Calloway Marketing

Calloway Marketing We are a Digital Marketing company tat focuses on business growth by increasing social media awareness, engagement, and conversion.
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Calloway Marketing is a Digital Marketing Agency that focuses on business growth through proven marketing practices. Our specialty is Social Media marketing.

Facebook follows Twitch and YouTube with launch of Premieres, live polls and fan badges
10/06/2018
Facebook follows Twitch and YouTube with launch of Premieres, live polls and fan badges

Facebook follows Twitch and YouTube with launch of Premieres, live polls and fan badges

Facebook today announced the global launch of Premieres, its new interactive video format that allows creators to pre-record a video for fans, then release it during a viewing window they choose, as more of a live event. The move follows YouTube’s introduction of a similar Premieres format ju…

This Week: The 10 Most Talked About TV Ads On Social
10/02/2018
This Week: The 10 Most Talked About TV Ads On Social

This Week: The 10 Most Talked About TV Ads On Social

Welcome to the new edition of our 10 most talked about TV ads on social media. Apple stays on top with the Apple Watch, with Audi just behind. This week's new comers are eBay, Ford, Allstate and T-mobile.

12 New Realities of Inbound Marketing
09/28/2018
12 New Realities of Inbound Marketing

12 New Realities of Inbound Marketing

Inbound marketing is full of change. Find out why the marketing funnel is out, the flywheel is in, and diversity, feminism, and customer happiness rule.

Google Feed is now known as ‘Discover,’ will be available on mobile browsers
09/26/2018
Google Feed is now known as ‘Discover,’ will be available on mobile browsers

Google Feed is now known as ‘Discover,’ will be available on mobile browsers

As part of its 20th anniversary, Google unveiled its plans for the next 20 years and the improvements it's bringing to Search. One of those improvements will be reflected in the Google Feed -- not only will it now be known as Discover, but the update brings long additional features and a revamped lo...

SEO Maturity: Evaluating Client Capabilities - Whiteboard Friday
09/18/2018
SEO Maturity: Evaluating Client Capabilities - Whiteboard Friday

SEO Maturity: Evaluating Client Capabilities - Whiteboard Friday

Clients aren't always knowledgeable about SEO, and that lack of understanding can get in the way. In this Whiteboard Friday, learn how to score your clients' search maturity and start moving past what's keeping you from doing your best work.

Building Better Customer Experiences - Whiteboard Friday
09/02/2018
Building Better Customer Experiences - Whiteboard Friday

Building Better Customer Experiences - Whiteboard Friday

Your customer's experience after becoming a lead is important for their loyalty and retention. In this week's Whiteboard Friday, Dana DiTomaso shares 3 big things you can start doing today that will immensely improve your customer experience.

08/25/2018
Erik Huberman - The Context of Marketing

Erik Huberman - The Context of Marketing

Hawke Media's Erik Huberman explains how the focus in marketing has moved from demographics to context (what is the person doing when they receive the message).

What Business Leaders Need to Know About PR
08/19/2018
What Business Leaders Need to Know About PR

What Business Leaders Need to Know About PR

PR is a warm and fuzzy, yet elusive thing that happens for every organization. Here is what every business leader needs to know BEFORE they hire a firm.

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