local level.

Registration if FREE - Please plan to attend and PLEASE send it on to your leadership team and encourage them to share it with anyone at the local level that they think may be a great future leader for their clubs:

https://us02web.zoom.us/webinar/register/WN_IWWUAs9RQJGWJtYwvKaSDA

May 28th at 3:30pm Eastern! See you there!

Welcome! You are invited to join a webinar: AAF Webinar - Club Succession Planning: Finding and Preparing future AAF leaders. After registering, you will receive a confirmation email about joining the webinar.

AAF District Two's cover photo
04/21/2020

AAF District Two's cover photo

AAF District Two
04/21/2020

AAF District Two

"Quarenteen Heartthrobs" 😍
04/07/2020
Adweek

"Quarenteen Heartthrobs" 😍

"I'd put on real pants just to video conference with you."

Neel Williams and Justin Harris of The Martin Agency are putting levity to good use with “Quaranteen Heartthrobs,” an Instagram account that puts teen heartthrobs from the decades into the stay-at-home conversation.

TODAY AT 3:30 PM EST: American Advertising Federation will host a webinar on "Operational ideas for local clubs through ...
03/26/2020

TODAY AT 3:30 PM EST: American Advertising Federation will host a webinar on "Operational ideas for local clubs through Coronavirus pandemic" (Please forward this information to your club Presidents, Incoming Presidents, and any local club leaders who would like to attend.)

Please click the link below to join the webinar:
https://zoom.us/j/764262931

Or iPhone one-tap :
US: +16465588656,,764262931# or +13126266799,,764262931#

Or Telephone:
Dial(for higher quality, dial a number based on your current location):
US: +1 646 558 8656 or +1 312 626 6799 or +1 301 715 8592 or +1 346 248 7799 or +1 669 900 9128 or +1 253 215 8782

Shout out to AAF DC for hosting their America Advertising Awards virtually! It was hard to do and they really rocked it!...
03/25/2020
aafdcawards

Shout out to AAF DC for hosting their America Advertising Awards virtually! It was hard to do and they really rocked it!
Congratulations to all of the winners!

Welcome to the AAF-DC Awards Show We’re so happy you could join us for “The First Ever Livestream ADDY Experience.” Sit back, grab some snacks and bevvie of your choice, and good luck to you all.Feel free to interact with us using #AAFDClive on Twitter. Send us texts. Call in. We take request...

We will be having our monthly call for with club leadership tomorrow, March 25th from 4-5 PM. --> During this difficult ...
03/24/2020

We will be having our monthly call for with club leadership tomorrow, March 25th from 4-5 PM. --> During this difficult time we will have some specific discussions about club engagement amidst the national pandemic. We will also have an update on national and district news. Come with your questions and updates!

MONTHLY CLUB CALL INFO
Via Computer: https://www.uberconference.com/aafdistricttwo
OR Dial In Number: 646-494-8683 | No Pin needed

Leader. Mentor. Innovator. These are just some of the qualities of a Pat Martin Excellence in District Leadership Award ...
03/24/2020

Leader. Mentor. Innovator. These are just some of the qualities of a Pat Martin Excellence in District Leadership Award winner. If you know someone working diligently “behind the scenes” on behalf of the District and the AAF, nominate them for this award today: aaf.org/pat.

When Pat Martin began her first job as a copywriter, she was among the first women to break into the advertising industry. She continued to be a leader throughout her career: as the first woman ad director in one company, as a pioneer in the integration of advertising; promotion and sales training; and as the first woman chair of the American Advertising Federation. Pat exemplified ethical practices and served as a role model and mentor. She was also a dedicated leader within the AAF organization and District 2 in particular. As a result of her of her work, the AAF’s District 2 became a powerhouse and was instrumental in strengthening all of the clubs within it.

"We’re living in largely uncharted waters—social distancing, states of emergency—and part of dealing with that will be b...
03/18/2020
Ford reads the culture right with new coronavirus response advertising

"We’re living in largely uncharted waters—social distancing, states of emergency—and part of dealing with that will be brands finding a way to exist, operate, and communicate in ways that offer one of some combination of help, hope, and entertainment."

The carmaker replaces its scheduled March Madness ads with two new spots about its car payment relief program.

Truth. #silverlining
03/10/2020

Truth. #silverlining

Thank you for your service, Sara

A compilation of photos from club American Advertising Awards Events!
03/02/2020

A compilation of photos from club American Advertising Awards Events!

A compilation of photos from club American Advertising Awards Events!

Registration is now open for #ADMERICA 2020 June 6-9 in Palm Springs, CA! Join more than 400 of the AAF’s members and in...
03/02/2020

Registration is now open for #ADMERICA 2020 June 6-9 in Palm Springs, CA! Join more than 400 of the AAF’s members and industry representatives—from agencies and media companies to corporations, clients and suppliers—as they gather together! Learn more: https://buff.ly/2tzzt5a

D2 is gearing up for a rebrand and new website! 🔥 We'd like each club president to submit their headshot, club name and ...
02/25/2020

D2 is gearing up for a rebrand and new website! 🔥 We'd like each club president to submit their headshot, club name and updated club logo to our Corresponding Secretary Jennifer Gerlock by Monday close of business. ([email protected])

Have you heard about Maryland's Senate Bill 2 - Tax on Digital Advertising? We appreciate the efforts of AAF Baltimore -...
01/30/2020

Have you heard about Maryland's Senate Bill 2 - Tax on Digital Advertising? We appreciate the efforts of AAF Baltimore - AAFB and the American Advertising Federation for their testimony in Annapolis yesterday!

Yesterday AAFB President Matt McDermott, American Advertising Federation EVP of Government Affairs Clark Rector, and MDDC Press Association Executive Director Rebecca Snyder offered testimony in Annapolis opposing Senate Bill 2 - Tax on Digital Advertising. Special thanks to AAFB Legislative Chair Cynthia Sanders and PR Chair Ashlene Larson as well as AAFB member Mission Media's Todd Harvey and Sean Brescia and GKV's David Blum for coming out to support our team.

American Advertising Federation - Greater Lehigh Valley
01/28/2020

American Advertising Federation - Greater Lehigh Valley

A quick snap shot of our Addy Judging with AAF Greater Frederick AAF Baltimore - AAFB & RAF Connect. We had a fabulous time and loved collaborating! Thanks for reviewing the work we received for judging here in the Lehigh Valley! AAF District Two AAF Northeast Pennsylvania

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AAF District Two® (AAF D2) is a not-for-profit 501(c) (6) organization and is the second district of the American Advertising Federation (AAF) – The Unifying Voice For Advertising, home to the NY American Advertising Awards and represents chapters in NY, PA, Washington DC, Maryland, Delaware, and NJ. Our mission is to help foster, mentor, and support professional development, recognition and opportunities for communities of professionals and students in advertising, marketing, and design.