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Political cartoons, an art form that has been around for hundreds of years, continue to be highly effective when persuading the public on important issues. Will there ever be a day where political cartoons aren't in-style?
Political cartooning is an effective communication tool that has stood the test of time. Learn about its history and origins in this political cartoon analysis.
Happy Monday! Wishing everyone a great week ahead!
"We live in a world of endless campaigning, which is reflected in political advertising from local energy issues in Maine, to environmental protection advocacy in Arizona, and attacks against House Republicans for supporting President Trump."
Wednesday's inauguration of President Biden brought a formal close to the 2020 election cycle, but even with campaign season now in the rearview mirror, there's no end to political advertising.
As Joe Biden gets sworn in today, he faces a number of challenges in his upcoming 100 day mark, including the COVID-19 pandemic and huge unemployment rates. Read the full story on our blog written by our Managing Director, Lewis Muller.
President-Elect Joe Biden’s inauguration is upon us and the start of his first 100 days in office will begin. For the trivia lovers out there - The significance of this period was first recognized when FDR passed 15 major pieces of legislation and 76 laws during the first 100 days of his presidenc...
Today we honor the legacy of Dr. Martin Luther King Jr. and all of the hard work he achieved in creating a better America.
Ever wonder what graphic designers day-to-day work looks like? Well Dribbble shows you exactly what graphic designers role consists of. Check it out and let us know what you think!
What does a graphic designer do in 2021? In this article, we'll explore the skills needed to become a graphic designer, the types of projects graphic designers work on nowadays, what the day-to-day workflow looks like, and more.
Happy Holidays and Merry Christmas from GBM!
Illustration Trends of 2021
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With a new year peeking over the horizon, we all will be looking forward to the potential of returning to old habits. It will be more important than ever to have accurate visualizations represented in informative graphics. With that, illustrations will soon show us new sets of data that will convince us that the evolving situations we are dealing with in the world are progressing one way or another.
Moving forward, throughout the later months of the new year, people will be on the move and more mobile as the year goes on, making it essential for illustrators to be able to take their work with them in the form of a tablet and stylus. Having the opportunity to do so will allow for creators to keep their workflow going and finish projects faster.
With all the unknown happening in 2020, designers will resort to basic geometric shapes and a blend of hand drawn illustrations heading into 2021. Combining these two forms will portray a sense of nostalgia and simplicity which will comfort the audience who are familiar with both.
Wishing you and your loved ones a safe and a happy thanksgiving!
Typography Design Trends of 2021
This year’s political climate and devastating pandemic influenced our culture tremendously. One of the first places you can see the effects of massive culture change is design. Typography trends in particular have changed dramatically over the past few months. Check out what we expect to be the most popular typography trends of 2021.
Typography trends of 2021 will continue with nostalgic 90’s/2000’s fonts with a twist of 60’s/70’s activism. Designers will be experimenting with anti-design more than ever by bending the rules of typography expectations.
During this pandemic, many consumers are expecting more from their favorite brands — they are looking for messages of community guidance and togetherness. In order to adapt to his change, many designers will switch to softer rounded fonts in their work. These font changes make brands seem even more approachable during this time of uncertainty.
Lastly, serifs will continue to be a hot trend into 2021. Instead of using serifs that reflect a specific time period, designers will begin to use serif fonts with a modern twist. Many will bringing in feminine, soft influences that are more free-flowy and organic.
The events happening around the world affect all aspects of our lives, including design. In 2021 colors will be less dominant than in previous years, and instead will try to help make the designers intended message clear and precise. You can expect a lot of muted colors and toned down shades, that will evoke a sense of renewal and restoration.
In a year marked with strife, uncertainty, and loss, we are grateful for the team, clients, and family that stood by our sides, and helped make this election a success. Our work, with countless others, lifted Republicans across the country to historic wins.
We are proud to help elect and re-elect these great women and men to offices at all levels of government and hopeful for what it means for Americans of every race, religion, and creed.
In a year marked with strife, uncertainty, and loss, we are grateful for the team, clients, and family that stood by our sides, and helped make this election a success.
Our Chairman, Phillip Stutts, wrote an op-end on his predictions for the 2020 election. Check it out!
Phillip Stutts is the CEO at WinBigMedia.com and PhillipStutts.com. He is the author of “Fire Them Now”. Who is going to win? That is the question
With an election cycle like none other before, our Managing Director, Peter Graves, outlines what to expect during the post election process and tools available for campaigns to cut out the need for human intensive capital. Check it out!
https://www.gobigmediainc.com/news/2020/10/28/the-election-that-wouldnt-end
Thank God. This election is over in one week! We can all finally start looking at post-election vacations and planning for the next cycle... But don't pack your bags just yet... with close races up and down the ballot, and massive vote-by-mail tallies already piling up, this cycle has the potenti
With the shift towards remote culture, our Vice President, Lewis Muller, discusses the importance of video messages and how they can add a whole new dimension to your advocacy programs. Check it out!
Seven months into this remote culture and we are all now accustomed to seeing each other via Zoom, FaceTime, etc. This means that when it comes to grassroots advocacy campaigns, elected officials should be hearing more from their constituents through video and not just identical bulk emails or phon
With this new vote-by-mail reality, our Managing Director, Alexis Valdez-Darnell, emphasizes how you can ensure your digital VBM program is as effective as possible. Check out the article published by Campaigns & Elections!
https://www.campaignsandelections.com/campaign-insider/3-ways-to-ensure-your-digital-vbm-program-delivers
For campaigns facing a new vote-by-mail reality in their states or districts, your best option is to plan, prepare, and execute a data-driven voter targeting
Our Senior Graphic Designer, Nicole Fryling, wrote an article published by Campaigns & Elections that focuses on staying creative during the final days leading up to the election. Check it out!
https://www.campaignsandelections.com/campaign-insider/how-to-think-creatively-down-the-stretch
A day of remembrance for those who lost their lives, and for all those who gave their lives. We will never forget.
Congratulations to our Senior Director of Graphic Design, Nicole Fryling, for being named to Campaigns & Elections 2020 class of Rising Stars.
This prestigious award goes to the best young operatives in the campaign world who serve at the highest levels of state and federal campaigns!
https://www.campaignsandelections.com/campaign-insider/2020-rising-stars
Today on Women's Equality Day we celebrate the 100th year anniversary of the 19th Amendment, which gave women the right to vote. Here is to all the strong women who raised their voices and paved the way for future generations!
If you find your campaign consumed in a negative political environment, Brent Barksdale, GBM Partner, has tips on how to survive and win an election in any type of environment. Learn more below!
https://medium.com/@GoBigMediaInc/surviving-a-negative-political-wave-e3e618996456
Brent Barksdale
Our Chairman, Phillip Stutts, just published a 2-part "Sports Wokeism" series on Clay Travis and Jason Whitlock's OutKick. Check it out!
Phillip Stutts is the CEO at WinBigMedia.com and PhillipStutts.com. He is the author of “Fire Them Now”. Two months ago, Stutts offered Part I of “Sports Has A Problem…” you can read it here. If you listen carefully, you can feel the tremors collectively shaking around the sports world…....
We are in it to win it. Our President of Political & Media Strategies, Peter Graves, touches on how to maximize the next crucial 30 days of a political campaign. Whether it be rebuilding a candidate's image or organizing an effective paid media strategy, Peter has you covered. Click the link below to learn more!
https://medium.com/@GoBigMediaInc/the-home-stretch-1c1234cdf14e
While some candidates are still gearing up for their late summer primaries, most campaigns have already shifted gears toward their general…
Our Senior Director of Graphic Design, Nicole Fryling, will be speaking on "Low-Budget, High Tech: The Evolution of Digital Creative for Campaigns" at Campaigns & Elections Online Creative Summit on August 6th. Show your support and register with the link below!
https://campaigncreativesummit.com/
We are excited to introduce our newest graphic designer, Sydney Haddon! Sydney recently graduated with a BA in Graphic Design and a BS in Psychology from Virginia Tech. As a student, she worked on various branding projects, campaigns and web designs. Welcome to the team Sydney!
Although we are currently living in trying times, our Vice President, Lewis Muller, developed a way to increase brand reputation while encouraging people to practice their civil duty to vote. The key is to take advantage of the resources provided by the brand and promote community engagement internally and externally. Learn more below!
https://medium.com/@GoBigMediaInc/employees-and-consumers-want-to-hear-from-you-49ff54f078fe
It is a challenging time for brands to communicate with the public right now. However, with Election Day 105 days away, there is a huge…
Good luck to our friend Josh Cooper at the World Food Championships!
https://twitter.com/WorldFoodChamp/status/1283810811199336452?s=20
“🏆 #IndyFinalTable Finalist🏆 A self-described home cook, Josh Cooper became the 2019 World Seafood Champion at the 8th Annual WFC in Dallas, Texas. Check out his full story here: https://t.co/atRH9COZsF”
Happy #WorldEmojiDay2020 🌎 🤗 📅 Comment ⬇️ your favorite emoji!
Color is an important tool that every designer has at their disposal, and finding the right shade can enhance and improve ones work. Find out how you too can use color to perfect your designs!
Color has an impact on people’s perceptions. Some of those perceptions are universal, while others are heavily influenced by culture. In this article, learn how to create strong color palettes that evoke powerful emotions in your designs.
We are excited to welcome our new Associate of Client Accounts, Maegan Buzzella. Maegan recently graduated from the University of Arizona where she earned a degree in Communication and Information Science & eSociety. Welcome to the Go BIG team, Maegan!
Although negative feedback can be really difficult to hear, it can also be a great way to improve, grow and create better graphics/products. Read here on how you too can take criticism and turn it into gold!
Hear us out: Negative feedback can actually be one of the most positive things that can happen in your design career. Here are a few tips for navigating negative client feedback to create your best work yet!
A HUGE Congratulations to Utah Gubernatorial Republican Nominee Spencer J. Cox (Cox for Governor)! Seen as an underdog to John Huntsman Jr, the former Governor and Ambassador to China, Cox set himself apart as Utah’s “rural candidate for Governor” and became the first candidate for Governor to visit all of Utah’s 248 cities and towns.
Missing our dog days at the office! 🐶❤️️
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A day of remembrance for those who lost their lives, and for all those who gave their lives. We will never forget.
Today on Women's Equality Day we celebrate the 100th year anniversary of the 19th Amendment, which gave women the right to vote. Here is to all the strong women who raised their voices and paved the way for future generations!
Happy 4th Of July!!!
Wishing a Happy Father's Day to all the amazing dad's out there!
Happy Earth Day! We are thankful for this home that keeps us safe through it all. #EarthDay2020
Today we recognize those who give us more than just coworkers, inspire us to achieve, and challenge us to GO BIG! To all of our friends at GBM, Happy Employee Appreciation Day!
Merry Christmas & Happy Holidays from our team! 🎄
Political Design Trends of 2020 . Political design is breaking the rules in an effort to relate to new generations & stand out from their competition. You’ll notice more candidates are straying away from basic blues and reds and instead are exploring new color palettes that include yellows, purples & greens. . Candidates continue to favor sans serif fonts despite the growing popularity of serifs in marketing. These sans serifs are typically heavy in weight to show strength and stability of the candidate. . Recently, campaigns have realized the importance of creating easy access to logos/branding for a candidate’s fan base. Making this accessible encourages voters to share content and purchase swag from the campaign.
Video Trends of 2020 . In 2020, video is going to be quickly and easily adapted to vertical. Adobe has a new AI feature to aid in this adaptation that automatically repositions clips so that faces and prominent focal points will stay in frame. . Isometric illustrations will be prominent in video. These 3D images over 2D surfaces will evolve into fully animated and super engaging visual solutions. Liquid shapes will also be a popular trend of 2020. Liquid will suggest creativity, agility, and movement and will be paired with bright colors and soft gradients.
Illustration Trends of 2020 . Outlined typography has evolved into fully illustrated and animated line art patterns and designs for 2020. This simplified illustration style is great for conveying concepts and ideas, as it is clean, elegant, and unobtrusive. . Simple illustrations will be utilized in graphics in a way that the lack of detail allows designers to focus not on the art itself but the message it conveys. In 2020, these illustrations will look oversimplified, sketchy, and even childish. . Isometric illustrations translate 3D objects over 2D surfaces and have long been used for infographics. In 2020 motion is everything and these isometric illustrations will evolve into fully animated and super engaging visual solutions.
Typography Trends of 2020 . Organic script typefaces will continue to boom in 2020. These handwritten fonts have been a favorite amongst brands when trying to appeal to Millennials and Gen Zs because of their organic/personal tone. . Nostalgic vintage fonts have been a huge favorite as our fascination with the 80’s and 90’s continues into 2020. As long as brands continue to try to recapture the past, these typefaces will remain at the forefront. . Lastly, high-contrast serifs and minimal sans serifs continue to be a popular font pairing amongst brands of 2020. This clean look brings elegance and drama to your design.
Color & Gradient Trends of 2020 . Gold, liquid-like metallics are becoming more popular as we transition into 2020. Metallics are mesmerizing and have the ability to hold the viewers attention for longer periods of time. . Subtle gradients will be used to showcase a change in color, creating a gradual, beautiful dimension to the design. Another popular color trend is the neon green color, Pantone calls “Green Gecko”, that radiates with an almost obnoxious brightness and an electric glow that captures and holds the viewers attention. . In 2020, designers will continue to embrace monochromatic tones to achieve a continuous and seamless palette throughout their work. Lastly, we have noticed a gravitation toward vintage earth tones that encourage the viewer to reminisce brings us back in time.
This year we are incredibly grateful for our hardworking team. From our family to yours, Happy Thanksgiving! 🦃
On Saturday, we added 10 more electoral wins to our resume with the culmination of the Louisiana runoffs. With those victories, we close out 2019 with 46 big wins, in 6 states!
Happy Veterans Day!
Happy Halloween from our team!
Twitter has now announced that when politicians break the rules on their platform, their tweets will be censored, but remain on the platform for public interest. This will additionally affect any politician or person running for office who has been verified by the platform and has 100,000 followers or more. These censored tweets can be viewed if an individual decides to click through a warning before viewing.
Happy World Emoji Day! Emojis have become a huge part of our online communication since the introduction of the iPhone Emoji Keyboard in 2008. Since then, emojis have continued to help marketers connect with their target audiences in a more personalized way.
Happy 4th of July! Wishing everyone a safe & enjoyable weekend. 🇺🇸
The only platform that can beat Facebook, is a platform owned by Facebook. Today, Facebook still has the most active user base. It is also the platform of choice for 97% of social advertisers. Instagram in comparison is only used by 83% of social marketers. Instagram will continue its strong growth as its target market is on average much younger than that of Facebook. Between 2015 and 2018 teens used Facebook at a 20% lower rate, the opposite of Instagram who has seen a 20% increase from 2015 to 2018 in users.
Proud of our efforts on behalf of Building a Better Bossier PAC. Our TV, digital, and direct mail efforts not only defeated a 40% tax increase, but also led to record turnout in a May local election.
We are pleased to announce that we took home 5 Goldies for the 2018 cycle. This brings our awards total to 11 for the 2018 election cycle. Proud of our team for our hard work this year! Check out our award-winning work here: https://bit.ly/2PKTgWb
Wishing a Happy Easter to all from our team 🐰🐣
Washington Media Scholars Program
815 Slaters Ln