Fire + Hammer

Fire + Hammer We exist to serve God and people through technology. To learn more about what we do and who we are, check out our website: https://fireandhammertech.com

We are company that is not for everyone. We are different and approach business differently.

Operating as usual

07/12/2019

Thank you to all of our customers over the years. It's been an amazing journey so far.

Who doesn't have a website these days? Lots of people do, but then again, who's truly telling a clear story on their web...
02/22/2019

Who doesn't have a website these days?

Lots of people do, but then again, who's truly telling a clear story on their website?

Now it's not a battle to have a website, but a battle to stand out. 15 years ago just having a website made you stand out. Nowadays, there's more noise, so clear messaging is key.

But how does clarity happen in the midst of the sea of noise?

Revealing your identity, story and voice.

An organization has to go through introspective self-discovery to get concise, pure gold separated from the dross.

We're here to help reveal your identity, story and voice so that you shine bright in the marketplace.

01/11/2019

We're blessed to work with a startup that connects organic farmers directly with families. They not only improve the lives of families through good organic food, but they also create another marketplace for hardworking farmers.

01/10/2019
Everybody Wants to Do Everything Themselves

Some business people try to make their own website. After hundreds of hours invested and unnecessary frustration they end up wanting.
It's just like building a house. You wouldn't go build your own. You would hire a contractor to build it for you.
In the same way websites are viewed as a commodity and something everyone can make, but in order to get a great house you need a professional to build it for you.

01/08/2019

"Promote Your Post!"

Every seen these ads to make ads? Ad-ception... Anyways....

There are a lot of opportunities to promote your business through paid ads on Google, Facebook and throughout the internet. But there are a few things to consider before you jump into these avenues.

Will this paid ad provide value?
Is your company prepared to handle the volume of traffic this paid ad could generate?
Does it fit with your business goals?

If you answer yes to these questions then it's better to go for it, fail and learn then to do nothing.

01/07/2019

People!!
It doesn’t matter what you do, typically you're in business to help or serve other PEOPLE! So it doesn’t help to be disconnected from the crowd you could potentially serve.
We have one word for those of you who feel a little disconnected from your target market: Blogging! Blogging is one of the most important ways businesses can connect with their customers!

Top 3 ways blogging helps your business:

1.It gives you a chance to show your true personality to the world! Yes, it is OK to vulnerable. Vulnerability builds trust!

2.It gives you a chance to establish yourself as an expert. Share what you know! People will eat it up.

3.Blogs are also great for improving SEO, so bring on the blog posts!

Your eyes are a window to your soul... Your website is a window to your business.   Web design is soooooo much deeper th...
01/05/2019

Your eyes are a window to your soul... Your website is a window to your business.
Web design is soooooo much deeper then just putting up a website. It's about people -- their story and values. A good website is more than a reflection of an organization, it's a reflection of the people that make it up.

Is it eye catching?
Is it providing your views with the information they need?
Does it reflect your personality and culture as a business?

Draw people in and captivate them!

Fire and Hammer Word of the Day:Muglifter: (noun)A person who takes the last mug of coffee without asking anyone if they...
01/04/2019

Fire and Hammer Word of the Day:

Muglifter:
(noun)
A person who takes the last mug of coffee without asking anyone if they would like more, or making a new pot.

Ex. John became a muglifter when he snuck into the break room and sneakily took the last cup of coffee without anyone knowing.

01/03/2019

“Design is about making things good (and then better) and right (and fantastic) for the people who use and encounter them.” — Matt Beale

Good design is focused on the user, not the will of the designer.

Deck the halls with wireless extenders! Fa la la la la la fa la la lahhhhhhh!
12/23/2018

Deck the halls with wireless extenders! Fa la la la la la fa la la lahhhhhhh!

12/22/2018

Great day yesterday.

Bah Humbug! Would you want to work, or do business with someone as selfish as Ebeneezer Scrooge? Or someone as cheery an...
12/22/2018

Bah Humbug!
Would you want to work, or do business with someone as selfish as Ebeneezer Scrooge? Or someone as cheery and generous as Ol' Saint Nick?

Santa! Duh! Who wouldn't want to work with Santa!?

So what point are we trying to make? Well here's a good question...

Are you focused on making your potential client the hero of your story, or are you the superhero that is going to save the day?

Is your advertising selfish or are you looking for ways to serve your customers?

Selfish advertisements don't resonate with people. Being creative will allow you to connect with much more of your potential client base.

12/19/2018

SEO is a form of digital marketing that is commonly misunderstood and malperformed. SEO isn't a checklist.

Hallmark movies. Either you love them or hate them, and the people who love them, like, REALLY love them. Why??One word:...
12/18/2018

Hallmark movies. Either you love them or hate them, and the people who love them, like, REALLY love them. Why??

One word: Emotion

You feel connected to characters. You're drawn into their world. You feel what they feel and they tug on your heart strings but, in the end, you know it's going to be a happy ending.

It's the feel goods.

We as humans do everything based on feelings, so if you're not trying to connect with the client's emotions and desires, it will cause problems down the road.

12/14/2018

Blogging is a strategic artform. We have to know where we're going and work together to get there.

We've seen this time and again. People want a nice website that's easy to use. But more than that...
12/07/2018

We've seen this time and again. People want a nice website that's easy to use.

But more than that...

12/07/2018

"To be unclear is to be unkind."

This can apply to a plethora of things when it comes to business and business relationships.

Where there is clarity, there is integrity.

Feeling Christmas-y yet?! We love Christmas and we're deep in the spirit over here! We've been rocking out to some of so...
12/06/2018

Feeling Christmas-y yet?! We love Christmas and we're deep in the spirit over here! We've been rocking out to some of some of our favorite Christmas songs! Here's what we're playing. Tell us your favorite Christmas song/version!

Little Drummer Boy by The Almost
God Rest Ye Merry Gentleman by August Burns Red
Here Comes Santa Claus & Feliz Navidad
Rockin' Around The Christmas Tree or any of Amy Grants Christmas music

Quick! What's the first thing that comes to your mind when you hear the word "research?" Personally, it makes me think o...
12/05/2018
How To Rank Higher With “People-First SEO”

Quick! What's the first thing that comes to your mind when you hear the word "research?"

Personally, it makes me think of the distorted face of crazy haired guy in in a lab coat and large round glasses, staring at me through a beaker filled with bubbling green liquid. But that's not what were referring to today.

People First SEO... What does that mean and why is it important? Well we've done the research for you! Here some good info for boosting your search engine ranking!
https://fireandhammertech.com/people-first-seo/

A People First Digital Marketing Firm

12/04/2018

Spilled water on the floor? No problem! It's a mopportunity!

#Freedadjokes

Ok, real life here... As much as we wish we could do thing all by ourselves, even Jack Sparrow had a crew.But in all ser...
11/30/2018

Ok, real life here... As much as we wish we could do thing all by ourselves, even Jack Sparrow had a crew.

But in all seriousness, teamwork is one of the most powerful tools we have as people, and as businesses! Collaboration is essential to producing positive growth!

When a team can collaborates, it has an enormous amount of potential to produce positive growth, objectively, personally, and collectively!

If we can learn to honor and appreciate the different skills of the people around us, think of all the things we could accomplish together!

Fill in the blank time!"I feel most loved when...." What's your love language? How do the people around you receive love...
11/29/2018

Fill in the blank time!
"I feel most loved when...."

What's your love language? How do the people around you receive love?

As we move closer to Christmas, this time of year gives us an excellent opportunity to build community within our businesses!

What's the best way to connect with people? Serve and genuinely love them! That sounds easy but we all know it's not, especially when people receive love and encouragement in different ways.

So what love languages exist in within team of people? Do you know?

LET'S BUILD SOME GREAT COMMUNITY!
What's your love language?

Once upon a time, in a land far, far away.... *Cue the Disney music*You kind of got excited reading those words, didn't ...
11/28/2018

Once upon a time, in a land far, far away.... *Cue the Disney music*

You kind of got excited reading those words, didn't you? you can admit it.

Storytelling as an art form has changed drastically over time. The ancient Greeks used to recite epic tales from memory for hours at a time, today we watch 15 second clips on social media.

People are busy and attention spans keep getting shorter.
It's even been said the average human attention span is less than that of a goldfish. A GOLDFISH. Yikes!

Regardless of our modern day ADD, a good story does captivate and hold peoples attention. It creates a sense of whimsy and emotion connection.
How are you communicating with your audience? Do you use stories?

We all like a good story.

11/27/2018
The “What’s What” of Branding – Michael Abernathy – Medium

"DUHHHHHH.... Everybody knows what branding is!" But we beg to disagree. Branding is not what everyone assumes it to be.

"People have a personality, they have physical (visual) features, they communicate, they think, they grow and change, they have beliefs, other people experience emotions when they come into contact with people. A brand has all of these things.

There is a depth and richness to a brand that most of us simply overlook. Just stop and think about your own identity, who you are, and what you’ve been through. Think about that. Your journey, experiences, story, vision, dreams, friends, beliefs, and more — that’s what makes you, you."

https://medium.com/@Michael_Abernathy/the-whats-what-of-branding-e9caa6ad1235

Well, the internet is down. Our neighbors cut the line outside, so I have just been writing all day about lots of different topics and you…

What are you building, and how are you going to get there?Everyone in the entrepreneurship world says to set goals, but ...
11/26/2018

What are you building, and how are you going to get there?

Everyone in the entrepreneurship world says to set goals, but very few people talk about how to actually achieve them. Goals are great, but without a road map to get there how are you going to do it?

The "roadway," as I call it, is something that I learned a lot later in my life as the FaHT Team leader. I did not understand the importance and role it would play to help us achieve our goals.

Think of the roadways as your internal infrastructure. It’s your way.

When you think about setting goals, you have to ask yourself, how are you going to get there? And can you get there using the current roads you have?

11/23/2018

Oh and Black Friday is upon us... As you read this, you can be certain that all of us at Fire&Hammer are not out fighting the crowds, instead we are still struggling to pull ourselves out of our food comas from yesterday. But that's just us. 🤣
What about y'all? Are you Black Friday shoppers??

11/22/2018
7 Scientifically Proven Benefits Of Gratitude That Will Motivate You To Give Thanks Year-Round

Happy Thanksgiving Facebook Friends!!
We wish you a very merry Turkey Day that is filled with laughter and copious amounts of pumpkin pie! (Unless you don't like pumpkin pie... we'll forgive you for that one.)

On top of that, did you know that being thankful actually benefits your health and how you relate to people? Which, in turn, translates into you business... Super cool right?? SOOO pass the gravy and tell us three things you're thankful for! Go!

https://www.forbes.com/sites/amymorin/2014/11/23/7-scientifically-proven-benefits-of-gratitude-that-will-motivate-you-to-give-thanks-year-round/#668c15f2183c

Counting your blessings on Thanksgiving is great, but being grateful every day will change your life.

You can't change anything if you don't own it. So own it, then grind and change it.  The huge "overnight" successes that...
11/19/2018

You can't change anything if you don't own it. So own it, then grind and change it.

The huge "overnight" successes that you hear about, never happen overnight. You don't just one day become Google or Amazon. You have to work and grind consistently at the small things to make the big things happen. The grind is where you get sharp. It is what turns you hard and makes your faster, better, and stronger than you were before.

11/13/2018

"HIGHLIGHT!
We love journeying with people and watching their visions come to life! 414 Ministries is no exception!
They're helping men find and fulfill their purpose in life.
Give them a visit! https://414ministry.com

Are there any organizations or ministries that have encouraged or inspired you?
#partnership #ministry #men #findingpurpose #414 #digitalmarketing #marketing #seo #webdesign #webdeveloper #coding #creative #creatives #socialmediamarketing #atlanta #alpharetta #georgia #fireandhammertech"

Address

12010 Brookmill Point
Alpharetta, GA
30004

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

(404) 747-2848

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Who We Are

We are a company that is not for everyone. We help businesses by aligning with their goals and creating solutions to achieve them. Partnerships founded on principle are necessary for this outcome. We’re a people first digital marketing firm that doesn’t offer a product off a shelf. After time wasted trying to sell our services by racing to the bottom, we’ve learned that serving people first is the only way we will do business. If you’re interested in learning more, please visit our website: https://fireandhammertech.com

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